How amazon works?
- 1. How Amazon Works? Group B s1170178 Yuya Ito s1170210 Hirofumi Hori
- 2. What is Amazon? ● Amazon started as bookseller, pure and simple. ● Amazon is successful in a e-commerce business, and the innovation and business savvy that sustains Amazon.com is legendary. ● Amazon.com had sites serving seven countries, with 21 fulfillment centers around the in 2006.
- 3. Amazon.com Basics ● Now, Amazon sells various products utilizing e-commerce in many countries. ● Amazon.com is embedded marketing technique that personalize customer's experience. ● Customers can find products listed by third-party sellers. ● Amazon has the affiliate program that lets anybody post Amazon link earn a commission on click-through.
- 4. Amazon Technology and Infrastructure ● Amazon has the world's three largest Linux databases. ● Amazon employs the Netscape Secure Commerce Server using the SSL. ● Amazon's technology architecture handles millions of back-end operations every day as well as queries from more than half a million third-party sellers.
- 5. Amazon e-commerce(1) ● At Amazon Marketplace, sellers offer products at a fixed price. ● At Amazon Auctions, sellers sell products to the highest bidder. ● At Amazon zShops, sellers sell only used products at fixed price. ● Amazon Advantage is place where sellers can sell new products directly from Amazon warehouse instead of from seller's house or shop.
- 6. Amazon e-commerce(2) ● Amazon Service provides Amazon's platform to company, and company builds Web site using Amazon software and technology. ● Amazon.com's affiliate program called y Amazon Associate Program is one of the most famous on the Web, and anyone with a Web site can post a link to Amazon.com and earn a some money.
- 7. Amazon Tools, Marketing and Community ● Amazon recommends products are wanted to the customer based on information on the customer. ● Amazon gathers too much information for comfort and Amazon started sharing customer data with its partners and subsidiaries. ● The customer can provide information about the products and evaluate the product in a community on Amazon.com. ● Beyond e-commerce and e-commerce's trapping, some of the more recent Amazon endeavors have the company branching out into new realms.
- 8. Summary ● Amazon enters the many countries market. ● Amazon has one of the largest infrastructure, so Amazon can provide various Web service. ● Amazon has good customer tracking on Web site. ● Amazon has competitive advantages for due to Amazon's valuable exposure to overseas markets. ● Amazon is continuing to improve service and technology,