Web  2.0  for Business: Revealing the Best Kept Secret Sarah “Intellagirl” Robbins Director of Emerging Technologies
Web 2.0:  Coined by Tim O’Reilly in 2005
What is  web 2.0 ? Spans all connected devices Continually-updated Gets better the more people use it “ Architecture of Participation” Rich user experiences Engagement with your users Opens data and services for re-use by others Applications that reside in the space “between” devices Death of the “personal” computer
Remote data storage API: Application Program Interface Prosumer-Participation Connectedness
API
Connectedness
Prosumer-Participation
Remote data storage
Examples of Web 2.0-ness
User- Generated Content
Social
Data Storage
Googlemaps Attendee list from registration page Technorati Del.icio.us Flickr Mashup
Immersive
Web 2.0  is changing the world
YouTube produces over  3250  hours of content every day That’ s the equivalent of  135   always on TV channels 91% is  NEW  content
71 million blogs
There are over  60 BILLION  e-mail messages sent each day 
40 exabytes  (40 Billion Gigabytes) of unique new information will be generated worldwide this year.    That's more than the entire Library of Congress ... a LOT more ... =  296,000 Libraries of Congress   .
That's over  6 Terabytes  of information  per person A stack  of books over  200  feet tall
Wikipedia has  1.8  million English articles  250  languages 282,874  contributors  Over  600  million words  15x  Britannica  7  million articles total,  2  billion words ,
Changing Models  of Communication
 
 
 
 
 
 
Let’s see an example
Once upon a time… …
EUREKA!
 
You won’t believe what I just heard on NPR!
 
Meanwhile…
 
 
 
 
 
 
 
 
 
 
 
SALES!!!!!
Break Time! After the Break:  Web 2.0  and YOUR Business
Web 2.0  is BIG Business
Google  525.01
Facebook to sell for  $2 Billion
Yahoo buys Del.icio.us for  $30 Million
Web 2.0  and  YOUR Business Apps you can start using today!
Google: Gmail, Docs, Notebook, Reader
Del.icio.us
Firefox Post to Del.icio.us Easy Google Search Multiple Tabs Notebook Zotero Music Controls Custom Sidebar Add-ons
LinkedIn
Web 2.0  + Your Business + Media Sauce =  Success ! How can we help you?
Website Feeds
Facebook Apps
Custom Mashups Instant Resource  Location
Second Life
 
 
 
Multi-App Networks
Business is Changing Are you ready?
Want to know more?

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