Using Multimedia Content to Improve Web-Based Delivery of Legal Services
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The document discusses using multimedia content like online videos to improve the delivery of legal services through websites. It provides examples of legal aid programs using videos for client education, staff training, and public outreach. It also covers best practices for creating effective videos, including choosing video hosting platforms, equipment, editing software, and storytelling techniques. Statistics on internet and broadband access are presented to demonstrate the potential of reaching underserved groups online through multimedia.
Using Multimedia Content to Improve Web-Based Delivery of Legal Services
- 1. Using Multimedia Content to Improve Web-Based Delivery of Legal Services Friday, November 21 st 2008 NLADA Annual Conference
- 2. Today’s Presenters Gene Donney, NTAP Liz Keith, Pro Bono Net
- 3. Agenda Part I Why use online media? Part II Current examples from poverty law programs Part III What do I need to get started? Part IV Tips for creating effective resources
- 4. Why Multimedia Content? A brief look at current statistical trends of online activity amongst various client populations
- 5. Problems with Available Statistics Imprecision; inconsistent terminology African American, Blacks, Black Americans Hispanic, Latino Little data available on Native Americans and Asian Pacific Islanders Generalize about ‘Americans’ rather than inhabitants Difficult to ascertain who would be low-income according to varying standards $30,000 or below numbers can reflect students with future earning potential well-above poverty line It does not take family size into account
- 6. Who is online? All Whites (76%) All Blacks (56%) English-Speaking Hispanics (79%) 18-29 Years Old (92%) 30-49 Years Old (85%) 50-64 Years Old (72%) 65+ Years Old (37%) No High School Degree (38%) College Graduates (93%) <$30K Income (61%) >$75K Income (93%) Men (76%) Women (74%) *Source: Pew Internet & American Life Survey, December 2007. http:// www.pewinternet.org ** This statistic comes from the Pew Internet Project’s Latinos Online data, collected June-October, 2006. High School Graduates (67%) Urban (77%) Rural (64%) Suburban (77%) Spanish-Dominant Hispanics (32%)**
- 7. Broadband Adoption Source: Pew, “Home Broadband Adoption 2008,” July 2008 http://www.pewinternet.org/pdfs/PIP_Broadband_2008.pdf
- 8. Why is Broadband Important? Necessary to access many online tools and services Broadband includes many options, including DSL Cable Modem Fiber Wireless Satellite Broadband over Powerlines (BPL)
- 9. Broadband Availability Source: NTIA, Networked Nation: Broadband In America 2007, http://www.ntia.doc.gov/reports/2008/NetworkedNationBroadbandinAmerica2007.pdf
- 10. Who has broadband? Whites (55%) Blacks (38%) English-Speaking Hispanics (57%) 18-29 Years Old (74%) 30-49 Years Old (62%) 50-64 Years Old (49%) 65+ Years Old (20%) No High School Degree (22%) College Graduates (74%) <$30K Income (40%) >$75K Income (77%) Men (58%) Women (50%) High School Graduates (43%) Urban (60%) Suburban (56%) Rural (42%) *Source: Pew Internet & American Life Survey, December 2007. http:// www.pewinternet.org
- 11. Multimedia
- 13. Current program examples Client legal education Staff and pro bono attorney trainings Public education and awareness
- 15. Illinois Legal Aid Online
- 16. Northwestern Legal Services (PA)
- 17. Northwestern Legal Services (PA)
- 18. Staff and pro bono attorney training - podcasts
- 19. Staff and pro bono attorney training - webinars
- 20. State Bar of Texas
- 21. State Bar of Texas
- 22. Illinois Legal Aid Online
- 23. Online Video Hosting Services Cost effective way to deliver videos to your user YouTube is far and away the most popular Several other services provide similar hosting, some with better features
- 24. Advantages of Online Video Hosting Cost Accessibility Ease of use Potential to reach more clients
- 25. YouTube Nonprofit Channel http:// www.youtube.com /nonprofits Branding benefits Rotation of your videos in the "Promoted Videos" areas throughout the site The option to have a Google Checkout "Donate" button Listing on the Nonprofit channels and the Nonprofit videos pages Application process: Must provide information about your organization, including your fed tax id number to prove you’re a 501(c)(3)
- 28. Other Hosting Services Max Size Max Length Resolution Stereo? BlipTV 1 GB ? – over 10 ? ? OurMedia Unlimited ? – over 10 ? ? Vimeo 500 MB ? – over 10 1280 X 720 Yes YouTube 1 GB 10 min 480 X 360 N0
- 29. Production tools Audacity – free audio recorder and editor Handbrake ( http:// handbrake.fr / ) – open source tool for converting DVDs to MPEG files Any Video Converter – free and paid versions Windows Media Maker
- 30. Video Cameras Webcam Hercules Deluxe Optical Glass $25 Logitech QuickCam Pro 9000 $100 Flip Video Camera HDV Camera
- 31. Flip Video Camcorder Effgie: http://www.flickr.com/photos/effigie/2690348459/
- 32. HDV Cameras Josh Bancroft: http://www.flickr.com/photos/joshb/407259142/
- 33. Video Editing Software Free editing solutions Microsoft Movie Maker Apple iMovie Wax VirtualDub Mid-Range QuickTime Pro Adobe Premiere Elements More expensive options Final Cut Pro Adobe Premiere
- 34. Microphones Audio is important – poor qualify audio can really ruin a web video Test your camcorder’s audio quality – it may be sufficient Other options: Techsmith USB Condenser Microphone Audio-Technica USB Condenser Mic Blue Snowflake
- 35. Making the most of the medium Storytelling basics Who are you talking to? What do you want them to know? How can this contribute to topical literacy? In what context will they be viewing the video? What’s your attention span?
- 36. Resources N-TEN We Are Media Toolbox Andy Goodman – The Goodman Center LSNTAP Tech Library