Usability Testing On A Budget
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This document discusses the importance and benefits of usability testing with low budgets, time, and expertise. It recommends testing early and often during the design and development process. Specific tips are provided for designing simple tests, analyzing results, and taking action to improve based on findings. Affordable software options are listed that allow for remote or in-person usability testing.
Usability Testing On A Budget
- 1. Budget Usability TestingorMore Testing, Fewer ExcusesChas GrundyUniversity of Notre DameeduWeb 2009
- 2. Why bother testing?Testing helps you discover problemsbefore they can publicly humiliate you.
- 6. If it's a pain to do, you probably won't do it.
- 7. The Rules1. Little or no money (< $50)2. Little or no time (< 2 hours)3. Little or no expertise (could start today)
- 8. Screw the scientific method
- 9. Learning Something is Better Than Learning Nothing
- 10. LearningWhat do you want to learn?How can you learn it?Who can you learn it from?When to test?
- 11. Test early, test oftenWriting and EditingContent into WebsiteReview WebsiteContent PlanningTestingLaunch WebsiteDesign MockupsBuild TemplatesTestTestTestTestTestTest
- 12. You can test anythingPaper PrototypesWireframesMockupsPagesLive sitesCompetitors’ websites
- 13. Designing Your TestsGet task-orientedDon’t give away the answerThere are no right and wrong answersLet the user do the talkingDon’t ask open-ended questions
- 14. People will create opinions if you ask for them.
- 15. What users say isn't what they do.I hate scrolling.I would never click there.Nobody would do that.
- 17. Everything you do could be wrong.
- 18. It's not good enough just to learn, you have to take actionAnalysis – reviewing the resultsFix the obviousDo a special test for the hard stuffRe-test to make sure you got it right
- 19. Design once, increment forever
- 20. Test early, test oftenAt the end of the project is too late!
- 21. The Actual Tests - ToolsWindowsCamtasia ($179) *Morae ($1,120) *Jing Pro ($15)Windows Media Encoder (free)MacSilverback ($50)Screenflow ($90) *Jing Pro ($15)Any screencasting/recording tool can work.* educational discount
- 22. ResourcesDon’t Make Me Think, Steve Kruguseit.com, Jakob Nielsenusability.govStart a Usability Testing Program in 5 Dayshttp://www.edustyle.net/blog/?p=445More:http://delicious.com/chasgrundy/usability
- 23. So long and thanks for all the fishChas GrundyUniversity of Notre Dametwitter @chasgrundyblog grundyhome.comemail chas@grundyhome.com
Editor's Notes
- #2: Who does testing now? How often? (weekly, monthly, every project, never?)
- #8: 3 reasons my team talked about, but never actually did any testing
- #9: Not worried about statistically significant, no confidence intervals, not representative samples
- #11: Development site: “Donate to Notre Dame” and “How much for alumni football lottery?”
- #15: Don’t let your users be the designers.
- #17: Don’t let users put themselves in someone else’s shoes.That’s your job and you’re a lot better at it.
- #18: Swallow your pride and let users surprise you