Human factors present the greatest challenge to information security. While computers are unreliable, humans are even more unreliable. Any system that depends on human reliability will itself be unreliable. The solution is a security awareness program that enables every employee to become aware and accountable, bringing accountability. Such a program climbs the awareness ladder from ignorance to understanding and positive, security-thinking actions through continuous communication tools like screen savers, reminders, and posters as part of a year-round social campaign.