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ITAM Review Tool Day 
18th November 2014 
Greg Holmes, Solution Engineering Manager 
© 2014 Flexera Software LLC. All 1 rights reserved. | Company Confidential
License Management Challenges 
Terms and 
Conditions 
Software Audits Virtualization 
Cloud Bring Your Own Device IT Self Service 
© 2014 Flexera Software LLC. All 2 rights reserved. | Company Confidential 
Complex License 
Models 
Global Enterprise Complex Contracts 
Mergers and 
Acquisitions 
M&A 
PVU, RVU, UVU 
Processor / Core & Core Factors 
Named User 
Server + CAL 
…
Business Scenarios – Before & After Flexera! 
CFO 
1. Reducing Costs 
2. Controlling 
Overspend 
3. Managing 
Budgets 
CTO 
1. Operational 
Efficiency 
2. Project 
Planning 
3. Enabling 
Business 
© 2014 Flexera Software LLC. All 3 rights reserved. | Company Confidential 
CMO 
1. Business 
Initiatives 
2. Productivity 
3. Controlling 
Costs 
CEO 
1. Compliance & 
Risk 
2. Business 
Objectives 
3. Shareholder 
Value
CFO 
1. Reducing Costs 
2. Controlling 
Overspend 
3. Managing 
Budgets 
“Hi Greg, as you’re very aware, we 
need to reduce costs throughout the 
organization by 15%. 
I’ve reviewed every aspect of the 
business and focused on the IT 
Budget, especially the Software 
Spend. 
I’ve prioritized on our top 3 vendors 
by spend, and I want you to show 
me now how you’re going to reduce 
our spend by more than 15% over 
the next 3 months.” 
© 2014 Flexera Software LLC. All 4 rights reserved. | Company Confidential
Typical Data problems! 
© 2014 Flexera Software LLC. All 5 rights reserved. | Company Confidential
Flexera Software Toolcase for the ITAM Review Tools Day
Flexera Software Toolcase for the ITAM Review Tools Day
Flexera Software Toolcase for the ITAM Review Tools Day
Flexera Software Toolcase for the ITAM Review Tools Day
CFO Scenario Summary – Cost savings 
Before Flexera 
• Manual effort – Preprocessing, Spreadsheets, etc 
• Counting Installs 
• Complexity of Licensing Terms and Conditions 
Since Flexera 
• Ease of Vendor management – right tools for each vendor 
• Finding Cost Savings – 25% per vendor 
• Making a real difference
“Hi Greg, we’ve negotiated an 
excellent Hardware Vendor 
contract and are overhauling 
our virtualized datacentre. 
As part of the Project Planning 
team, I want you to let me 
know the impact of our 
proposed changes on any 
software licensing. 
Sorry to come to you so late, 
but it was only apparent 
recently we needed some 
help." 
CTO 
1. Operational 
Efficiency 
2. Project 
Planning 
3. Enabling 
Business 
© 2014 Flexera Software LLC. All 11 rights reserved. | Company Confidential
Flexera Software Toolcase for the ITAM Review Tools Day
CTO Scenario Summary 
Before Flexera 
• Guesswork 
• Projects out of control – licensing is usually retroactive or as a 
last thought 
• Production problems lead to new license cost 
Since Flexera 
• Simulation allows to model future use cases with available 
licenses 
• No Guesswork 
• Tactical Use cases & live access to expert information
“Hi Greg, the new Telemarketing 
team has been given the go-ahead! 
We need to get the new 
office set up for over 200 new 
employees ASAP. 
We’re transferring from other 
divisions and hiring new FTEs. 
We need to run four new desktop 
applications which some users 
need. I do have a rough plan, 
but it depends on the end mix of 
staff. 
IT and Desktops are ready in the 
next 6 weeks, can you ensure we 
can deploy the right applications 
to the right people?” 
© 2014 Flexera Software LLC. All 14 rights reserved. | Company Confidential 
CMO 
1. Business 
Initiatives 
2. Productivity 
3. Controlling 
Costs
Flexera Software Toolcase for the ITAM Review Tools Day
App Portal – Enterprise App Store 
© 2014 Flexera Software LLC. All 16 rights reserved. | Company Confidential 
Software Policy 
Score: 
• Engages users in 
the License 
Optimization 
Process 
• Incents users to 
help reduce 
software costs
CMO Scenario Summary 
Before Flexera 
• Separate Teams managing Packaging, Deployment and 
Licensing 
• Help Desk Load 
• Reactive licensing only 
Since Flexera 
• Empowered end users 
• Proactive License management 
• Reduction in Costs
“Hi Greg, I’ve just had a very uncomfortable 
meeting with our new Account Director at 
MegaSoftwareVendor. He said, due to our 
recent acquisition of CleverIP Ltd and our 
new operation in Ireland that we’re out of 
compliance. I asked him what the potential 
impact is… he told me its over £3 million. 
Can this be true? 
What is our compliance position? Do we 
need to get our top auditors back in here? 
You need to get this sorted and the 
information I need on my desk by Friday, 
without fail!!!” 
© 2014 Flexera Software LLC. All 18 rights reserved. | Company Confidential 
CEO 
1. Compliance & 
Risk 
2. Business 
Objectives 
3. Shareholder 
Value
Flexera Software Toolcase for the ITAM Review Tools Day
Flexera Software Toolcase for the ITAM Review Tools Day
Flexera Software Toolcase for the ITAM Review Tools Day
CEO Scenario Summary 
Before Flexera 
• Need Audit protection partners 
• Checking vendor results is difficult 
• Unexpected Costs 
Since Flexera 
• Access to live data 
• Visibility of Shortfalls 
• Entitlement position is transparent
What did you see today? 
Thank you for your attention. 
Please come and ask us any questions at lunch? 
© 2014 Flexera Software LLC. All 23 rights reserved. | Company Confidential
FlexNet Manager Suite 
Three Delivery Models 
On-Premises Cloud (SaaS) 
© 2014 Flexera Software LLC. All 24 rights reserved. | Company Confidential 
Managed 
Service

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Flexera Software Toolcase for the ITAM Review Tools Day

  • 1. ITAM Review Tool Day 18th November 2014 Greg Holmes, Solution Engineering Manager © 2014 Flexera Software LLC. All 1 rights reserved. | Company Confidential
  • 2. License Management Challenges Terms and Conditions Software Audits Virtualization Cloud Bring Your Own Device IT Self Service © 2014 Flexera Software LLC. All 2 rights reserved. | Company Confidential Complex License Models Global Enterprise Complex Contracts Mergers and Acquisitions M&A PVU, RVU, UVU Processor / Core & Core Factors Named User Server + CAL …
  • 3. Business Scenarios – Before & After Flexera! CFO 1. Reducing Costs 2. Controlling Overspend 3. Managing Budgets CTO 1. Operational Efficiency 2. Project Planning 3. Enabling Business © 2014 Flexera Software LLC. All 3 rights reserved. | Company Confidential CMO 1. Business Initiatives 2. Productivity 3. Controlling Costs CEO 1. Compliance & Risk 2. Business Objectives 3. Shareholder Value
  • 4. CFO 1. Reducing Costs 2. Controlling Overspend 3. Managing Budgets “Hi Greg, as you’re very aware, we need to reduce costs throughout the organization by 15%. I’ve reviewed every aspect of the business and focused on the IT Budget, especially the Software Spend. I’ve prioritized on our top 3 vendors by spend, and I want you to show me now how you’re going to reduce our spend by more than 15% over the next 3 months.” © 2014 Flexera Software LLC. All 4 rights reserved. | Company Confidential
  • 5. Typical Data problems! © 2014 Flexera Software LLC. All 5 rights reserved. | Company Confidential
  • 10. CFO Scenario Summary – Cost savings Before Flexera • Manual effort – Preprocessing, Spreadsheets, etc • Counting Installs • Complexity of Licensing Terms and Conditions Since Flexera • Ease of Vendor management – right tools for each vendor • Finding Cost Savings – 25% per vendor • Making a real difference
  • 11. “Hi Greg, we’ve negotiated an excellent Hardware Vendor contract and are overhauling our virtualized datacentre. As part of the Project Planning team, I want you to let me know the impact of our proposed changes on any software licensing. Sorry to come to you so late, but it was only apparent recently we needed some help." CTO 1. Operational Efficiency 2. Project Planning 3. Enabling Business © 2014 Flexera Software LLC. All 11 rights reserved. | Company Confidential
  • 13. CTO Scenario Summary Before Flexera • Guesswork • Projects out of control – licensing is usually retroactive or as a last thought • Production problems lead to new license cost Since Flexera • Simulation allows to model future use cases with available licenses • No Guesswork • Tactical Use cases & live access to expert information
  • 14. “Hi Greg, the new Telemarketing team has been given the go-ahead! We need to get the new office set up for over 200 new employees ASAP. We’re transferring from other divisions and hiring new FTEs. We need to run four new desktop applications which some users need. I do have a rough plan, but it depends on the end mix of staff. IT and Desktops are ready in the next 6 weeks, can you ensure we can deploy the right applications to the right people?” © 2014 Flexera Software LLC. All 14 rights reserved. | Company Confidential CMO 1. Business Initiatives 2. Productivity 3. Controlling Costs
  • 16. App Portal – Enterprise App Store © 2014 Flexera Software LLC. All 16 rights reserved. | Company Confidential Software Policy Score: • Engages users in the License Optimization Process • Incents users to help reduce software costs
  • 17. CMO Scenario Summary Before Flexera • Separate Teams managing Packaging, Deployment and Licensing • Help Desk Load • Reactive licensing only Since Flexera • Empowered end users • Proactive License management • Reduction in Costs
  • 18. “Hi Greg, I’ve just had a very uncomfortable meeting with our new Account Director at MegaSoftwareVendor. He said, due to our recent acquisition of CleverIP Ltd and our new operation in Ireland that we’re out of compliance. I asked him what the potential impact is… he told me its over £3 million. Can this be true? What is our compliance position? Do we need to get our top auditors back in here? You need to get this sorted and the information I need on my desk by Friday, without fail!!!” © 2014 Flexera Software LLC. All 18 rights reserved. | Company Confidential CEO 1. Compliance & Risk 2. Business Objectives 3. Shareholder Value
  • 22. CEO Scenario Summary Before Flexera • Need Audit protection partners • Checking vendor results is difficult • Unexpected Costs Since Flexera • Access to live data • Visibility of Shortfalls • Entitlement position is transparent
  • 23. What did you see today? Thank you for your attention. Please come and ask us any questions at lunch? © 2014 Flexera Software LLC. All 23 rights reserved. | Company Confidential
  • 24. FlexNet Manager Suite Three Delivery Models On-Premises Cloud (SaaS) © 2014 Flexera Software LLC. All 24 rights reserved. | Company Confidential Managed Service

Editor's Notes

  • #3: Global Enterprise– decentralized SW procurement– means orgs don’t leverage global EA’s and over-spend on SW. Complex Contract– Product Use Rights M&A– Red flag for audits Audits– 64% of companies have been audited at least once in the past 12 months Virtualization– adds a lot of complexity to license management License Models– there are many different models with complex metrics used to calculate license consumption …
  • #25: Note: all FNM Suite products are available On-Premise and Cloud except FNM for Engineering Apps, which is currently available only OP. It will be available Cloud in the August 2014 release.