Targeted Lists & Landing Pages
This document provides summaries of two articles on building targeted lists and creating effective landing pages. The first article recommends identifying target markets, creating tailored offers, building landing pages, promoting them online, measuring campaigns, integrating landing pages with CRMs, and following up with subscribers. The second article outlines things to avoid when designing landing pages such as making it all about you, including multiple calls to action, forgetting about mobile, trying to tell a story, misrepresenting the page, forgetting the call to action, using stock images, and asking for too much information. It also recommends using templates from tools that have proven designs and can integrate with payment and mailing list systems.
Targeted Lists & Landing Pages
- 1. A quick summary of our latest “how to” articles Targeted Lists and Landing Pages
- 2. We want to share with you some helpful information on building targeted lists and creating landing pages…
- 4. From our article titled: How To Build Targeted, Qualified Lists Why? It will help your marketing and communications to be more effective, here’s a summarised version of how to do this: 1. Identify target markets (or clients) 2. Identify ethical offer for each of these 3. Create a landing page for these offers 4. Market landing pages to your target points through your online channels 5. Measure each campaign and change process as you go 6. Integrate your landing page with your CRM or newsletter tool and create a series of auto-responders where you communicate with your new subscriber 7. Send a follow up in a week’s time and two more follow-ups fortnightly 8. Move the conversation to a monthly newsletter following the autoresponders >> Click the link above for more detailed information
- 6. From our article titled: >> Click the link above for more information 8 Things NOT To Do When Designing a Landing Page 1. Don’t make your page all about you 2. Don’t have multiple call to actions 3. Don’t forget about mobile 4. Don’t try to tell a story 5. Don’t misrepresent your page 6. Don’t forget about the call to action 7. Stay away from stock images 8. Don’t ask for too much info Why??
- 7. From our article titled: 8 Things NOT To Do When Designing a Landing Page The best advice I would give if you’re new to landing pages is to use a tool such as: Their templates have been tried and tested They know which designs have the highest conversions It’s easy for you to pop your content in and integrate your landing page with your payment system, CRM or mailing list tool
- 8. Don’t forget to take a look at our full articles for more in-depth information on these topics…
- 9. Who Am I? I’m Justine Parsons, proud owner of Your Virtual Assistant It’s my job to make your business run smoother and be more productive Click one of the icons below to be taken through to my social media profiles
- 10. For the all of our articles… http://www.yourva.co.nz/virtual-assistant-blog/