The Future of Mobility & Carsharing
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The document outlines the benefits and trends in carsharing, highlighting reductions in vehicle ownership and greenhouse gas emissions, as well as significant household savings for participants. It emphasizes the importance of multimodal integration and the need for improved data sharing and privacy protections in the evolving transportation landscape. Additionally, it discusses broader trends towards market diversification, the convergence of carsharing with electric and autonomous vehicles, and the competitive dynamics within the mobility ecosystem.
The Future of Mobility & Carsharing
- 1. The Future of Mobility & Carsharing Susan Shaheen, Ph.D
- 2. © UC Berkeley, 2015 Overview § Impacts § Mul>-‐Modal Integra>on § Data Sharing & Privacy § Longer-‐Term Trends § Summary © UC Berkeley, 2015
- 3. © UC Berkeley, 2015 Mar:n et al. 2010 2008 North American Carsharing Survey: Key Findings § Between 9 to 13 vehicles removed, including postponed purchase § 4 to 6 vehicles/carsharing vehicle sold due to carsharing § 25% sell a vehicle; 25% postpone purchases § 27 -‐ 43% VMT/VKT reduc:on per year, considering vehicles sold and purchases postponed § More users increased overall public transit and non-‐motorized modal use (including bus, rail, walking, and carpooling) than decreased it © UC Berkeley, 2015
- 4. © UC Berkeley, 2015 Mar:n et al. 2010 2008 North American Carsharing Survey: Key Findings § Reduc:on of 0.58-‐0.84 metric tons of GHG emissions per year for one household (mean observed and full impact) § 34% -‐ 41% reduc:on of GHG emissions per year for one household. § $154 -‐ $435 monthly household savings per U.S. member aRer joining carsharing © UC Berkeley, 2015
- 5. © UC Berkeley, 2015 Mul>-‐Modal Integra>on § Co-‐loca>ng carsharing with public transit § Bike racks § Joint fare cards § Standardized mobile payment methods § Near field communica>ons (NFC) § Bluetooth low energy (BLE) § Smartphone apps § Route planners and aggregators © UC Berkeley, 2015
- 6. © UC Berkeley, 2015 Designing for Mul>-‐Modality © UC Berkeley, 2015 Source: Toole Design & Boston Complete Streets
- 7. © UC Berkeley, 2015 Designing for Mul>-‐Modality © UC Berkeley, 2015 Source: Toole Design & Boston Complete Streets
- 8. © UC Berkeley, 2015 Integra>on With Other Shared Modes § Bikesharing § Ridesharing/carpooling § ShuWles & flexible transit services § Public transporta>on § Smart parking § Automated Vehicles © UC Berkeley, 2015
- 9. © UC Berkeley, 2015 Data Sharing & Privacy § Need for: § Data standards § Industry-‐wide data sharing § Consumer data protec>on § Proprietary data protec>on With operator understanding, the en2re industry wins when we can measure aggregate carsharing size and impacts to advance public policy © UC Berkeley, 2015
- 10. © UC Berkeley, 2015 Common Ground § Challenges such as taxa>on, insurance, and parking impact en>re industry § Solu>ons can be achieved through increased collabora>on and research © UC Berkeley, 2015
- 11. © UC Berkeley, 2015 Longer-‐Term Trends § Worldwide growth § Market diversifica>on and new service models § Commercial mainstreaming (e.g., college, low-‐income) § Blurring lines between hourly car rentals and carsharing § Increased use of virtual storefronts in tradi>onal car rentals § Increased compe>>on from emerging modes + rise of sharing economy § Convergence of sharing with EVs and AVs an>cipated © UC Berkeley, 2015
- 12. © UC Berkeley, 2015 Summary § Numerous documented carsharing benefits § Mul:-‐modal integra:on con:nues to develop (virtual & physical) § Need for data sharing & privacy § Longer-‐term trends unfolding including: § Mainstreaming § Diversifica:on of carsharing service § Blurring lines btw. carsharing + car rental § Ecosystem compe::on § EV + AV convergence with sharing © UC Berkeley, 2015
- 13. © UC Berkeley, 2015 Acknowledgements § Mineta Transporta>on Ins>tute, San Jose State University § California Department of Transporta>on § Adam Cohen, Elliot Mar>n, Nelson Chan, and MaW Christensen, TSRC, UC Berkeley § Special thanks to the worldwide shared mobility operators and experts who make our research possible including Timothy Papandreou and Russell Meddin © UC Berkeley, 2015 www.tsrc.berkeley.edu Email: sshaheen@berkeley.edu Twi_er: SusanShaheen1