Setting Up your Google+ Account - Tips, Tricks and Hacks
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The document is a presentation by Mana Ionescu about utilizing Google+ for business, covering setup, segmentation using circles, and best practices to enhance engagement and visibility. It highlights the unique features of Google+ that facilitate targeted communication and community building. Additionally, it provides practical tips for content creation, verification of business pages, and leveraging integrations with other platforms.
![#wineweb Mana Ionescu - @manamica -
Get Author Rank
• Why? Get more clicks
• How?
Method 1:
• Step 1: Include Rel=author on all you write, like this:
“Connect with Mana on Twitter @manamica and Google+” [where the Google+
link is coded as follows] >>> <a title=”Author: Mana Ionescu on
Google+”
href=”https://plus.google.com/u/1/110149804655622279740?
rel=author” rel=”author“>Google+</a>
• Step 2: Add the url of your article to the “Contributor to” section of your
Google+ profile](https://image.slidesharecdn.com/googleplusmay2013orbitcopy-130522104955-phpapp02/85/Setting-Up-your-Google-Account-Tips-Tricks-and-Hacks-30-320.jpg)
Setting Up your Google+ Account - Tips, Tricks and Hacks
- 1. FUNDAMENTALS OF GOOGLE+ Mana Ionescu President, Lightspan Digital @manamica LightspanDigital.com
- 2. #wineweb Mana Ionescu - @manamica - WHAT WE’LL COVER How to Get Started Segmenting aka The Beauty of Circles Tips and Tricks and Hacks How to rock G+ for Business
- 3. #wineweb Mana Ionescu - @manamica - Why Care? More networking = more relationships = more leads Access to people you can’t reach any other way Get more clicks on your search results with authorship If you’re not on Google Local you don’t exist A clean slate - a space “devoid of automation, insincerity, fatuousness, intersecting monologues, or professional pretense Get more traffic. Where there’s traffic there’s hope. ~@crestodina
- 4. #wineweb Mana Ionescu - @manamica - mana@lightspandigital.com Compared to Twitter Rand Fishkin,Co-Founder of SEOMoz says Google+ traffic is the same as Twitter traffic despite lower follower count. Thus Google+ CTR is higher than Twitter.
- 5. #wineweb Mana Ionescu - @manamica - Set-up The Google+ account takes a bit of work •Be ready to compel with your story •Use links •Connect all your social networks
- 6. #wineweb Mana Ionescu - @manamica - Images •Top banner image is16x9 ration, up to 2120 pixels by 1192 pixels •Profile image is round – avoid images with borders •By default, “posts” page doesn’t display top 1/3 of banner image until you scroll up
- 7. #wineweb Mana Ionescu - @manamica - Get Circling, now “Peopling” Why? • Segment • Target • Focus G+ is the only social network that allows you to: 1.Notify up to 100 specific people of a new post •Make a post visible only to specific lists of followers
- 8. #wineweb Mana Ionescu - @manamica - Find Circles Step1: Go to: http://ldig.it/CirclesList Step 2: Find/Follow Web Designers: http://ldig.it/webdesignercircle
- 9. #wineweb Mana Ionescu - @manamica - Journalists on Google+ http://www.recommendedusers.com/journalists/
- 10. #wineweb Mana Ionescu - @manamica - Get Smart – Uncircle Uncirclers
- 11. #wineweb Mana Ionescu - @manamica - Get Stats with CircleCount.com
- 12. #wineweb Mana Ionescu - @manamica - Demographics •70% Male •Tech and science focus •Visually interested
- 13. #wineweb Mana Ionescu - @manamica - Demographics •International visibility •50% US
- 14. #wineweb Mana Ionescu - @manamica - The +1 Connects the Web You can +1 •Posts on Google+ •Articles from the outside
- 15. #wineweb Mana Ionescu - @manamica - Explore Interests & Have Conversations Use the search bar and left hand havigation to explore: •Trends: #ScienceFriday •Images and Animated Gifs •Communities
- 16. #wineweb Mana Ionescu - @manamica - Communities •The best of LinkedIn and Facebook groups •Light and clear
- 17. #wineweb Mana Ionescu - @manamica - Events
- 18. #wineweb Mana Ionescu - @manamica - Find Events
- 19. #wineweb Mana Ionescu - @manamica - Hangouts •Easy video chat •Collaboration •Quick YouTube Videos
- 20. #wineweb Mana Ionescu - @manamica - Collaborate My contribution Kate’s contribution Kate and I drafting a Facebook ad
- 21. #wineweb Mana Ionescu - @manamica - Create Content
- 22. #wineweb Mana Ionescu - @manamica - Have Fun!
- 23. #wineweb Mana Ionescu - @manamica - Create a Business Page
- 24. #wineweb Mana Ionescu - @manamica - Get Your Page Verified • Your Google+ page must be “official.” • Your Google+ page’s profile must contain a link to your website. • Your organization’s website must connect to your Google+ page, by adding the Google+ badge or a snippet of code. • Your Google+ page must have a “meaningful” number of followers. • Go to http://ldig.it/GPlusVerify to complete the verification
- 25. #wineweb Mana Ionescu - @manamica - Set-up IMPORTANT: Only a Local Business or Place can be verified and merged with a Google Places location. Full info: http://ldig.it/GoogleLocalFAW
- 26. #wineweb Mana Ionescu - @manamica - Connect Your YouTube Account
- 27. #wineweb Mana Ionescu - @manamica - Business Best Practices • Segment with circles • Reach out • Create content with hangouts • Post lots of images and videos • Tag others • Write opinion pieces • Use hashtags
- 28. #wineweb Mana Ionescu - @manamica - Hacks and Extensions • Use Chrome extensions: – Do-Share: Write and Schedule Posts – Extended-share: share G+ post to Facebook, Twitter, LinkedIn, Pinterest, StumbleUpon and many more
- 29. #wineweb Mana Ionescu - @manamica - Other Tools • Set up ManageFlitter to automatically post G+ posts to Twitter: http://ldig.it/LDMFlitter • Post form G+ from Hootsuite • Use Google+Blog Wordpress plugin to automatically cross-post your G+ post to your blog • Create a quasi-custom URL with http://gplus.to/ – try gplus.to/manamica
- 30. #wineweb Mana Ionescu - @manamica - Get Author Rank • Why? Get more clicks • How? Method 1: • Step 1: Include Rel=author on all you write, like this: “Connect with Mana on Twitter @manamica and Google+” [where the Google+ link is coded as follows] >>> <a title=”Author: Mana Ionescu on Google+” href=”https://plus.google.com/u/1/110149804655622279740? rel=author” rel=”author“>Google+</a> • Step 2: Add the url of your article to the “Contributor to” section of your Google+ profile
- 31. #wineweb Mana Ionescu - @manamica - Got Authorship? Pro Method Authorship
Editor's Notes
- #4: Wikipedia – Self explained SEL – Danny Sullivan – Industry leading site that covers seo industry Moz – Rand Fishkin – one of biggest names in industry – provider of many great seo tools My definition – More than just web sites or web pages – other assets too – as we’ll see later on. You also saw the word “organic” – let’s talk about the differences between organic listings and paid listings.
- #28: Source: http://socialmediatoday.com/stephaniefrasco/1332761/google-plus-overview [INFOGRAPHIC]