The document provides instructions for inserting CalendarSnack code into MailChimp campaigns to allow recipients to RSVP to calendar events directly from email campaigns. It explains that sending a calendar invite to create@calendarsnack.com will generate a unique code that can be placed in MailChimp CTAs. When recipients click the CTA, they will be redirected to a splash page where they can add the event to their calendar without leaving their email inbox. MailChimp reporting will also track RSVPs through CalendarSnack.
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