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Once the issue and expected results are
                                                                             clearly described, the participants are
                                                                             given a few minutes to consider the issue.
                                                                             The facilitator then requests that they
                                                                             offer any ideas or suggestions that come
                                                                             to mind without discussion, evaluation or
                                                                             judgment by others. The recorder should
                                                                             write every idea down on a flip chart
                                                                             without changing any words. If they are
                                                                             not sure what is suggested, they must ask
                                                                             for clarification before recording the idea.
                                                                             It is best to create a time limit and keep
                                                                             the process moving, engaging everyone
                                                                             in the group. In order to ensure that
                                                                             everyone contributes, the facilitator can
                                                                             request that each person responds in
                                                                             turn. Participants should be encouraged
                                                                             to develop other people’s ideas;
                                                                             remember, the purpose of this exercise
                                                                             is to come up with new, and innovative
                                                                             solutions.

                                                                             Rules of Engagement
                           Solving Problems with
                                   Brainstorming                               ▲▲ Everyone contributes

                 Throw your wildest idea on the table.                         ▲▲ There are no stupid ideas
                                                                               ▲▲ Outrageous suggestions are
Are you struggling with unresolved problems/issues and finding that               desired
the strategies you’ve attempted don’t meet your expectations? Do               ▲▲ No one judges or criticizes
you find at times that your employees or colleagues are not as fully              another’s idea
engaged as you are?
                                                                               ▲▲ Record every suggestion without
Frequently, solutions/strategies are implemented based on limited                 discussion
input from just a few contributors with similar perspectives; resulting        ▲▲ The more ideas the better
in disappointing outcomes. In fact, quite often the solutions result           ▲▲ No cell phones/PDA’s allowed
in even larger problems. In other words, today’s solutions become
tomorrow’s problems.
                                                                             Materials Required
Designing “Out of the Box” strategies can be achieved through
                                                                               ▲▲ Flip chart
Brainstorming. Brainstorming is a problem solving technique
employed in an effort to create a broad range of unique ideas/                 ▲▲ Masking tape
solutions to problems or issues. Engaging groups of 5-10 participants,         ▲▲ Markers (various colors)
tapping into their knowledge and experience, in a structured process,
                                                                               ▲▲ Sticky Notepads
can result in a real collaborative effort.

How does it work?                                                            Ideas for Engagement

Small groups should be organized, consisting of people with diverse          When working with a group that has
backgrounds, to focus on a specific problem/issue to generate unique/        not experienced brainstorming it is
creative solutions. Each group should assign a facilitator and a recorder.   recommended that you warm them up by
About Peak Focus, LLC
 practicing with an issue that is unrelated to your                              People. Performance. Profitability.
 mission. This will give them the opportunity to
 be very creative without pre-judging their own                                  Peak Focus gives you the tools to grow, develop and
 suggestions.                                                                    strengthen your team. With a mix of resources that we’ve
                                                                                 created ourselves, as well as several powerful tools we’ve
 You can also warm them up by asking them to write                               carefully assessed and believe in, we combine our passion
 as many ideas on one sheet of paper or one idea per                             and experience to guide companies and individuals
 sticky-note (provide them with as many sticky notes                             toward optimized performance. Select your team
 as they need) and make a contest out of it. This will                           members with confidence, help your key players develop
 help to break the “judgment barrier.”
                                                                                 their soft skills, and learn how to coach your entire team
                                                                                 more effectively by engaging the experts at Peak Focus.
 Once the actual brainstorming begins, make sure
 you have plenty of wall space to display all of the flip
                                                                                 For more information and access to free resources, please
 charts sheets. This will keep the ideas flowing as they
                                                                                 visit our website at www.peakfocuscoach.com
 view the ideas that have already been presented.

 When the ideas stop coming and the group is silent
                                                                                 Engage With Us
 for a few minutes the first phase of brainstorming is
 complete.
                                                                                 	       Free tools, resources & updates


 About the Author                                                                        LIKE us on Facebook

 Jerry Scher - Founder and Principal at Peak Focus, LLC
                                                                                         Check out our blog
                     Jerry is well known as a business
                     builder, c-level executive, conference
                     speaker, trainer, facilitator, coach,                               Follow us on Twitter
                     entrepreneur,        and       mentor.
                     Regardless of the title, the end result
                                                                                         Follow us on LinkedIn
                     is the same–Jerry makes the people
 around him significantly more successful through his
 ability to simplify the complex, ask the right questions,
 and develop appropriate solutions to keep businesses
 and individuals moving forward.




                                       www.peakfocuscoach.com

                        Peak Focus LLC © 2009 -2012 • All rights reserved.
Unauthorized duplication in whole or in part without permission is prohibited.

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Solving Problems with Brainstorming

  • 1. Once the issue and expected results are clearly described, the participants are given a few minutes to consider the issue. The facilitator then requests that they offer any ideas or suggestions that come to mind without discussion, evaluation or judgment by others. The recorder should write every idea down on a flip chart without changing any words. If they are not sure what is suggested, they must ask for clarification before recording the idea. It is best to create a time limit and keep the process moving, engaging everyone in the group. In order to ensure that everyone contributes, the facilitator can request that each person responds in turn. Participants should be encouraged to develop other people’s ideas; remember, the purpose of this exercise is to come up with new, and innovative solutions. Rules of Engagement Solving Problems with Brainstorming ▲▲ Everyone contributes Throw your wildest idea on the table. ▲▲ There are no stupid ideas ▲▲ Outrageous suggestions are Are you struggling with unresolved problems/issues and finding that desired the strategies you’ve attempted don’t meet your expectations? Do ▲▲ No one judges or criticizes you find at times that your employees or colleagues are not as fully another’s idea engaged as you are? ▲▲ Record every suggestion without Frequently, solutions/strategies are implemented based on limited discussion input from just a few contributors with similar perspectives; resulting ▲▲ The more ideas the better in disappointing outcomes. In fact, quite often the solutions result ▲▲ No cell phones/PDA’s allowed in even larger problems. In other words, today’s solutions become tomorrow’s problems. Materials Required Designing “Out of the Box” strategies can be achieved through ▲▲ Flip chart Brainstorming. Brainstorming is a problem solving technique employed in an effort to create a broad range of unique ideas/ ▲▲ Masking tape solutions to problems or issues. Engaging groups of 5-10 participants, ▲▲ Markers (various colors) tapping into their knowledge and experience, in a structured process, ▲▲ Sticky Notepads can result in a real collaborative effort. How does it work? Ideas for Engagement Small groups should be organized, consisting of people with diverse When working with a group that has backgrounds, to focus on a specific problem/issue to generate unique/ not experienced brainstorming it is creative solutions. Each group should assign a facilitator and a recorder. recommended that you warm them up by
  • 2. About Peak Focus, LLC practicing with an issue that is unrelated to your People. Performance. Profitability. mission. This will give them the opportunity to be very creative without pre-judging their own Peak Focus gives you the tools to grow, develop and suggestions. strengthen your team. With a mix of resources that we’ve created ourselves, as well as several powerful tools we’ve You can also warm them up by asking them to write carefully assessed and believe in, we combine our passion as many ideas on one sheet of paper or one idea per and experience to guide companies and individuals sticky-note (provide them with as many sticky notes toward optimized performance. Select your team as they need) and make a contest out of it. This will members with confidence, help your key players develop help to break the “judgment barrier.” their soft skills, and learn how to coach your entire team more effectively by engaging the experts at Peak Focus. Once the actual brainstorming begins, make sure you have plenty of wall space to display all of the flip For more information and access to free resources, please charts sheets. This will keep the ideas flowing as they visit our website at www.peakfocuscoach.com view the ideas that have already been presented. When the ideas stop coming and the group is silent Engage With Us for a few minutes the first phase of brainstorming is complete. Free tools, resources & updates About the Author LIKE us on Facebook Jerry Scher - Founder and Principal at Peak Focus, LLC Check out our blog Jerry is well known as a business builder, c-level executive, conference speaker, trainer, facilitator, coach, Follow us on Twitter entrepreneur, and mentor. Regardless of the title, the end result Follow us on LinkedIn is the same–Jerry makes the people around him significantly more successful through his ability to simplify the complex, ask the right questions, and develop appropriate solutions to keep businesses and individuals moving forward. www.peakfocuscoach.com Peak Focus LLC © 2009 -2012 • All rights reserved. Unauthorized duplication in whole or in part without permission is prohibited.