SlideShare a Scribd company logo
Using Lean Startup thinking to
   foster agile adoption in
 multinational organizations
        … and more.


     Angel Diaz-Maroto
              @adiazmarto
         adiazmaroto@agilar.org
HELLO!




2
Using lean startup model to foster Agile adoption in multinational organizations
What do I do for living?
IT Methodology specialist, Agile & Lean coach, Agile
& Lean champion, Agile & Lean consultant, Agile &
Lean Mentor, Agile & Lean big brother, A necessary
waste because there are some people whose job is to
generate waste…. other …
                                      Let’s go Agile
                                      being Lean!!
“Entrepreneurs are everywhere ... The concept of
entrepreneurship includes anyone who works within
my definition of a startup: a human institution
designed to create new products and services under
conditions of extreme uncertainty.”
                                   Eric Ries




5
I am an entrepreneur!




    Running a Start-Up that hopefully can scale!!
    *Please visit Lean Startup 4 Change (Jeff Anderson)
6
ING RBI Agile Expert Group




           Visit http://www.ing.com/


7
BU’s Position regarding Agile

                    Curious

       Not
    interested

                              Want to
                               try




                               Already
                              tried and
                                failed




                    Scaling



8
Developing lean entrepreneurship using
       Lean Start-up principles
P1. Entrepreneurs are everywhere
We are a community of entrepreneurs.
                                 Target Business Unit

                   Define
     Inception     value




                                         Co-Create
                                           value
                        Entrepreneurs



                 Spread value
                    locally
                 (BML cycle)



10
P2. Entrepreneurship is management
Appoint entrepreneurs & entrepreneurial skills.

                             Seekers




                           People
                 Curious                Providers




 Trying to succeed with similar products in complex environments.

  11
P3. Validated learning
              Validate frequently & share that learning.

                                                Entrepreneur   Business
Expert group                                                                         Hypothesis
                                                               Unit                  to validate
                                                   “Leap”
           Co-create                             Experiment
          hypothesis                            assumptions
                                                                                     Experiment
                     Collaboration & support
Validated learning
 knowledge base




                                                    Share
                                                    results                  Learn                 Measure
                             Engine




                                                                 Validated                                   Metrics
                                                                 learning
                                                 Suggest
                                                  action




         12
P4. Build-Measure-Learn
Create a local BML gear & accelerate feedback loop




                            Experiment




               Learn from                  Evaluate
                 people                  Assumptions




 13
P5. Innovation accounting
     Analyze pulled cultural switches.
                     Hypothesis/
                     Assumption




          Learn
                                    Build
          Pivot or                 Experiment
         persevere




           Pulled                               *Minimum Viable
          cultural                    *MVI      Implementation
           switch
                                                Don’t focus on
                                                practices but in
                                                pulling cultural
                     Measure                    switches.
                     behaviors




14
A3 problem solving like experiment Sheet example

• BU: Spain
• Hypothesis
      o   Problem: Poor Quality on CRs Delivery, current quality initiatives in IT and PMO are not
          leading to the expected results
      o   Target cause (*from root cause analysis): IT and PM are not working as a team to solve
          quality issues
      o   Assumptions: kaizen events (pivoted) & retrospectives can help
• Experiment:
      o   Run retrospectives bi-weekly with PM+IT people, perform a retrospective workshop so
          they can do it themselves.
• Start date:
      o   10/10/2010 Duration: 2 months
• Validated Learning:
      o   PMs understand IT concerns such as stability on prioritization.
      o   Teams serf-organize for running retrospectives
      o   Top management got involved in retrospectives
• Pivot or Persevere
      o   Team 3 of 4 teams decide to keep performing PM+IT retrospectives
      o   PM+IT Teams agreed that should become multidisciplinary teams
      o   Teams agreed to help others performing retrospectives.



 15
Using lean startup model to foster Agile adoption in multinational organizations
Peer review




17
Thanks!!



   18

More Related Content

PDF
SIT - Innovation Consulting - Methodology
PDF
Sit smes innovation gen tienhoang
PDF
Innomantra - The Functional Innovation Methodology
PPTX
Innovation Competitions Fei Ricardo Dos Santos May 16 12
PPSX
Open University Business School Frankfurt Alumni Innovation Workshop
PPTX
About sit
PDF
SIT - Innovation Consulting - New Product Development Case Study - Kapro
SIT - Innovation Consulting - Methodology
Sit smes innovation gen tienhoang
Innomantra - The Functional Innovation Methodology
Innovation Competitions Fei Ricardo Dos Santos May 16 12
Open University Business School Frankfurt Alumni Innovation Workshop
About sit
SIT - Innovation Consulting - New Product Development Case Study - Kapro

Similar to Using lean startup model to foster Agile adoption in multinational organizations (20)

PDF
Lean Startup for Smart Entrepreneurs
PDF
Enabling Innovation using Lean Startup
PPTX
2012 05 15 eric ries the lean startup pwc canada
PPTX
2009_06_08 The Lean Startup Tokyo edition
PDF
Lean Start Up - Jurgita Sarkovaite
PPTX
Understanding the Lean Startup
PDF
SharePoint and Lean Development: Critical Factors for Accelerating Time to Va...
PPTX
Eric Ries Lean Startup Presentation For Web 2.0 Expo April 1 2009 A Disciplin...
PDF
Lean Startups 101: Brief Intro to the work of Steve Blank and Eric Ries
PPTX
Lean startupworkshop
PPTX
BLN CEO Tales. Eric Ries, The Lean Startup
PDF
Applying Lean Startup Principles to Agile Projects
PPTX
2009 06 01 The Lean Startup Texas Edition
PDF
UXSG2014 Workshop (Day 1) - Lean Startup (Bryan Long)
PDF
Charla Lean Startup
PDF
First build the right thing
PDF
Pierantozzi 19 01 10
PDF
Pierantozzi 19 01 10
PDF
PPTX
Microsoft solutions framework msf viramdas
Lean Startup for Smart Entrepreneurs
Enabling Innovation using Lean Startup
2012 05 15 eric ries the lean startup pwc canada
2009_06_08 The Lean Startup Tokyo edition
Lean Start Up - Jurgita Sarkovaite
Understanding the Lean Startup
SharePoint and Lean Development: Critical Factors for Accelerating Time to Va...
Eric Ries Lean Startup Presentation For Web 2.0 Expo April 1 2009 A Disciplin...
Lean Startups 101: Brief Intro to the work of Steve Blank and Eric Ries
Lean startupworkshop
BLN CEO Tales. Eric Ries, The Lean Startup
Applying Lean Startup Principles to Agile Projects
2009 06 01 The Lean Startup Texas Edition
UXSG2014 Workshop (Day 1) - Lean Startup (Bryan Long)
Charla Lean Startup
First build the right thing
Pierantozzi 19 01 10
Pierantozzi 19 01 10
Microsoft solutions framework msf viramdas
Ad

More from Angel Diaz-Maroto (20)

PDF
Business Resilience In practice University Lecture
PDF
#CoachingDancefloor: The Definitive Model for Pragmatic Agile Coaching
PDF
Building business Resilience in Practice Agile Saturday Tallinn 2023 (1).pdf
PDF
Building business Resilience in Practice Workshop
PDF
Building business Resilience in Practice SGDen2022
PDF
Building Agile Teams agile Prague 2022.pdf
PDF
Building Agile Teams
PDF
Vertical slicing patterns
PDF
Resiliencia organizacional en la practica
PDF
How to build Business Resilience in practice
PDF
Certified agile leadership coach cal ii eng
PDF
Certified Agile leadership Coach Program CAL2
PDF
Coaching for agile leadership with the #LeadershipDancefloor
PDF
CoachingDancefloor el modelo de Agile Coaching definitivo
PDF
Leadership dancefloor aplicado al trabajo del Scrum Master
PDF
Desmitificando el Agile Coaching
PDF
Que es y como como construir Resiliencia en tu organización
PDF
Business Agility in practice with Integral Objectives
PDF
Que aporta el coaching al mundo de la Agilidad
PDF
Organizational Resilience, the future of business
Business Resilience In practice University Lecture
#CoachingDancefloor: The Definitive Model for Pragmatic Agile Coaching
Building business Resilience in Practice Agile Saturday Tallinn 2023 (1).pdf
Building business Resilience in Practice Workshop
Building business Resilience in Practice SGDen2022
Building Agile Teams agile Prague 2022.pdf
Building Agile Teams
Vertical slicing patterns
Resiliencia organizacional en la practica
How to build Business Resilience in practice
Certified agile leadership coach cal ii eng
Certified Agile leadership Coach Program CAL2
Coaching for agile leadership with the #LeadershipDancefloor
CoachingDancefloor el modelo de Agile Coaching definitivo
Leadership dancefloor aplicado al trabajo del Scrum Master
Desmitificando el Agile Coaching
Que es y como como construir Resiliencia en tu organización
Business Agility in practice with Integral Objectives
Que aporta el coaching al mundo de la Agilidad
Organizational Resilience, the future of business
Ad

Recently uploaded (20)

PDF
Roadmap Map-digital Banking feature MB,IB,AB
PPTX
Probability Distribution, binomial distribution, poisson distribution
PPTX
Lecture (1)-Introduction.pptx business communication
PPTX
Belch_12e_PPT_Ch18_Accessible_university.pptx
DOCX
Euro SEO Services 1st 3 General Updates.docx
PDF
pdfcoffee.com-opt-b1plus-sb-answers.pdfvi
PPTX
Dragon_Fruit_Cultivation_in Nepal ppt.pptx
PDF
COST SHEET- Tender and Quotation unit 2.pdf
PDF
WRN_Investor_Presentation_August 2025.pdf
PDF
20250805_A. Stotz All Weather Strategy - Performance review July 2025.pdf
PDF
Ôn tập tiếng anh trong kinh doanh nâng cao
PPT
340036916-American-Literature-Literary-Period-Overview.ppt
PPTX
Amazon (Business Studies) management studies
PDF
Business model innovation report 2022.pdf
PPTX
New Microsoft PowerPoint Presentation - Copy.pptx
PDF
How to Get Business Funding for Small Business Fast
PDF
Laughter Yoga Basic Learning Workshop Manual
PDF
Elevate Cleaning Efficiency Using Tallfly Hair Remover Roller Factory Expertise
PDF
Outsourced Audit & Assurance in USA Why Globus Finanza is Your Trusted Choice
PDF
Power and position in leadershipDOC-20250808-WA0011..pdf
Roadmap Map-digital Banking feature MB,IB,AB
Probability Distribution, binomial distribution, poisson distribution
Lecture (1)-Introduction.pptx business communication
Belch_12e_PPT_Ch18_Accessible_university.pptx
Euro SEO Services 1st 3 General Updates.docx
pdfcoffee.com-opt-b1plus-sb-answers.pdfvi
Dragon_Fruit_Cultivation_in Nepal ppt.pptx
COST SHEET- Tender and Quotation unit 2.pdf
WRN_Investor_Presentation_August 2025.pdf
20250805_A. Stotz All Weather Strategy - Performance review July 2025.pdf
Ôn tập tiếng anh trong kinh doanh nâng cao
340036916-American-Literature-Literary-Period-Overview.ppt
Amazon (Business Studies) management studies
Business model innovation report 2022.pdf
New Microsoft PowerPoint Presentation - Copy.pptx
How to Get Business Funding for Small Business Fast
Laughter Yoga Basic Learning Workshop Manual
Elevate Cleaning Efficiency Using Tallfly Hair Remover Roller Factory Expertise
Outsourced Audit & Assurance in USA Why Globus Finanza is Your Trusted Choice
Power and position in leadershipDOC-20250808-WA0011..pdf

Using lean startup model to foster Agile adoption in multinational organizations

  • 1. Using Lean Startup thinking to foster agile adoption in multinational organizations … and more. Angel Diaz-Maroto @adiazmarto adiazmaroto@agilar.org
  • 4. What do I do for living? IT Methodology specialist, Agile & Lean coach, Agile & Lean champion, Agile & Lean consultant, Agile & Lean Mentor, Agile & Lean big brother, A necessary waste because there are some people whose job is to generate waste…. other … Let’s go Agile being Lean!!
  • 5. “Entrepreneurs are everywhere ... The concept of entrepreneurship includes anyone who works within my definition of a startup: a human institution designed to create new products and services under conditions of extreme uncertainty.” Eric Ries 5
  • 6. I am an entrepreneur! Running a Start-Up that hopefully can scale!! *Please visit Lean Startup 4 Change (Jeff Anderson) 6
  • 7. ING RBI Agile Expert Group Visit http://www.ing.com/ 7
  • 8. BU’s Position regarding Agile Curious Not interested Want to try Already tried and failed Scaling 8
  • 9. Developing lean entrepreneurship using Lean Start-up principles
  • 10. P1. Entrepreneurs are everywhere We are a community of entrepreneurs. Target Business Unit Define Inception value Co-Create value Entrepreneurs Spread value locally (BML cycle) 10
  • 11. P2. Entrepreneurship is management Appoint entrepreneurs & entrepreneurial skills. Seekers People Curious Providers Trying to succeed with similar products in complex environments. 11
  • 12. P3. Validated learning Validate frequently & share that learning. Entrepreneur Business Expert group Hypothesis Unit to validate “Leap” Co-create Experiment hypothesis assumptions Experiment Collaboration & support Validated learning knowledge base Share results Learn Measure Engine Validated Metrics learning Suggest action 12
  • 13. P4. Build-Measure-Learn Create a local BML gear & accelerate feedback loop Experiment Learn from Evaluate people Assumptions 13
  • 14. P5. Innovation accounting Analyze pulled cultural switches. Hypothesis/ Assumption Learn Build Pivot or Experiment persevere Pulled *Minimum Viable cultural *MVI Implementation switch Don’t focus on practices but in pulling cultural Measure switches. behaviors 14
  • 15. A3 problem solving like experiment Sheet example • BU: Spain • Hypothesis o Problem: Poor Quality on CRs Delivery, current quality initiatives in IT and PMO are not leading to the expected results o Target cause (*from root cause analysis): IT and PM are not working as a team to solve quality issues o Assumptions: kaizen events (pivoted) & retrospectives can help • Experiment: o Run retrospectives bi-weekly with PM+IT people, perform a retrospective workshop so they can do it themselves. • Start date: o 10/10/2010 Duration: 2 months • Validated Learning: o PMs understand IT concerns such as stability on prioritization. o Teams serf-organize for running retrospectives o Top management got involved in retrospectives • Pivot or Persevere o Team 3 of 4 teams decide to keep performing PM+IT retrospectives o PM+IT Teams agreed that should become multidisciplinary teams o Teams agreed to help others performing retrospectives. 15
  • 18. Thanks!! 18