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Creativity is the Killer App 2.0
             #ISTE12
             6.25.12


        Chris Fitzgerald Walsh
           New Tech Network
           twitter: @fitzwalsh
What is creativity?
#creativity-defined
                       Partnership for 21st Century Schools
Think Creatively
• Use a wide range of idea creation techniques (such as brainstorming)
• Create new and worthwhile ideas (both incremental and radical
   concepts)
• Elaborate, refine, analyze and evaluate their own ideas in order to
   improve and maximize creative efforts

Work Creatively with Others
• Develop, implement and communicate new ideas to others effectively
• Be open and responsive to new and diverse perspectives; incorporate
  group input and feedback into the work
• Demonstrate originality and inventiveness in work and understand the
  real world limits to adopting new ideas
• View failure as an opportunity to learn; understand that creativity and
  innovation is a long-term, cyclical process of small successes and frequent
#types
•   Expressive
•   Designing/Inventing
•   Problem Solving
•   ?
Creativity matters
#value
•   Human/social progress
•   Economic engine
•   Expression of values and emotion
•   Personal growth
Creativity is the Killer App 2.0
#value
•   Human/social progress
•   Economic engine
•   Expression of values and emotion (fun!)
•   Personal growth
iPad Value Chain
#value
•   Human/social progress
•   Economic engine
•   Expression of values and emotion (fun!)
•   Personal growth
Creativity is the Killer App 2.0
#value
•   Human/social progress
•   Economic engine
•   Expression of values and emotion (fun!)
•   Personal growth
Creativity is the Killer App 2.0
“Creativity does not have to be about
developing something new to the world, it
is more to do with developing something
new to ourselves. When we change
ourselves, the world changes with us, both
in the way that the world is affected by our
changed actions and in the changed way
that we experience the world.”

Infinite Innovations Ltd
Common myths about creativity
#myths
• Creative ideas come during random,
  A-HA moments
• Creativity happens solo
• Creativity is what “artists” do
• Creativity is innate: some have it, some don’t
Creativity is the Killer App 2.0
Creativity is the Killer App 2.0
#myths
• Creative ideas come during random,
  A-HA moments
• Creativity happens solo
• Creativity is what “artists” do
• Creativity is innate: some have it, some don’t
Task: Draw a butterfly
Austin’s Butterfly 1
Austin’s Butterfly 2
Austin’s Butterfly 3
Austin’s Butterfly 4
Austin’s Butterfly 5
Austin’s Butterfly - Final
Austin’s Butterfly
 Student’s Get It
#myths
• Creative ideas come during random,
  A-HA moments
• Creativity happens solo
• Creativity is what “artists” do
• Creativity is innate: some have it, some don’t
Which of these works of art is
more creative?
Creativity is the Killer App 2.0
“Node” by Steelcase
“I have a dream that my four little children
  will one day live in a nation where they will
  not be judged by the color of their skin but
  by the content of their character.”
Creativity is the Killer App 2.0
Creativity is the Killer App 2.0
#myths
• Creative ideas come during random,
  A-HA moments
• Creativity happens solo
• Creativity is what “artists” do
• Creativity is innate: some have it, some don’t
What does a creative person look like?
Killer App Productions
Conditions for creativity
#conditions
•   Playfulness
•   Time
•   Exploration
•   Failure
•   Variety
Creativity is the Killer App 2.0
“What are you doing to fuel my kid’s
dreams?”

Seth Godin
Stop Stealing Dreams
#conditions
•   Playfulness
•   Time
•   Exploration
•   Failure
•   Variety
“Time pressure stifles creativity because
people can't deeply engage with the
problem. Creativity requires an
incubation period; people need time to
soak in a problem and let the ideas
bubble up.”

Teresa Amabile, PhD
Harvard Business School
#conditions
•   Playfulness
•   Time
•   Exploration
•   Failure
•   Variety
Creativity is the Killer App 2.0
Exploration




              Go for quantity
#conditions
•   Playfulness
•   Time
•   Exploration
•   Failure
•   Variety
Creativity is the Killer App 2.0
#conditions
•   Playfulness
•   Time
•   Exploration
•   Failure
•   Variety
Creativity is the Killer App 2.0
Creativity is the Killer App 2.0
#more conditions
• Freedom/autonomy/choice
• Real, challenging problems to solve
• “Thinking with you hands”
• Clear understanding of constraints and
  resources: time, money, tools, team
• Knowledge/skill/expertise/mastery
• Encouragement and recognition
#attitude
•   Personal passion provides the spark
•   Give yourself permission to be creative
•   Happiness matters A LOT
•   Discipline/commitment
“I’m Reagoning”
#attitude
•   Personal passion provides the spark
•   Give yourself permission to be creative
•   Happiness matters A LOT
•   Discipline/commitment
#attitude
•   Personal passion provides the spark
•   Give yourself permission to be creative
•   Happiness matters A LOT
•   Discipline/commitment
#attitude
•   Personal passion provides the spark
•   Give yourself permission to be creative
•   Happiness matters A LOT
•   Discipline/commitment
Jerry Seinfeld’s Chain Calendar
Create better jokes by writing everyday and mark an X on the
calendar every day you do it.




"After a few days you'll have a chain. Just keep at it and the
chain will grow longer every day. You'll like seeing that chain,
especially when you get a few weeks under your belt.
Your only job next is to not break the chain.“
Creativity tools
#tools
•   Explore: web, outdoors, music
•   Cross pollination: communities, guests, visits
•   Divergent thinking: storytelling, games
•   Design: visualization, multimedia
Creativity is the Killer App 2.0
#tools
•   Explore: web, outdoors, music
•   Cross pollination: communities, guests, visits
•   Divergent thinking: storytelling, games
•   Design: visualization, multimedia
Creativity is the Killer App 2.0
Nueva iLab
#tools
•   Explore: web, outdoors, music
•   Cross pollination: communities, guests, visits
•   Divergent thinking: storytelling, games
•   Design: visualization, multimedia
Creativity is the Killer App 2.0
#tools
•   Explore: web, outdoors, music
•   Cross pollination: communities, guests, visits
•   Divergent thinking: storytelling, games
•   Design: visualization, multimedia
Creativity is the Killer App 2.0
Can you teach creativity?
#teaching
Teachers: modeling openness, encourage failure
Open Language: “could” “might” “possible”
  “how else” “tell us more”
Methods: mashups, mimicry, design thinking,
  tinkering, exhibitions
Experience: LOTS of different ideas and
  situations
Assessment: Can it be measured?
Creativity is the Killer App 2.0
SF Brightworks
Killer App Productions




  #CreativeLearning
What would it take to make
these experiences the NORM?
YOU are the Killer App
What will you create TODAY?
Creativity is the Killer App 2.0
             #ISTE12
             6.24.12


        Chris Fitzgerald Walsh
           New Tech Network
           twitter: @fitzwalsh
Complete a Session Evaluation!

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Creativity is the Killer App 2.0

  • 1. Creativity is the Killer App 2.0 #ISTE12 6.25.12 Chris Fitzgerald Walsh New Tech Network twitter: @fitzwalsh
  • 3. #creativity-defined Partnership for 21st Century Schools Think Creatively • Use a wide range of idea creation techniques (such as brainstorming) • Create new and worthwhile ideas (both incremental and radical concepts) • Elaborate, refine, analyze and evaluate their own ideas in order to improve and maximize creative efforts Work Creatively with Others • Develop, implement and communicate new ideas to others effectively • Be open and responsive to new and diverse perspectives; incorporate group input and feedback into the work • Demonstrate originality and inventiveness in work and understand the real world limits to adopting new ideas • View failure as an opportunity to learn; understand that creativity and innovation is a long-term, cyclical process of small successes and frequent
  • 4. #types • Expressive • Designing/Inventing • Problem Solving • ?
  • 6. #value • Human/social progress • Economic engine • Expression of values and emotion • Personal growth
  • 8. #value • Human/social progress • Economic engine • Expression of values and emotion (fun!) • Personal growth
  • 10. #value • Human/social progress • Economic engine • Expression of values and emotion (fun!) • Personal growth
  • 12. #value • Human/social progress • Economic engine • Expression of values and emotion (fun!) • Personal growth
  • 14. “Creativity does not have to be about developing something new to the world, it is more to do with developing something new to ourselves. When we change ourselves, the world changes with us, both in the way that the world is affected by our changed actions and in the changed way that we experience the world.” Infinite Innovations Ltd
  • 15. Common myths about creativity
  • 16. #myths • Creative ideas come during random, A-HA moments • Creativity happens solo • Creativity is what “artists” do • Creativity is innate: some have it, some don’t
  • 19. #myths • Creative ideas come during random, A-HA moments • Creativity happens solo • Creativity is what “artists” do • Creativity is innate: some have it, some don’t
  • 20. Task: Draw a butterfly
  • 28. #myths • Creative ideas come during random, A-HA moments • Creativity happens solo • Creativity is what “artists” do • Creativity is innate: some have it, some don’t
  • 29. Which of these works of art is more creative?
  • 32. “I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin but by the content of their character.”
  • 35. #myths • Creative ideas come during random, A-HA moments • Creativity happens solo • Creativity is what “artists” do • Creativity is innate: some have it, some don’t
  • 36. What does a creative person look like?
  • 39. #conditions • Playfulness • Time • Exploration • Failure • Variety
  • 41. “What are you doing to fuel my kid’s dreams?” Seth Godin Stop Stealing Dreams
  • 42. #conditions • Playfulness • Time • Exploration • Failure • Variety
  • 43. “Time pressure stifles creativity because people can't deeply engage with the problem. Creativity requires an incubation period; people need time to soak in a problem and let the ideas bubble up.” Teresa Amabile, PhD Harvard Business School
  • 44. #conditions • Playfulness • Time • Exploration • Failure • Variety
  • 46. Exploration Go for quantity
  • 47. #conditions • Playfulness • Time • Exploration • Failure • Variety
  • 49. #conditions • Playfulness • Time • Exploration • Failure • Variety
  • 52. #more conditions • Freedom/autonomy/choice • Real, challenging problems to solve • “Thinking with you hands” • Clear understanding of constraints and resources: time, money, tools, team • Knowledge/skill/expertise/mastery • Encouragement and recognition
  • 53. #attitude • Personal passion provides the spark • Give yourself permission to be creative • Happiness matters A LOT • Discipline/commitment
  • 55. #attitude • Personal passion provides the spark • Give yourself permission to be creative • Happiness matters A LOT • Discipline/commitment
  • 56. #attitude • Personal passion provides the spark • Give yourself permission to be creative • Happiness matters A LOT • Discipline/commitment
  • 57. #attitude • Personal passion provides the spark • Give yourself permission to be creative • Happiness matters A LOT • Discipline/commitment
  • 58. Jerry Seinfeld’s Chain Calendar Create better jokes by writing everyday and mark an X on the calendar every day you do it. "After a few days you'll have a chain. Just keep at it and the chain will grow longer every day. You'll like seeing that chain, especially when you get a few weeks under your belt. Your only job next is to not break the chain.“
  • 60. #tools • Explore: web, outdoors, music • Cross pollination: communities, guests, visits • Divergent thinking: storytelling, games • Design: visualization, multimedia
  • 62. #tools • Explore: web, outdoors, music • Cross pollination: communities, guests, visits • Divergent thinking: storytelling, games • Design: visualization, multimedia
  • 65. #tools • Explore: web, outdoors, music • Cross pollination: communities, guests, visits • Divergent thinking: storytelling, games • Design: visualization, multimedia
  • 67. #tools • Explore: web, outdoors, music • Cross pollination: communities, guests, visits • Divergent thinking: storytelling, games • Design: visualization, multimedia
  • 69. Can you teach creativity?
  • 70. #teaching Teachers: modeling openness, encourage failure Open Language: “could” “might” “possible” “how else” “tell us more” Methods: mashups, mimicry, design thinking, tinkering, exhibitions Experience: LOTS of different ideas and situations Assessment: Can it be measured?
  • 73. Killer App Productions #CreativeLearning
  • 74. What would it take to make these experiences the NORM?
  • 75. YOU are the Killer App
  • 76. What will you create TODAY?
  • 77. Creativity is the Killer App 2.0 #ISTE12 6.24.12 Chris Fitzgerald Walsh New Tech Network twitter: @fitzwalsh
  • 78. Complete a Session Evaluation!

Editor's Notes

  • #28: 5:40 in video
  • #41: Participants need to be setup in a circle to start – Have 30 seconds to make a paper airplane AND write a word/phrase/question about a dream you have They “bomb” me as I stand in the middle of the room – I’m the dream catcher – all your dreams can come true! Quickly read a few messages Play is “freeing” and also projects what we want to be sometimes – like when kids “dress up”. It allows us to DREAM.
  • #46: Print out for all participants…. Design as many things as you can in the circles in 30 seconds Quality doesn’t matter when first exploring… quantity matters
  • #54: “ I’m floating on air”; “Everything’s going my way”; “I’m Reagoning”
  • #56: “ I’m floating on air”; “Everything’s going my way”; “I’m Reagoning”
  • #57: “ I’m floating on air”; “Everything’s going my way”; “I’m Reagoning”
  • #58: “ I’m floating on air”; “Everything’s going my way”; “I’m Reagoning”
  • #62: Wiki racing, kyle’s b-day
  • #64: Wiki racing, kyle’s b-day
  • #65: Wiki racing, kyle’s b-day
  • #67: Wiki racing, kyle’s b-day
  • #69: Wiki racing, kyle’s b-day
  • #71: Methods: La Strada street fair @ Napa New Tech H.S. Envision Culminating Exhibitions Measure: Sure, but let’s not over think it. Creativity Rubrics College and Work Readiness Assessment (CWRA) Measures critical thinking, analytic reasoning, problem solving, written communication Proof is in the pudding
  • #72: Wiki racing, kyle’s b-day