Unit 18: Advertising Production
Candidate Name: Josh Brown
Task 1: Research - distinction
Unit 1: P2, M2, D2
& P4, M4, D4
Unit 18: P1, M1,
D1
Evidence Grade
Unusual advert analysis blog merit
Advertising techniques worksheet blog dist
Team name (advertising company),
slogan and logo
blog dist
4 advert analysis table blog dist
Individual advert analysis blog dist
Task 2: Developing your product – distinction
Unit 1: P3, M3, D3
Unit 18: P2, M2,
D2
Mind map of initial group ideas blog merit
Blog post of individual ideas and
research into a rival product
blog dist
Blog post with team review of ideas and
final group decision
blog dist
Task 3: The design process distinction
Unit 18: P3, M3,
D3
Evidence Grade
A poster for an appropriate magazine Blog Dist
An advert for a bus or train Blog Dist
An online advert for a website (banner) Blog Dist
A group TV advert blog dist
Task 4 and 5: The Pitch and Evaluation distinction
Unit 1: P4, M4, D4
Unit 4: P2, M2, D2
Evidence Grade
Proof of pitch photo yes N/A Pitch
graded on
Unit 2 sheet
Pitch powerpoint/prezi yes
Unit 18: P4, M4,
D4
Unit 4: P3, M3, D3
Evaluation blog dist
Action Plan (to improve grade):
Task 1 –
1. Great analysis of the unusual adverts
2. Excellent definitions of the techniques
3. Excellent company information and logo ideas
4. Excellent analysis on the 4 adverts
5. Excellent analysis on velvet advert , well done
Task 2 –
1. No mind map but clear blog post on groups initial ideas and plans for their water
2. Excellent research on evian, own initial ideas are good, well done
3. Great table showing all of the groups ideas
Task 3 –
Excellent print adverts and tv advert for your drink, you have worked excellently as a team.
Task 4 –
All work uploaded
Task 5 –
An extremely detailed evaluation well done, you have covered all aspects of your process well. Great
analysis of your strengths and weaknesses, well done.
Unit 18: Advertising Production
Student Action Plan:
I understand the contents of this action plan and realise that it is up to me to act on the advice
given. I will….
Student Signature:
Date:
Assessor name:
Date:
Assessor signature:

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Josh brown unit 18 mark and feedback sheet

  • 1. Unit 18: Advertising Production Candidate Name: Josh Brown Task 1: Research - distinction Unit 1: P2, M2, D2 & P4, M4, D4 Unit 18: P1, M1, D1 Evidence Grade Unusual advert analysis blog merit Advertising techniques worksheet blog dist Team name (advertising company), slogan and logo blog dist 4 advert analysis table blog dist Individual advert analysis blog dist Task 2: Developing your product – distinction Unit 1: P3, M3, D3 Unit 18: P2, M2, D2 Mind map of initial group ideas blog merit Blog post of individual ideas and research into a rival product blog dist Blog post with team review of ideas and final group decision blog dist Task 3: The design process distinction Unit 18: P3, M3, D3 Evidence Grade A poster for an appropriate magazine Blog Dist An advert for a bus or train Blog Dist An online advert for a website (banner) Blog Dist A group TV advert blog dist Task 4 and 5: The Pitch and Evaluation distinction Unit 1: P4, M4, D4 Unit 4: P2, M2, D2 Evidence Grade Proof of pitch photo yes N/A Pitch graded on Unit 2 sheet Pitch powerpoint/prezi yes Unit 18: P4, M4, D4 Unit 4: P3, M3, D3 Evaluation blog dist Action Plan (to improve grade): Task 1 – 1. Great analysis of the unusual adverts 2. Excellent definitions of the techniques 3. Excellent company information and logo ideas 4. Excellent analysis on the 4 adverts 5. Excellent analysis on velvet advert , well done Task 2 – 1. No mind map but clear blog post on groups initial ideas and plans for their water 2. Excellent research on evian, own initial ideas are good, well done 3. Great table showing all of the groups ideas Task 3 – Excellent print adverts and tv advert for your drink, you have worked excellently as a team. Task 4 – All work uploaded Task 5 – An extremely detailed evaluation well done, you have covered all aspects of your process well. Great analysis of your strengths and weaknesses, well done.
  • 2. Unit 18: Advertising Production Student Action Plan: I understand the contents of this action plan and realise that it is up to me to act on the advice given. I will…. Student Signature: Date: Assessor name: Date: Assessor signature: