Puresen
- 1. Group C How Amazon Works s1170187 Daichi Kikuta s1170199 Hiroki Seino
- 2. Stride of Amazon In 1995, Amazon.com sold its first book. In 2006, Amazon.com has sites serving seven countries, with 21 fulfillment centers around the globe totaling more than 9 million square feet of warehouse space.
- 3. The innovation The innovation and business savvy that sustains Amazon.com is legendary and, at times, controversial. The company owns dozens of patents on e-commerce processes that some argue should remain in the public domain. How its technology infrastructure supports its multi-pronged approach to online sales.
- 4. How to sell well Amazon.com sells lots and lots of stuff. The direct Amazon-to-buyer sales approach is really no different from what happens at most other large, online retailers except for its range of products. Amazon knows us by name and tries to be our personal shopper.
- 5. Pretty cool shopping experience If we let the Web site stick a cookie on our hard drive, we'll find ourself on the receiving end of all sorts of useful features that make our shopping experience pretty cool, like recommendations based on past purchases and lists of reviews and guides written by users who purchased the products we're looking at.
- 6. e-commerce strategy The other main feature that puts Amazon.com on another level is the multi-leveled e-commerce strategy it employs. Amazon.com lets almost anyone sell almost anything using its platform. We could say that Amazon is simply the ultimate hub for selling merchandise on the Web, except that the company has recently added a more extroverted angle to its strategy.
- 7. Developing software The affiliate program that lets anybody post Amazon links earn a commission on click-through sales. We can literally create mini Amazon Web sites if We want to build on Amazon's huge database of products and applications for their own purposes. Amazon has become a software developer's playground.
- 8. In summary Amazon.com is company that knows you by name and tries to be your personal shopper. Amazon is innovation of online business by e-commerce strategy. It can sell goods well and give many clients pretty cool shopping experience. It also develops software and applications for purposes.