Leverage the 17B Cloud Applications Market with SAP's HANA Cloud Applications Partner Program
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The document discusses SAP's HANA Cloud Applications Partner Program, highlighting the $17 billion market opportunity in cloud application services, projected to grow at a CAGR of 17.4% from 2012 to 2016. It outlines the benefits of the program for partners, including marketing support and access to resources, while detailing the cloud application offerings across various business functions. Additionally, it introduces the SAP HANA Cloud Applications Challenge, a competition for developers to create market-ready applications for potential awards and recognition.
Leverage the 17B Cloud Applications Market with SAP's HANA Cloud Applications Partner Program
- 1. Leverage the 17B Cloud Applications Market with SAP's HANA Cloud Applications Partner Program Aharon Weiner, SAP June 11, 2013
- 2. © 2013 SAP AG. All rights reserved. 2 Software-as-a-Service market - a big opportunity growing fast 1: Market opportunity in 2013 and Market growth 2012-2016 - Source: Gartner, Forecast Overview: Public Cloud Services, Worldwide, 2011-2016, 2Q12 Update 2: 2010-2014 – Source: IDC, Goldman Sachs research estimates 0 5 10 15 20 25 30 2012 2013 2014 2015 2016 US$-Billions Market Size: Cloud Application Services (SaaS) $US 17B Market Opportunity1 17,4% CAGR2 4 times higher growth of cloud applications market compared to on-premise applications market
- 3. © 2013 SAP AG. All rights reserved. 3 SAP HANA Cloud Platform
- 4. © 2013 SAP AG. All rights reserved. 4 PEOPLE CUSTOMER MONEY SUPPLIER SAP in the Cloud SAP HANA CLOUD PLATFORM Application Development | Integration | Database and Analytics | Foundation LINE OF BUSINESS CLOUD APPLICATIONS BUSINESS NETWORK BUSINESS TO BUSINESS COLLABORATION SOCIAL PEOPLE TO PEOPLE COLLABORATION Cloud Suites Cloud Marketplace Business Suite NetWeaver BW MANAGED CLOUD Powered by SAP HANA © 2013 SAP AG or an SAP affiliate company. All rights reserved.
- 5. © 2013 SAP AG. All rights reserved. 5 PEOPLE Core HR Cloud • Employee Central (EC) • EC Payroll Performance Cloud • Performance & Goals • Compensation • Succession & Development Learning Cloud Recruiting Cloud HR Analytics Cloud • Workforce Analytics • Workforce Planning SAP Cloud Applications CUSTOMER Customer Cloud • Cloud for Sales • Cloud for Service • Cloud for Marketing • Cloud for Social Engagement • Social Media Analytics by Netbase MONEY Financial Cloud • Cloud for Financials • Cloud for Travel • Invoice Pro (Ariba) • Business ByDesign • Business One Cloud • Sales & Operations Planning SUPPLIER Sourcing Cloud • Sourcing Pro • Discovery • Contract Pro • Supplier Info Management Procurement Cloud • Procure to Pay Pro • Services Procurement • Procurement Content Spend Analytics Cloud • Spend Visibility SOCIAL COLLABORATION WITH SAP JAM BUSINESS COLLABORATION WITH THE ARIBA NETWORK LINES OF BUSINESS CLOUD APPS © 2013 SAP AG or an SAP affiliate company. All rights reserved.
- 6. © 2013 SAP AG. All rights reserved. 6 powered by SAP HANA public cloud people customer money supplier 29 million users $1 billion run rate $460 billion in transactions world’s largest business network 9.8 million SAP Jam subscribers
- 7. © 2013 SAP AG. All rights reserved. 7 SAP HANA Cloud platform SAP HANA App Services Native HANA | Java (NW Cloud) | Portal | Mobile | Collaboration | Integration | HTML5 SAP HANA DB Services In-Memory | Transactions | Analytics | Text | Predictive | Planning SAP HANA Cloud SAP HANA Cloud Infrastructure Layer SAP Cloud | Public Cloud – SAP HANA One on AWS | Telco / Hosting Partners Cloud
- 8. © 2013 SAP AG. All rights reserved. 8 Standards-based development and run-time environment Federated identity management via the SAP Identity Management service Persistency service leveraging the speed of HANA Remotely monitored and managed apps via a web-based account page Scalable Document Service for managing unstructured data Mash-up SAP apps and 3rd party content with the SAP HANA Cloud Portal Connectivity service enabling seamless integration with SAP and other systems Built for leveraging the SAP Store SAP HANA Cloud platform Open, standards-based, modular services accelerate software development in the cloud Services released for non-productive usage (beta) first before being released for productive usage. Please consult SAP for details
- 9. SAP HANA Cloud Applications Partner Program
- 10. © 2012 SAP AG. All rights reserved. 10 Straightforward & Cost-Effective Partner Program Resources & Communities Attractive Offer at an Attractive Price Branding & Support SAP HANA Cloud Applications Partner Center SAP Community Network Free Sandbox trials Managed Community Dialogue SAP HANA Cloud application starter pack 10 SAP Application Development Users, 3 Virtual Machines, 1GB structured RDBMS, 1 GB SAP HANA, and 10GB unstructured, storage, 10GB bandwidth SAP HANA Cloud application certification Reach 230,000 SAP customers and millions of business users Program Fee* 1.990 € p.a. Application Revenue Share 15% Certification Fee 990€ initial/495€ recurring Sell Through the SAP Store SAP-commitment to enable the ecosystem to contribute lion share of platform-based app portfolio Standardized Partner Contract HANA Cloud Application Development Cooperation Agreement * Offset against application rev shares A High Impact, High Value Program For Our Partners SAP HANA Cloud Applications Partner Program
- 11. © 2013 SAP AG. All rights reserved. 11 Selected Example Individual Marketing Opportunities with SAP Enabling Our Partners in 2013 From Tailored Marketing to Partner Led Enablement Partner Led Tools and Infrastructure* SAP Joint Demand Gen Campaigns SAP Store Sales Letter Campaigns SAP Internal Field Awareness & Promotion Featured Partners on SAP Social Media eLearnings or other Marketing Trainings SAP Virtual Agency Access & Marketing Service Bureaus Marketing and Social Best Practices Web Content Feed * In Progress SAP Events or Roadshows Web Content Feed
- 12. © 2013 SAP AG. All rights reserved. 12 SAP Store: The Destination for Business Mobile Apps and Cloud Applications Go-to-Market with Your Solutions • One-stop shop for mobile business apps (on ALL device platforms) and Cloud Applications • Enterprise search and categorization • Embedded in SAP go-to-market channel mix • Reach millions of business users • Cutting-edge demand generation activities • Social commerce and influencer initiatives • Key events and promotions • Buy Now – online purchase of mobile apps – customer discount- and system-assessment Visit https://store.sap.com
- 13. SAP HANA Cloud Applications Challenge
- 14. © 2013 SAP AG. All rights reserved. 14 SAP HANA Cloud Applications Challenge Gain the Chance to Win Big! Win Big: Up to USD 10,000 for Winner1) Special Promotions for finalists and winner on the SAP Store Obtain an approved press release template promoting designation as a winner/finalist Winner to receive recognition and an award at a key SAP or industry event And more marketing benefits 1) T&Cs and award may differ per app challenge Submission Form Visit the SAP HANA Cloud Applications Partner Center, submit your app idea(s), get enabled, publish your application on the SAP Store – Gain the chance to win big!
- 15. © 2013 SAP AG. All rights reserved. 15 Timeline for SAP HANA Cloud Applications Challenge Enter today to win exposure to customers and market influencers Decide to be part of the game and submit your app proposal Commit to get enabled and develop market-ready apps by August 15, 2013 Send your developers for training Learn how to develop packaged apps based on the SAP HANA Cloud Platform Build your market-ready, certified app and publish on SAP Store Benefit from coaching by SAP-experts throughout the process. Finalize and publish your application(s) on the SAP Store Submit your application(s) for the challenge – and win big! Enter the Applications Challenge, win an award, and get promoted at a key SAP or industry event in the fall of 2013 For more details, please refer to www.saphanacloudappspartnercenter.com AUGUST 15* JUNE- AUGUST JUNE TODAY
- 16. © 2013 SAP AG. All rights reserved. 16 Act Now! Visit the our Partner Center and Get Started Today! www.saphanacloudappspartnercenter.com Grow your software business with SAP ...and take advantage of the $17B cloud application services market opportunity while reaching more than 230K SAP customers