Mobi: "In-app Payments by Google & Apple"
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Google Play In-App Billing allows developers to sell digital goods and subscriptions from within their Android apps. It supports consumable and non-consumable purchases as well as recurring subscriptions. The payment flow is synchronous using the In-App Billing library. In-App Billing has limitations including only being available in 32 countries and taking a 30% transaction fee. Apple's In-App Purchase system similarly allows selling digital goods and subscriptions from within iOS apps, also taking a 30% cut of revenue. Both require using their native APIs and payment systems to handle in-app transactions.
![[[SKProductsRequest alloc] initWithProductIdentifiers:
[NSArrayarrayWithObject:productString]];
- (void)productsRequest:(SKProductsRequest *)request
didReceiveResponse:(SKProductsResponse *)response;
- (void)paymentQueue:(SKPaymentQueue *)queue
updatedTransactions:(NSArray *)transactions;
SKPaymentTransactionStatePurchased
SKPaymentTransactionStateFailed
SKPaymentTransactionStateRestored](https://image.slidesharecdn.com/inappads-130312053204-phpapp01/85/Mobi-In-app-Payments-by-Google-Apple-24-320.jpg)
Mobi: "In-app Payments by Google & Apple"
- 1. In-app Payments by Google & Apple Lauri Eskor, Lauris Kruusamäe
- 3. Components ● Google Play Publisher account ● Google Checkout Merchant account ● Managing products from developer console ● In-App billing library (version 3) ● Binding to the Play Store service
- 4. Consumable / Non- consumable ● Single payment ● Managed by In-App Billing system ● Owned state ● Unowned state after consumption
- 5. Subscriptions ● Recurring billing ○ Monthly ○ Annual ● Optional trial period ● Non-refundable ● Http API for server access
- 6. Payment flow ● Synchronous in library version 3 ● Ask products list ● Start payment Activity ● Handle response
- 7. <�img src="http://developer. android.com/images/in-app- billing/v3/iab_v3_checkout_flow. png" id="figure1" height="382"> Payment flow example
- 8. Limitations ● Available in 32 countries ● Not available in Estonia ● 30% transaction fee ● Taxes ● Play Store payment system except for ○ Physical content / goods ○ Digital content usable outside of the application
- 9. AdMob ● Google's ad network ● Promote ● Monetize ● iOS ● Android ● Windows Phone
- 10. Admob ● Banner ads ● Interstitial ads ● Mediation SDK for multiple ad networks
- 11. iAd
- 12. iAd - 10 countries: U.S., Canada, Mexico, Australia, New Zealand, U.K., France, Germany, Italy, Spain, Japan - delivers ads based on selected categories - possibility to ban ads with non-wanted keywords
- 14. - (void)bannerViewDidLoadAd:(ADBannerView *)banner; - (BOOL)bannerViewActionShouldBegin:(ADBannerView *)banner willLeaveApplication:(BOOL)willLeave - (void)bannerViewActionDidFinish:(ADBannerView *)banner - (void)bannerView:(ADBannerView *)banner didFailToReceiveAdWithError:(NSError *)error
- 16. How much do I get? Revenue based on: - Ad impressions (nr of times ads appear) - Clicks (nr of times users tap on ads) - Contract between advertiser and Apple
- 17. How much do I get? Sample: 1022 loaded banners, 13 clicks earnings: $2.10 http://www.galarina.eu/blog/2011/9/24/photometa-iad-revenues.html
- 18. In-App Purchase
- 19. In App purchase - Sell digital goods - 30% of revenue to Apple
- 20. In App Purchase You can not - Use another means for unlocking or enabling additional features or functionality; - purchase physical goods or goods and services used outside of the application
- 24. [[SKProductsRequest alloc] initWithProductIdentifiers: [NSArrayarrayWithObject:productString]]; - (void)productsRequest:(SKProductsRequest *)request didReceiveResponse:(SKProductsResponse *)response; - (void)paymentQueue:(SKPaymentQueue *)queue updatedTransactions:(NSArray *)transactions; SKPaymentTransactionStatePurchased SKPaymentTransactionStateFailed SKPaymentTransactionStateRestored