The Importance of Integration to Salesforce Success
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The document discusses the critical role of integration in achieving success with Salesforce, highlighting the capabilities of Informatica Cloud for seamless data management. It features a case study on Flexera Software to illustrate how effective software integration can enhance operational efficiency and data synchronization. The document emphasizes Informatica's leadership in data integration with significant client metrics and a strong growth trajectory.
The Importance of Integration to Salesforce Success
- 1. The Importance of Integration to Salesforce Success Watch the Recorded Webinar Here www.InformaticaCloud.com
- 2. Today’s Agenda The Importance of Integration to Salesforce Success Introducing Informatica Cloud Flexera Overview Interactive Demonstration Discussion
- 3. Typical Salesforce Integration Scenarios Other data management requirements include: Data replication, analytics/BI, data cleansing, etc. Customer Master Product Master Order History Opportunity to Order
- 4. Integration Drives Salesforce Success vs.
- 5. Welcome to Hybrid IT Requires cloud to ground and cloud to cloud integration Your New IT Org SaaS PaaS IaaS Your Company Mainframe Custom Application Custom Application Custom Application Custom Application Custom Application
- 6. The Challenge: Aligning LOB and IT Ease of Use & Maintenance Rapid Deployment Performance Scalable Architecture Enterprise Functionality IT Developers Saas Administrators Business Managers
- 7. Driving IT and Line of Business Collaboration Ease of Use & Maintenance Rapid Deployment Performance Scalable Architecture Enterprise Functionality IT Developers Cloud Services: Self-Service Broader Adoption Trusted Data Cloud Platform: Common Metadata Common Engine Interoperable Jobs Informatica Cloud Saas Administrators Business Managers
- 8. Informatica The #1 Independent Leader in Data Integration Founded: 1993 2010 Revenue: $650 million 5-year Average Growth Rate: 20% per year Employees: 2,125+ Partners: 400+ Major SI, ISV, OEM and On-Demand Leaders Customers: 4,280+ 84 of Fortune 100 87%+ of Dow Jones Government Organizations in 20 countries # 1 in Customer Loyalty Rankings (5 Years in a Row)
- 9. Informatica Cloud Update +1300 companies +100K integration jobs/day +14B transactions/month
- 10. True SaaS Integration Multitenant Cloud-based Service… Your Company http://www.informaticacloud.com/products/architecture-and-security.html 2 1
- 11. True SaaS Integration Multitenant Cloud-based Service… Your Company Secure Agent http://www.informaticacloud.com/products/architecture-and-security.html 2 1 3
- 12. Growing Hybrid Adoption Introducing Informatica Cloud Enterprise Best of Both Worlds options Includes purpose-built Cloud Services Includes market-leading data integration platform http://www.informaticacloud.com/products/editions.html
- 13. Today’s Agenda The Importance of Integration to SaaS Success Introducing Informatica Cloud Flexera Overview Interactive Demonstration Discussion
- 14. Case Study: Flexera Software Jeff Henderson, Director of Business Systems
- 15. Flexera Software Top 200 Software Company Solidly Profitable 450 Employees 80,000 Customers 20,000 FlexEnabled Applications 200,000,000 PC’s Receiving Software Downloads and Updates Statistics Market Leader Entitlement and Compliance Management (FlexNet Producer Suites) - Enterprise License Optimization (FlexNet Manager Suite) Installation and Packaging (InstallShield, AdminStudio) Seasoned Management Team Acquisitions To Date ManageSoft Intraware, Inc. LinkRight Tracker Honico GmbH Performance Highlights Global Company Over 20 Years Experience Industry De facto Standard Highly Skilled Consultants Awarded “Best Software Product for Software Producers” – SIIA 2007
- 16. Our Challenge Why Salesforce? Global team of Sales and Consulting personnel required a readily accessible system on multiple devices Customizable Forecasting Pipeline Management (Security) Ease of Use Timeframe? Initial implementation was three (3) months for Enterprise Field Sales and supporting personnel (110 users); onboarding Global Consulting team was a subsequent three (3) month effort Why integration was so important? As we were only moving one group and supporting personnel for the initial implementation, integration & synchronization with legacy on-premises CRM was critical path
- 17. Why Informatica Cloud? Time was of the essence Sales cycle was accomplished with zero demos as we were already using Informatica Cloud prior to the Sales process being initiated Requirements for synchronization and replication of data Cloud-based ETL required no infrastructure costs/changes, and aligned with our IT direction of on-premise downsizing www.informaticacloud.com
- 18. Results - Topology Licensed Standard Edition Data sync and replication Single Informatica Cloud Agent running on MSSQL 2008 R2 “Data Hub” server Data Hub syncs and transforms data from legacy on-premise CRM and Oracle 11.5.10 EBS environments, as well as additional enterprise dbs Two primary active task flows for synchronization
- 19. Results 52 Cloud Data Sync Tasks and Single Daily PROD Cloud Data Replication Account & Contact sync with on-prem CRM every 10 min Actuals from Oracle upserted via Data Hub every 30 min for Pipeline + Actuals revenue forecasting Closed Won Opportunities in Salesforce.com sent every 10 min to legacy CRM to kickoff Order Management Process Employee and Time Off data sync for internal applications moved to Force.com platform from on premise legacy environments
- 20. Results - ROI Initial implementation cycle: two weeks, began pre-Sale completion Used one (1) day of consulting time to get us started Zero hardware costs, zero training costs Extensible with Plug-In architecture, integration with PowerCenter, and PowerExchange for future growth
- 21. Next Steps Move toward direct integration(s) using Plug-Ins Move to Informatica Cloud Standard for REST API, Event-based scheduling, and a dev/test sandbox instance http://www.informaticacloud.com/products/323-summer-11-whats-new.html
- 24. Informatica: Driving Salesforce Success Experience and Momentum 5 year history of cloud integration +1,300 companies, +100K jobs/day, +13B transactions/month Powerful Platform Market-leading data integration and data quality technology on any combination of on-premise and cloud Summer 2011 Release Continued focus on simplicity, enterprise-class, unified hybrid, universal cloud support www.InformaticaCloud.com http://www.informaticacloud.com/products/323-summer-11-whats-new.html
- 25. Resources Twitter: @infacloud www.InformaticaCloud.com https://app.informaticaondemand.com/saas/registerUser.do
Editor's Notes
- #2: Abstract: You will learn: • A better way to integrate SaaS apps like Salesforce.com with the rest of your business • How cloud integration has empowered the line of business and driven greater application ROI • How Informatica Cloud Services can be used to integrate non-cloud-based data sources This interactive session will feature two Informatica Cloud customers — Toshiba America's Business Solutions and HealthDetail — who have integrated SaaS and on-premises-based systems to drive business value. Learn how data integration as an on-demand service enables them to manage point-to-point integration with minimal IT intervention. They'll share the challenges they faced, solutions, and the impact of self-service data integration on their business. Speaker: Darrell DeVeaux President HealthDetail Alfredo Ng-Palacol Strategic Business Planning Project Manager Toshiba America Business Solutions Track Business Impact Audience Architect, Business Sponsor and IT Influencer Level Beginner, Intermediate
- #7: The benefit: Integrating Cloud Applications to on premise systems or other Cloud Apps The Line of Business is looking for autonomy/self-service, and IT is looking for visibility/control You have a simple point-to-point integration requirement and a tight budget
- #8: The benefit: Integrating Cloud Applications to on premise systems or other Cloud Apps The Line of Business is looking for autonomy/self-service, and IT is looking for visibility/control You have a simple point-to-point integration requirement and a tight budget
- #11: Here’s how it works. You go to informaticacloud.com and sign up for an account. You’ll be promoted to download the Secure Agent, which will sit behind your firewall.
- #12: Once the Agent is in place you create, configure, manage, and administer integration tasks from any web browser. A secure connection is established directly between the source and the target and the processing occurs in your environment. Take a minute to highlight the lines and emphasize that data is not staged.