Using Twitter to help promote your business
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The document outlines strategies for using Twitter to promote a business, emphasizing the importance of authentic engagement over popularity. It provides practical tips on updating profiles, using hashtags, and monitoring activity through tools like Hootsuite. Additionally, it suggests using Twitter to share personal insights and connect with followers while promoting other social media channels.
Using Twitter to help promote your business
- 1. Using Twitter to help you promote your business Danny Bermant @brainstormdsgn
- 2. Social media is….. “All forms of electronic communication (e.g. blogs, forums) through which users create online communities to share information, ideas, personal messages, and other content (such as video)” “Think of social media as a telephone conversation that you can hack into without breaking any laws”
- 3. To update Twitter profile , click on “settings” and “profile”
- 4. Use your Twitter background to promote your other social media channels
- 5. Change your Twitter profile as events change. Use your profile to tell viewers a bit about yourself
- 6. Twitter is not a popularity contest. Avoid using tools that artificially raise your followers
- 7. To find people to follow, click on “discover”. Twitter gives you a few options to find people
- 8. Use the Klout score to find out how influential your followers are
- 9. Click on your profile icon to access your lists
- 10. Save time and create saved searches for the keywords that are relevant to you
- 11. Hashtags are a great way to create and track topical discussions
- 12. How to inform, educate and engage on Twitter
- 13. Exploit Twitter as events change!
- 14. You can now post images and youtube videos on Twitter
- 15. Using Twitter (via FourSquare) to tell people what you’re up to, your personal challenges, and sharing humorous thoughts
- 16. Writing a manual retweet
- 17. There are numerous ways to complement people on Twitter
- 18. How to say the same thing twice on Twitter without repeating yourself
- 19. Embed like / share buttons on your website
- 20. Click on settings button to add a new social network to Hootsuite
- 21. Add streams to Hootsuite so you can monitor Twitter activity
- 22. Scheduling tweets from Hootsuite
- 23. If you employ staff, ensure that you provide social media guidelines
- 24. If you enjoyed today’s seminar, you may be interested in.. Social Media to help you promote your business http://www.brainstormdesignltd.com/training/social-media-training.php Social media for Business to Business sales http://www.brainstormdesignltd.com/training/business-to-business.php How to use Twitter win new clients http://www.brainstormdesignltd.com/training/twitter-training.php