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Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.1 
Analysis 1: Evidence and the Nature of 
Knowledge in the Digital Age 
Topic: Organisational Learning 
Topic Number: 5
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.2 
LEARNING OBJECTIVES 
• To explain common theories on how we learn 
as individuals 
• To describe the difference between discussion 
and dialogue in team learning 
• To distinguish between processes of knowledge 
acquisition, information distribution, 
information interpretation and organisational 
memory 
• To assess the role of politics in organisational 
learning
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.3 
Questions to Think During the Session 
• How do you learn best as an individual? 
• Have you ever explored your learning style? 
• If so, how would you describe your optimal 
learning?
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.4 
KOLB’S (1984) LEARNING CYCLE 
Figure 5.1 The Lewinian experiential learning model (Kolb 1984)
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.5 
HOW DO WE LEARN IN ORGANISATIONS? 
‘There is something paradoxical here. Organizations are 
not merely collections of individuals, yet there are no 
organizations without such collections. Similarly, 
organizational learning is not merely individual 
learning, yet organizations learn through the 
experience and actions of individuals. What then, are 
we to make of organizational learning? What is an 
organization that it may learn?’
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.6 
ORGANISATIONAL LEARNING 
SINGLE- AND DOUBLE-LOOP LEARNING 
• Behavioural learning – ‘single-loop learning’ involves 
maintaining an organisation’s ‘theory-in-use’ 
• Cognitive learning – ‘double-loop learning’ involves 
questioning assumptions and values
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.7 
SUCCESS & FAILURE: 
WHAT DRIVES OL? 
Figure 5.3 Success and failure in organisations
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.8 
SENSEMAKING 
• Making sense of ambiguous situations of high 
complexity and uncertainty e.g. nuclear attack 
• Involves process of ‘situational awareness’ to 
understand linkages between people, places 
and events 
• Allows inferences to be made of future scenarios 
• Lack of situational awareness is primary factor 
affecting human error
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.9 
SENSEMAKING (CONTINUED) 
• Use mental models from previous experiences 
• ‘Cognitive gap’ between mental models and new 
observations or circumstances 
• World is different from expectations 
• Meaning arises from labelling and characterisation – 
socially defined 
• Not about truth or accuracy but updating plausible 
stories through dialogue 
• Identity shapes our mental models and actions
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.10 
SENSEMAKING (CONTINUED) 
Figure 5.4 Sensemaking and situational awareness
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.11 
ORGANISATIONAL LEARNING 
Huber (1991) 
• Knowledge acquisition 
• Information distribution 
• Information interpretation 
• Organisational memory
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.12 
KNOWLEDGE ACQUISITION 
• Congenital learning 
• Experiential learning (experiments, self-appraisal, 
unintentional, learning curve) 
• Vicarious learning 
• Grafting 
• Searching and noticing (scanning, focused search, 
performance monitoring)
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.13 
INFORMATION DISTRIBUTION 
• Links with organisational communication 
• Probability that A will rout information to B (member or 
unit) 
• Probability of delay in routing information by A to B 
• Probability and extent of information distortion by A 
when communicating to B
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.14 
INFORMATION INTERPRETATION 
• Cognitive maps and framing 
• Media richness – variety of cues medium can convey 
and rapidity of feedback 
• Information overload – detracts from effective 
interpretation 
• Unlearning – discarding obsolete and misleading 
knowledge
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.15 
ORGANIZATIONAL MEMORY 
• Personnel turnover results in loss of organisational 
memory 
• Non-anticipation of future needs means that memory 
may not be stored 
• Who has the information I want? 
• Storing and retrieving information 
• Computer-based organisational memory
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.16 
REALIST CONCEPTION OF OL 
• Gunpowder has the ‘necessary power’ to explode but 
does not explode. Needs ‘contingent condition’ of a 
spark to explode 
• Necessary power : Experiential learning, vicarious 
learning, congenital learning, organisational memory, 
learning curves 
• Contingent condition: Unlearning, information 
interpretation, information distribution, 
experimenting organisations
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.17 
UNLEARNING (Hedberg, 1981) 
• ‘Unlearning is a process through which learners 
discard knowledge. Unlearning makes way for new 
responses and mental maps’ 
• Challenge and negate processes to unlearn world 
views 
• Challenge and negate connections between stimuli 
and responses 
• Challenge and negate connections between responses
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.18 
ORGANISATIONAL ROUTINES 
(Cohen & Bacdayan, 1994) 
• ‘Organizational routines-multi-actor, interlocking, 
reciprocally triggered sequences of action are a major 
source of the reliability and speed of organizational 
performance’ 
• Sub-optimal performance when applied to 
inappropriate situations 
• Link to procedural memory and skill and habit 
• Example of ‘single-loop’ learning?
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.19 
ORGANISATIONAL ROUTINES (CONTINUED) 
Figure 5.10 Organisational routines (adapted from Cohen and Bacdayan 1994; 
Feldman and Rafaeli 2002)
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.20 
DYNAMIC CAPABILITY 
(Zollo & Winter, 2002) 
• ‘…is a learned and stable pattern of collective activity 
through which the organisation systematically 
generates and modifies its routines in pursuit of 
improved effectiveness’ 
• Double-loop learning? 
• Learning mechanisms (experience, knowledge 
articulation and codification) lead to dynamic 
capabilities which, in turn, lead to evolution of 
operating routines
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.21 
SOCIAL PERSPECTIVE OF OL 
(Gherardi & Nicolini, 2001) 
• Learning takes place through interactions between 
people shaped by cultural norms 
• Social and political processes impact on 
organisation’s ability to absorb new knowledge and 
practices 
• Similarities with social capital?
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.22 
ABSORPTIVE CAPACITY 
• Ability of organisations to absorb and apply new 
knowledge 
• Capacity to learn and solve problems 
• Knowledge capacity driven by high previous 
experience, diversity and commonality 
• Knowledge capability driven by problem solving and 
knowledge transfer abilities 
• Gatekeepers important to transfer knowledge across 
boundaries
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.23 
ABSORPTIVE CAPACITY (CONTINUED) 
Figure 5.11 Absorptive capacity processes
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.24 
POLITICS & OL 
Figure 5.12 Politics and organisational learning (adapted from Coopey and Burgoyne 
2000; Jashapara 2003; Vince 2001)
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.25 
Reading and preparatory work to be done 
Read: 
• Jashapara, A. (2011) “ Knowledge Management: 
An Integrated Approach” Pearson Education, 
Chapter 5 
Work to be done before the seminar: 
• Carry out all the reading above 
• Answer the questions on the handout 
• Bring your work to the seminar 
25
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.26 
Essential work for next week 
• Please consult the OLE for details of: 
– Essential readings* 
– Seminar/workshop preparation work* 
– Recommended further readings 
– Any additional learning 
* Essential readings and preparation work must always be completed in time 
for the next session 
26
Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 
Slide 5.27 
End of presentation 
© Pearson College 2013

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Lecture 5 organisational learning

  • 1. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.1 Analysis 1: Evidence and the Nature of Knowledge in the Digital Age Topic: Organisational Learning Topic Number: 5
  • 2. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.2 LEARNING OBJECTIVES • To explain common theories on how we learn as individuals • To describe the difference between discussion and dialogue in team learning • To distinguish between processes of knowledge acquisition, information distribution, information interpretation and organisational memory • To assess the role of politics in organisational learning
  • 3. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.3 Questions to Think During the Session • How do you learn best as an individual? • Have you ever explored your learning style? • If so, how would you describe your optimal learning?
  • 4. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.4 KOLB’S (1984) LEARNING CYCLE Figure 5.1 The Lewinian experiential learning model (Kolb 1984)
  • 5. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.5 HOW DO WE LEARN IN ORGANISATIONS? ‘There is something paradoxical here. Organizations are not merely collections of individuals, yet there are no organizations without such collections. Similarly, organizational learning is not merely individual learning, yet organizations learn through the experience and actions of individuals. What then, are we to make of organizational learning? What is an organization that it may learn?’
  • 6. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.6 ORGANISATIONAL LEARNING SINGLE- AND DOUBLE-LOOP LEARNING • Behavioural learning – ‘single-loop learning’ involves maintaining an organisation’s ‘theory-in-use’ • Cognitive learning – ‘double-loop learning’ involves questioning assumptions and values
  • 7. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.7 SUCCESS & FAILURE: WHAT DRIVES OL? Figure 5.3 Success and failure in organisations
  • 8. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.8 SENSEMAKING • Making sense of ambiguous situations of high complexity and uncertainty e.g. nuclear attack • Involves process of ‘situational awareness’ to understand linkages between people, places and events • Allows inferences to be made of future scenarios • Lack of situational awareness is primary factor affecting human error
  • 9. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.9 SENSEMAKING (CONTINUED) • Use mental models from previous experiences • ‘Cognitive gap’ between mental models and new observations or circumstances • World is different from expectations • Meaning arises from labelling and characterisation – socially defined • Not about truth or accuracy but updating plausible stories through dialogue • Identity shapes our mental models and actions
  • 10. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.10 SENSEMAKING (CONTINUED) Figure 5.4 Sensemaking and situational awareness
  • 11. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.11 ORGANISATIONAL LEARNING Huber (1991) • Knowledge acquisition • Information distribution • Information interpretation • Organisational memory
  • 12. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.12 KNOWLEDGE ACQUISITION • Congenital learning • Experiential learning (experiments, self-appraisal, unintentional, learning curve) • Vicarious learning • Grafting • Searching and noticing (scanning, focused search, performance monitoring)
  • 13. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.13 INFORMATION DISTRIBUTION • Links with organisational communication • Probability that A will rout information to B (member or unit) • Probability of delay in routing information by A to B • Probability and extent of information distortion by A when communicating to B
  • 14. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.14 INFORMATION INTERPRETATION • Cognitive maps and framing • Media richness – variety of cues medium can convey and rapidity of feedback • Information overload – detracts from effective interpretation • Unlearning – discarding obsolete and misleading knowledge
  • 15. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.15 ORGANIZATIONAL MEMORY • Personnel turnover results in loss of organisational memory • Non-anticipation of future needs means that memory may not be stored • Who has the information I want? • Storing and retrieving information • Computer-based organisational memory
  • 16. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.16 REALIST CONCEPTION OF OL • Gunpowder has the ‘necessary power’ to explode but does not explode. Needs ‘contingent condition’ of a spark to explode • Necessary power : Experiential learning, vicarious learning, congenital learning, organisational memory, learning curves • Contingent condition: Unlearning, information interpretation, information distribution, experimenting organisations
  • 17. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.17 UNLEARNING (Hedberg, 1981) • ‘Unlearning is a process through which learners discard knowledge. Unlearning makes way for new responses and mental maps’ • Challenge and negate processes to unlearn world views • Challenge and negate connections between stimuli and responses • Challenge and negate connections between responses
  • 18. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.18 ORGANISATIONAL ROUTINES (Cohen & Bacdayan, 1994) • ‘Organizational routines-multi-actor, interlocking, reciprocally triggered sequences of action are a major source of the reliability and speed of organizational performance’ • Sub-optimal performance when applied to inappropriate situations • Link to procedural memory and skill and habit • Example of ‘single-loop’ learning?
  • 19. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.19 ORGANISATIONAL ROUTINES (CONTINUED) Figure 5.10 Organisational routines (adapted from Cohen and Bacdayan 1994; Feldman and Rafaeli 2002)
  • 20. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.20 DYNAMIC CAPABILITY (Zollo & Winter, 2002) • ‘…is a learned and stable pattern of collective activity through which the organisation systematically generates and modifies its routines in pursuit of improved effectiveness’ • Double-loop learning? • Learning mechanisms (experience, knowledge articulation and codification) lead to dynamic capabilities which, in turn, lead to evolution of operating routines
  • 21. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.21 SOCIAL PERSPECTIVE OF OL (Gherardi & Nicolini, 2001) • Learning takes place through interactions between people shaped by cultural norms • Social and political processes impact on organisation’s ability to absorb new knowledge and practices • Similarities with social capital?
  • 22. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.22 ABSORPTIVE CAPACITY • Ability of organisations to absorb and apply new knowledge • Capacity to learn and solve problems • Knowledge capacity driven by high previous experience, diversity and commonality • Knowledge capability driven by problem solving and knowledge transfer abilities • Gatekeepers important to transfer knowledge across boundaries
  • 23. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.23 ABSORPTIVE CAPACITY (CONTINUED) Figure 5.11 Absorptive capacity processes
  • 24. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.24 POLITICS & OL Figure 5.12 Politics and organisational learning (adapted from Coopey and Burgoyne 2000; Jashapara 2003; Vince 2001)
  • 25. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.25 Reading and preparatory work to be done Read: • Jashapara, A. (2011) “ Knowledge Management: An Integrated Approach” Pearson Education, Chapter 5 Work to be done before the seminar: • Carry out all the reading above • Answer the questions on the handout • Bring your work to the seminar 25
  • 26. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.26 Essential work for next week • Please consult the OLE for details of: – Essential readings* – Seminar/workshop preparation work* – Recommended further readings – Any additional learning * Essential readings and preparation work must always be completed in time for the next session 26
  • 27. Jashapara, Knowledge Management: An Integrated Approach, 2nd Edition, © Pearson Education Limited 2011 Slide 5.27 End of presentation © Pearson College 2013