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2. How observation of other shoppers increases the in-store use of mobile technology. (2024). Spann, Martin ; Zubcsek, Peter Pal ; Darvasi, Gbor.
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   RePEc:eee:joreco:v:77:y:2024:i:c:s0969698923004459.

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3. Using advanced mixed methods approaches: Combining PLS-SEM and qualitative studies. (2024). Viglia, Giampaolo ; Pantin-Sohier, Gaelle ; Kurtaliqi, Fidan ; Miltgen, Caroline Lancelot.
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4. The effects of app-related factors on app stickiness: The role of cognitive and emotional app relationship quality. (2023). el Hedhli, Kamel ; Alnawas, Ibrahim ; al Khateeb, Amr.
   In: Journal of Retailing and Consumer Services.
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5. Text mining approach to explore determinants of grocery mobile app satisfaction using online customer reviews. (2023). Chakraborty, Shibashish ; Bala, Pradip Kumar ; Kumar, Avinash.
   In: Journal of Retailing and Consumer Services.
   RePEc:eee:joreco:v:73:y:2023:i:c:s0969698923001108.

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2. Recommending AI based on Quantified Self: Investigating the mechanism of consumer acceptance of AI recommendations. (2024). Liu, Yezheng ; Sun, Chunhua ; Ding, Zhengping.
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3. Augmented reality and customer engagement in the context of e-banking. (2024). Mukerjee, Kaushik.
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4. Shopping in the digital world: How augmented reality mobile applications trigger customer engagement. (2024). Huang, Travis K ; Lin, Kuan-Yu.
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5. Unveiling the symphony of experience: Exploring flow, inspiration, and revisit intentions among music festival attendees within the SOR model. (2024). Kement, Uzeyir ; Bayar, Sinan Baran ; Cavusoglu, Muhittin ; Sengoz, Ayse.
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6. Exploring the effect of telepresence and escapism on consumer post-purchase intention in an immersive virtual reality environment. (2024). Saleem, Tayyaba ; Talpur, Qurat-ul-ain, ; Junaid, Muhammad ; Ishaq, Muhammad Ishtiaq ; Raza, Ali.
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7. A holistic framework for consumer usage modes of augmented reality marketing in retailing. (2024). Basile, Vincenzo ; Kumar, Harish ; Caboni, Federica ; Agarwal, Diksha.
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8. The time code of online consumption: Exploring the impact of work hours on online consumption in the retail industry. (2024). Liu, NA.
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9. Nitty-gritties of customer experience in metaverse retailing. (2024). Agarwal, Vaishali ; Alzeiby, Ebtesam Abdullah ; Khalil, Ashraf ; Mehrotra, Ankit.
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10. How does information encountering enhance purchase behavior? The mediating role of customer inspiration. (2024). Chen, Zhuo ; Gong, Yanping ; Lu, XI ; Huang, Rong.
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11. Get inspired and pay for the goods: An investigation of customer inspiration and purchase intention in livestream shopping. (2024). Ba, Zhichao ; Zhao, Yuxiang Chris ; Yao, Xinlin ; Song, Shijie.
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12. Exploring the adoption patterns of matrimonial apps: An analysis of user gratifications. (2024). , Sowmya ; Jain, Ravi Kumar ; Chakraborty, Debarun ; Polisetty, Aruna.
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13. Exploring the stimulating role of augmented reality features in E-commerce: A three-staged hybrid approach. (2024). Xu, Xiao-Yu ; Usman, Syed Muhammad ; Jia, Qing-Dan.
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14. Hey boomer, €œyour ride has arrived€ : Are you willing to continue using the ride-hailing app?. (2024). Akram, Umair ; Mathur, Swati ; Lavuri, Rambabu.
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15. AR app-based brand engagement and outcomes: A moderated mediation approach. (2024). Fatma, Mobin ; Khan, Imran.
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16. SIoT robots and consumer experiences in retail: Unpacking repeat purchase intention drivers leveraging computers are social actors (CASA) paradigm. (2024). de Kervenoael, Ronan ; Hasan, Rajibul ; Psylla, Evangelia ; Schwob, Alexandre.
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17. When digital celebrity talks to you: How human-like virtual influencers satisfy consumers experience through social presence on social media endorsements. (2024). Park, Minjung ; Kim, Hyojung.
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18. Analyzing consumer expectations and experiences of Augmented Reality (AR) apps in the fashion retail sector. (2024). Aslam, Usman ; Davis, Leon.
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19. I Am ChatGPT, the ultimate AI Chatbot! Investigating the determinants of users loyalty and ethical usage concerns of ChatGPT. (2024). Nkoulou, Gustave Florentin ; Niu, Ben.
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20. Augmented reality (AR) marketing and consumer responses: A study of cue-utilization and habituation. (2024). Gupta, Shivam ; Mikalef, Patrick ; Soderstrom, Charlotte ; Landmark, Andreas Dypvik.
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21. The value of self-determination theory in marketing studies: Insights from the application of PLS-SEM and NCA to anti-food waste apps. (2024). Magno, Francesca ; Cassia, Fabio.
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22. Impact of Organizational Support on Students€™ Information and Communication Technology Self-Efficacy, Engagement, and Satisfaction in a Blended Learning Environment: An Empirical Study. (2023). Yang, Yanhua.
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23. Unveiling Augmented Reality Trends in the Retail Industry: A Systematic and Bibliometric Review. (2023). Sharma, Diksha.
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24. Factors Influencing Online Buying Intention among Royal Malaysian Police (RMP) Officers. (2023). Anisha, Sofia Anis ; Othman, Abdul Kadir.
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25. The Effect of Esports Content Attributes on Viewing Flow and Well-Being: A Focus on the Moderating Effect of Esports Involvement. (2023). Huang, Yihan ; Kim, Kyungun ; Yin, Chaoyu.
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26. Exploring the role of augmented reality in purchase intention: Through flow and immersive experience. (2023). Pathak, Kanishka ; Prakash, Gyan.
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27. Does green brand anthropomorphism influence repurchase intention? Understanding the impact of brand warmth, psychological ownership, and self-brand congruity. (2023). Jham, Vimi ; Sehgal, Nidhi ; Malhotra, Gunjan.
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28. The formation of habit and word-of-mouth intention of over-the-top platforms. (2023). Chakraborty, Shibashish ; Soren, Anup Anurag.
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29. How to inspire users in virtual travel communities: The effect of activity novelty on users€™ willingness to co-create. (2023). Li, Yaoqi ; Zhu, Tengteng ; Xie, Lishan ; Liu, Canmian.
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30. Does product involvement drive consumer flow state in the AR environment? A study on behavioural responses. (2023). Vanheems, Rgine ; Viassone, Milena ; Serravalle, Francesca.
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31. Extrinsic and intrinsic motivators for usage continuance of hedonic mobile apps. (2023). Sarabhai, Samar ; Meena, Rahul.
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32. Assessing customer passion, commitment, and word-of-mouth intentions in digital assistant usage: The moderating role of technology anxiety. (2023). Thusi, Philile ; Rana, Nripendra P ; Mkhize, Njabulo Happy-Boy ; Mpinganjira, Mercy ; Maduku, Daniel K ; Ledikwe, Aobakwe.
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33. Effects of in-store information quality and store credibility on consumer engagement in green retailing. (2023). , Utkarsh ; Kumar, Prashant.
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34. Social media influencers: An effective marketing approach?. (2023). Lee, Voon-Hsien ; Leong, Lai-Ying ; Ooi, Keng-Boon ; Hew, Jun-Jie ; Tan, Garry Wei-Han ; Lim, Ai-Fen.
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35. How do customers engage in social media-based brand communities: The moderator role of the brands country of origin?. (2022). Huang, YU ; Zhang, XU ; Zhu, Hong.
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36. Transformative value co-creation with older customers in e-services: Exploring the influence of customer participation on appreciation of digital affordances and well-being. (2022). Zhang, YU ; Xiao, Yan ; Fu, Mingqiu ; Su, Jiafu ; Lee, Jeoung Yul ; Guo, Honggui.
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37. Customer engagement in the context of retail mobile apps: A contingency model integrating spatial presence experience and its drivers. (2022). Le, Angelina Nhat-Hanh ; Ho, Xuan Huong ; Sung, Julian Ming ; Nguyen, Dong Phong ; Hanh, Angelina Nhat.
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38. Hedonic consumption experience in videogaming: A multidimensional perspective. (2022). Sigurdsson, Valdimar ; Hollebeek, Linda D ; Ting, Ding Hooi ; Schultz, Carsten D ; Abbasi, Amir Zaib.
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39. Building engagement in online brand communities: The effects of socially beneficial initiatives on collective social capital. (2022). Lee, Marcus ; Wong, Amy.
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40. The Antecedents and Consequences of Customer Inspiration: The Mediating Role of Perceptual Fluency in the Online Shopping Context. (2022). Kasamani, Tamara ; Mostapha, Nehale ; Abass, Alaa.
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