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Kickstart Your Journey
to Lightning
Salesforce is better in Lightning
March 29, 2018
Forward-Looking Statements
Statement under the Private Securities Litigation Reform Act of 1995:
This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize
or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by
the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any
projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding
strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or
technology developments and customer contracts or use of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality
for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and
rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with
completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our
ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment,
our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on
potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent
fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important
disclosures are available on the SEC Filings section of the Investor Information section of our Web site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and
may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are
currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
Michael Orr
VP, Product Adoption
@orrdeal
Shalaya Shipman
Sr. Manager, Lightning 

Product Marketing
@ShalayaShipman
Eric Jacobson
VP, Platform 

Product Management
@esjacob
Kelly Walker
Lightning Adoption 

Consultant
@HeadInTheClowdz
Why should you switch to Lightning?
Lightning offers a better user experience
And a better experience drives user adoption
Classic
850+ features only in Lightning!
More with every release!
Einstein
Work smarter and faster
Console
Navigate with nested tabs
Activities
See latest actions
Utility Bar
Customize actions to
every page
Dialer
Make calls and drop voicemails
Split View
Work lists in context
Path
Guide next steps
Lightning offers better productivity for everyone
For end-users, admins, developers, and partners
Users
Admins & Developers
Partners
How do you start your journey to Lightning?
Discovery EngagementImplementation
Everything you need to learn is on Trailhead!
Get the Lightning Experience Rollout Specialist Superbadge!
Superbadge
Design with your users in mind
And, design with those needs in mind
Deal Closer
Sales Leader
Salesforce Lightning Supersession (TDX18)
At Scott’s, let’s focus on Franchise Sales
What do we need to configure and build to make life awesome for them?
Confirms fit
of applicant
Confirms
suitability of
location
Checks credit
of applicant
Checks other
qualifications
Handles
standard
contract
Paid
commission
Switch to Lightning using the Transition Toolkit
Lightning Experience Readiness Check
Lightning Experience Visualforce Check
Magic Mover for Notes & Attachments
Lightning Configuration Converter
Salesforce Optimizer
Lightning Usage
A collection of apps to help ease the move to Lightning
D E M O
U P N E X T
Discovery EngagementImplementation
Javascript buttons
We know there are lots of Javascript buttons in the wild…
2MJavascript buttons
created in Classic
Open URLs Alerts Conditional Scripts Other
Introducing the Lightning Configuration Converter
Available late 

Spring ’18
D E M O
U P N E X T
Visualforce Pages
There is also a wide world of Visualforce pages
<apex:page lightningStylesheets="true">
Dynamic Lightning Pages
Control visibility of components to make experiences more engaging
D E M O
U P N E X T
Michael Orr
VP, Product Adoption
@orrdeal
Tommy Kan
CRM Platform Manager
Google
Kyle Hotchkiss
CRM Technology Manager
Google
+
EngagementDiscovery Implementation
Create feedback channels
Chatter is awesome for this!
Help your users get the most out of Lightning
Personalize Navigation
Kanban
Console
Keyboard Shortcuts
Chatter Streams
Report subscriptions
And more!
D E M O
U P N E X T
Announcing the Lightning Usage app
Available in Summer ’18
Active users by profile
Most visited pages
Browser types
And more!
Scott’s Restaurant is open on the Serengeti
Drive Lightning success!
Lightning
Champions
Community
Leaders
Product
Experts
Trailblazers
Rebe de la Paz
Rightpoint
Shonnah Hughes
Minneapolis Institute of Art Jennifer Lee
John Hancock
Jesse Grothaus
CloudWisdom
Liezele Dizon-Tosco
Ronin Dev Squad
Troy Coffelt
Ventas Consulting
Ra Sjeon Hines
Channel Marketing
Manager
Visit the Lightning Lookout
Moscone West, 2nd Floor
Hands-on Learn Rollout Session
Build Apps on
Lightning Platform
Play
1:1 Switch to Lightning
Consultations
Ask an Architect
20+ Lightning Theater Sessions
1:45pm - 2:45pm
Trailhead Workshop: Build Your First
Lightning Component
Room 2006
Go for a “Drive” in our 

VR Jeep Experience
Find Codey’s Secret Cabin

#ShowMeTheHoney
Salesforce Lightning Supersession (TDX18)

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Salesforce Lightning Supersession (TDX18)

  • 1. Kickstart Your Journey to Lightning Salesforce is better in Lightning March 29, 2018
  • 2. Forward-Looking Statements Statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
  • 3. Michael Orr VP, Product Adoption @orrdeal Shalaya Shipman Sr. Manager, Lightning 
 Product Marketing @ShalayaShipman Eric Jacobson VP, Platform 
 Product Management @esjacob Kelly Walker Lightning Adoption 
 Consultant @HeadInTheClowdz
  • 4. Why should you switch to Lightning?
  • 5. Lightning offers a better user experience And a better experience drives user adoption Classic
  • 6. 850+ features only in Lightning! More with every release! Einstein Work smarter and faster Console Navigate with nested tabs Activities See latest actions Utility Bar Customize actions to every page Dialer Make calls and drop voicemails Split View Work lists in context Path Guide next steps
  • 7. Lightning offers better productivity for everyone For end-users, admins, developers, and partners Users Admins & Developers Partners
  • 8. How do you start your journey to Lightning?
  • 10. Everything you need to learn is on Trailhead! Get the Lightning Experience Rollout Specialist Superbadge! Superbadge
  • 11. Design with your users in mind And, design with those needs in mind Deal Closer Sales Leader
  • 13. At Scott’s, let’s focus on Franchise Sales What do we need to configure and build to make life awesome for them? Confirms fit of applicant Confirms suitability of location Checks credit of applicant Checks other qualifications Handles standard contract Paid commission
  • 14. Switch to Lightning using the Transition Toolkit Lightning Experience Readiness Check Lightning Experience Visualforce Check Magic Mover for Notes & Attachments Lightning Configuration Converter Salesforce Optimizer Lightning Usage A collection of apps to help ease the move to Lightning
  • 15. D E M O U P N E X T
  • 17. Javascript buttons We know there are lots of Javascript buttons in the wild… 2MJavascript buttons created in Classic Open URLs Alerts Conditional Scripts Other
  • 18. Introducing the Lightning Configuration Converter Available late 
 Spring ’18
  • 19. D E M O U P N E X T
  • 20. Visualforce Pages There is also a wide world of Visualforce pages <apex:page lightningStylesheets="true">
  • 21. Dynamic Lightning Pages Control visibility of components to make experiences more engaging
  • 22. D E M O U P N E X T
  • 23. Michael Orr VP, Product Adoption @orrdeal Tommy Kan CRM Platform Manager Google Kyle Hotchkiss CRM Technology Manager Google +
  • 25. Create feedback channels Chatter is awesome for this!
  • 26. Help your users get the most out of Lightning Personalize Navigation Kanban Console Keyboard Shortcuts Chatter Streams Report subscriptions And more!
  • 27. D E M O U P N E X T
  • 28. Announcing the Lightning Usage app Available in Summer ’18 Active users by profile Most visited pages Browser types And more!
  • 29. Scott’s Restaurant is open on the Serengeti
  • 30. Drive Lightning success! Lightning Champions Community Leaders Product Experts Trailblazers Rebe de la Paz Rightpoint Shonnah Hughes Minneapolis Institute of Art Jennifer Lee John Hancock Jesse Grothaus CloudWisdom Liezele Dizon-Tosco Ronin Dev Squad Troy Coffelt Ventas Consulting Ra Sjeon Hines Channel Marketing Manager
  • 31. Visit the Lightning Lookout Moscone West, 2nd Floor Hands-on Learn Rollout Session Build Apps on Lightning Platform Play 1:1 Switch to Lightning Consultations Ask an Architect 20+ Lightning Theater Sessions 1:45pm - 2:45pm Trailhead Workshop: Build Your First Lightning Component Room 2006 Go for a “Drive” in our 
 VR Jeep Experience Find Codey’s Secret Cabin
 #ShowMeTheHoney