LinkedIn Networking That Gets Results
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The document discusses various strategies for effective LinkedIn networking, highlighting three approaches: the 'more the merrier', 'bffs only', and 'selective, strategic' methods. While the first approach encourages connecting with anyone, it warns against name collecting, whereas the second limits connections to known contacts, missing networking opportunities. The 'selective, strategic' approach is recommended, focusing on connecting with professional peers, industry experts, and potential clients, while also providing tips on how to connect with unfamiliar individuals.
LinkedIn Networking That Gets Results
- 1. LinkedIn Networking That Gets Results Your Strategy for Success Patrice-Anne Rutledge Author, Teach Yourself LinkedIn in 10 Minutes, 3rd Edition www.patricerutledge.com
- 2. LinkedIn 101 Quick Facts about LinkedIn • LinkedIn is the most popular professional networking site online • LinkedIn has more than 160 million members in 200 countries • Two new member join LinkedIn approximately every second • Everyone from top CEOs to President Barack Obama has a LinkedIn account
- 3. What’s Your LinkedIn Connection Strategy? More the Merrier BFFs Only Selective & Strategic
- 4. LinkedIn Networking That Gets Results The “More the Merrier” Approach
- 5. The “More the Merrier” Approach Connect with anyone and everyone: who knows what might bring results?
- 6. The “More the Merrier” Approach However …
- 7. The “More the Merrier” Approach LinkedIn discourages “name collecting” networkers and can penalize you if too many people you try to connect with say that they don’t know you
- 8. The “More the Merrier” Approach What’s the value of connecting with thousands of people who have no interest in what you have to offer?
- 9. LinkedIn Networking That Gets Results The “BFFs Only” Approach
- 10. The “BFFs Only” Approach Connect only with people you know well and would recommend
- 11. The “BFFs Only” Approach However …
- 12. The “BFFs Only” Approach LinkedIn shouldn’t just be your online rolodex … it offers so much more than that
- 13. The “BFFs Only” Approach You’re missing the point of online networking if you limit yourself to known contacts
- 14. LinkedIn Networking That Gets Results The “Selective, Strategic” Approach
- 15. The “Selective, Strategic” Approach People you already know Your professional peers Experts in your industry People in your local area Potential clients, partners, and employers
- 16. The “Selective, Strategic” Approach Connect with people you already know and would recommend (yes, go ahead and connect with those BFFs)
- 17. The “Selective, Strategic” Approach Connect with your professional peers (hint: find them on LinkedIn Groups and start your networking there)
- 18. The “Selective, Strategic” Approach Connect with experts in your industry (again, start the conversation first, then connect)
- 19. The “Selective, Strategic” Approach Connect with people in your local area; they’re often a great source of referrals and you can network in person as well
- 20. The “Selective, Strategic” Approach Introduce yourself to potential clients, partners, and employers
- 21. LinkedIn Networking That Gets Results How to Connect with People You Don’t Know
- 22. How to Connect with People You Don’ t Know LinkedIn’s etiquette for initiating a connection with people you don’t know is different from other social sites such as Twitter and Facebook
- 23. How to Connect with People You Don’ t Know Find common ground (LinkedIn Groups, Answers, etc.) Ask for an introduction from someone you both know See if the person you want to connect with is an open networker Explain in your connection request who you are and why you want to connect
- 24. Want to Learn More? Teach Yourself LinkedIn in 10 Minutes, 3rd Edition By Patrice-Anne Rutledge http://www.patricerutledge.com/books/linkedin