Digital Economy PowerPoint Presentation Slides
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The document outlines a comprehensive strategy for e-business and e-commerce, including various service offerings, organizational structure, and trends in the digital economy. It discusses key growth drivers, methodologies for implementation, and the significance of customer relationship management in enhancing business success. Additionally, it highlights payment methods, revenue models, and essential analytics tools for evaluating changes and performance metrics in the e-commerce landscape.
Digital Economy PowerPoint Presentation Slides
- 2. Content 2 Introduction Strategy and Applications Business Models Revenue Model Payment Methodologies Implementation KPIs & Dashboard
- 3. Introduction 3 Introduction to E-business and E-commerce Organizational Structure E-business Infrastructure Trends and Key Drivers E-environment
- 4. Introduction to E-business and E-commerce 4 Your text here Your text here Your text here Your text here Logo 1 Logo 2 Logo 3 Logo 4 Mission › Your text here › Your text here › Your text here › Your text here Vision › Your text here › Your text here › Your text here › Your text here › Your text here › Your text here › Your text here › Your text here Introduction This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Service Area Offering Service 1 › Your text here › Your text here › Your text here › Your text here Service 2 › Your text here › Your text here › Your text here › Your text here Service 3 › Your text here › Your text here › Your text here › Your text here Service 4 › Your text here › Your text here › Your text here › Your text here Clientele
- 5. Organizational Structure (1/2) 5 JOEY TRIBBIANI Chairman & CEO EMMA GREEN QA Lead MATHEW PERRY Technical Director MATT LE BLANC Manager STUART LITTLE QA RICHARD BERG Team Lead MONIKA GELLER Team Lead DAVID SCHWIMER Marketer ROSS GELLER QA LEE PARKER Programmer RACHEL GREEN Programmer JULIE GREEN Designer PHEOBE BUFFEY QA CHANDLER BING Junior RICHARD HICKS Sales Manager This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 6. Organizational Structure (2/2) 6 E-Commerce/Manager Online Campaign Manager Development Manager Production 1 Sales & Promotion Manager Online Partner Manager Development Manager Production 2 Content Manager E-CRM Manager Development Manager Production 3 Head of Online Marketing Head of Development Head of Sales & Operations This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 7. E-business Infrastructure (1/2) 7 Level of satisfaction of particular requirement, learning about service and execution quality Scope and Performance Government, industry and firm particular needs in the area of security, consistence and protection are covered IT Security and Compliance Administration accessibility, consistency of delivery and satisfaction of the service level agreements Reliability and Trustworthiness Acquisition and maintenance costs for servers, licenses and other software and hardware's Costs The ability to respond quickly to changing requirements Flexibility Offered support and capacities for controlling, checking and individualization of the web interface Service and Cloud Management
- 8. E-Business Infrastructure (2/2) 8 E-Business Services – Applications Layer CRM, supply chain management, data mining & content management systems Systems Software Layer Web browser & server software & standards, networking software & database management systems Transport or Network Layer Physical network & transport standards(TCPS/IP) Storage/Physical Layer Permanent magnetic storage on web servers or optical backup or temporary storage in memory (RAM) Content & Data Layer Web content for intranet, extranet & internet sites, customers data, transaction data, clickstream data This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 9. World Wide Trends in E-commerce Industry 9 Global Retail E-commerce Market 2018 $ Billion Global Retail E-commerce1 Trillion 271 (25%) United States › 324 million inhabitants › 195 million internet users › 198 million digital buyers European Union › 316 million inhabitants › 137 million internet users › 213 million digital buyers China › 2,231 million inhabitants › 326 million internet users › 92 million digital buyers Asean 6 › 548 million inhabitants › 180 million internet users › 88 million digital buyers This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 158 (20%) 293 (25%) Japan › 127 million inhabitants › 110 million internet users › 87 million digital buyers 69 (7%) 9 (<1%)
- 10. E-Commerce Trends 10 1 3 2 4 Increase Loyalty 70% of people are expected to be more loyal to brands incorporating AR as part of their shopping experience Growth in E-Commerce E-Commerce sector is expected to see double – digit growth until 2020 when sales will exceed $4 trillion Voice Assistants In 2018, one of the leading drivers of innovation in the e-commerce industry will be voice assistants Mobile E-Commerce In 2018, mobile e-commerce is expected to generate $600 million & that 40% of all e-commerce revenue will come from mobile over the next year This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 11. Key Growth Drivers 11 Lower Operational Cost › Decreased real estate costs; investment funds as far as rentals, energy costs, worker costs and so forth › Reduced stock expenses with shift from inventory-led models is to commercial center models Wider Customer Reach › Web interface making it easier to connect with non metro areas › Driving e commerce players asserting 50% to 60% of incomes from T2/T3 areas Increasing Internet Penetration › Web entrance, rising broadband speeds facilitating development › Mobile data clients in country is required to build four times to achieve 1200 million by 2018 Rise in Demand for Global Products › Clients in developing markets hoping to purchase established international brands › Increase in worldwide transportation adding to cross border e-commerce growth This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 12. E-environment 12 E-business Legal/ Regulation Add your text here Competitors Add your text here Technology Add your text here Economic Forces Add your text here Partners Add your text here Customers/Clients Add your text here Communities Add your text here Strategies Work Force Add your text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 13. Strategies and Applications 13 E-marketing E-business Strategy Supply Chain Management Customer Relationship Management
- 14. E-business Strategy (1/2) 14 Increase E-Commerce Search Usability Add Text Here Use High-Quality Photographs and Good Product Descriptions Add Text Here Try Personalizing the Home Page Add Text Here Optimize Shopping Cart Functionality Add Text Here Build E-mail Lists Add Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 15. E-business Strategy (2/2) 15 Improve your Social Media Strategy › Add Text Here › Add Text Here Create Landing Pages › Add Text Here › Add Text Here Build Advertising Strategies › Add Text Here › Add Text Here Implement User Generated Content › Add Text Here › Add Text Here Focus on Consistent and Unique Content › Add Text Here › Add Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 16. Supply Chain Management 16 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Customer This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Online Store This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Products and Offers This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Delivery This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Expedition This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Safe Payment Online Store (E-commerce B2C ) This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 17. E-marketing (1/2) 17 Presence Drive Convert Retain Became a Customer? Create a persuasive online presence Drive relevant traffic to your website Convert visitors & lead to customers Turn existing customers to advocates Website Design Content Marketing Sales Follow Up Qualified by Lead Score? Personas & STP Branding & USP Value Offer Creation Competitive Intelligence Event & Webinars Social Media SEO Email Marketing Online Advertising Contest & Competitions Website Lead Magnet/ Gated Content Landing Page Lead Nurturing Remarketing Stellar Customer Service Advocacy Programmes NPS Survey No No Yes Yes No Visitors Leads Customers AdvocatesStranger This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 18. E-marketing (2/3) 18 ❑ Promotions ❑ New Products ❑ News/Updates ❑ Follow Up ❑ Newsletters Email Marketing Social Media Marketing Channels ❑ Facebook ❑ Twitter ❑ LinkedIn ❑ Instagram ❑ You Tube Tactics ❑ Videos ❑ Photos ❑ News ❑ Contest ❑ Promotions ❑ Mobile Responsive ❑ Site Speed ❑ Add Text Here ❑ A/B testing ❑ Ads ❑ Add Text Here ❑ Add Text Here Optimization ❑ Key Research ❑ Ad Optimization ❑ Landing Page Optimization ❑ Add Text Here ❑ Add Text Here On Page ❑ Key Research ❑ Good content ❑ Add text here ❑ Add text here Off Page ❑ Link Building ❑ Social Shares ❑ Add text here Search Engine Optimization Pay Per Click Advertising ❑ Story telling ❑ Testimonials ❑ Others: ❑ Blog posts ❑ Infographics ❑ Add text here ❑ Add text here Content Marketing This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 19. E-marketing (3/3) 19This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Using Digital Technologies Content Marketing Social Media Marketing Email Marketing SEO Campaign Marketing › Blog posting › Infographics › Testimonials › Add text here › Add text here › Add strategy here › Facebook › Twitter › Instagram › LinkedIn › Videos and photos › Add text here › Promotions › Follow-ups › New products › Add text here › Add text here › Keyword research › Link building › HTML optimization › Local SEO › Add text here › Add text here › Add strategy here
- 20. Customer Relationship Management (1/2) 20 CRM Strategies Sales & Marketing Strategies Leads Entering from Funnel Qualifying Leads Converting to Contact Identifying Stakeholders Associating Account to CRM Finding the Opportunity Creating an Opportunity Closing the Deal Sales Execution/ Project Management Customer Satisfaction This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 21. Through Cold Calls and Emails Lead Nurturing From XYZ Sources Data Collection Customers Purchase Products with Greater Discounts Customer Trends Big Data Analytical Tools to Be Used for Analysis Deeper Analytics Understanding the Trends from Sales Pattern Trend Based Sales Add Text Here Connecting the Team Add Text Here Task Management Add Text Here Product Returns Customer Relationship Management (2/2) 21 CRM
- 23. E-shops 23 Logistics Pvt Ltd -To ship products of sellers Selling Ads (to sellers and brands) and other related products like co-branding and co-advertising Digital MediaLogistics Sellers charged listing fee for selling on website and Customers charged Convenience Fee for faster Delivery Web Portal Listing Fee and Convenience Fee Web Portal The model here is : › Portal › List Sellers who sell the desired portfolio products › Get customers browsing through the products › Create appealing discounts › Customer Shops for the desired products › Seller ships the product to customer › Product Accepted and Not returned back › Seller gets his agreed price of the product minus the commission charged This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 24. E-malls 24 Competing with own online fashion category but a big boost to the overall online fashion. Competitor's website Wholesale division Cash and Carry Unofficial – charge people to launch a product on their Marketplace Product Launch Mobile Wallet on the Lines of PayTM and others Paypal This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 25. E-Procurement Food Delivery Example 25 Customer browses Menu options Adding the food to the delivery cart Placing the order Flexible Payment Method Delivery received by the customer Third party/ In house delivery Restaurant prepares the food Store Owner receives payment
- 26. Revenue Model 26
- 27. Revenue Model (1/2) 27 Revenue One Time Recurrent UseAdvertisementSubscriptionRegistrySale Paid by the buyer Revenue Stream Paid by the buyer only one time Income of subscription fees to become a member, paid by the buyer and/or vendor Income of the add banners posted on shopfront, paid by the vendor Transaction Commission Income of online sales paid by the buyer Income, percentage of a transaction made by the settlement (affiliate program) This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 28. Revenue Model (2/2) 28 Google AdSense 3rd Party Ad Services This slide is 100% editable. Adapt it to your needs and capture your audience's attention Commissions on orders from Restaurants This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Delivery Services This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Premium Advertisement Services for Restaurants This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 30. Payment Methodologies (1/4) 30 Master Pass.Bitcoin PayPal DwollaGoogle Wallet Intuit Payment Network Amazon PaymentsSquare clearXchange. Bill Me Later V.me Select The Method You Want To Use This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 31. Payment Methodologies (2/4) 31 We Accept This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 32. Payment Methodologies (3/4) 32 Choose a Payment method Pay with Credit Card Pay with PayPalTM Pay with Amazon Payments This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 33. Payment Methodologies (4/4) 33 Credit card Online Check Personal Check Gift Certificate Money Orders Custom Payment Method UPS – Cash on Delivery PayPal International Bank Draft Open Account Institutional Purchase Order Cash This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 34. Implementation 34 Change Management Analysis and Design Implementation and Maintenance
- 35. Change Management 35 The reason for the change should be clear. Change is happening because there is a need Those who are most impacted by the change should be involved in planning and implementing change Work with the team to establish what would be considered successful and how can that be measured Change is better received when it’s implemented in phases Culture is key when it comes to business operations and management needs to help set the tone As a guide to how things should proceed, the team should work collaboratively on establishing a plan The change project should have a kick off with all staff to explain why the change is needed and continue to host or share updates to keep the teams and company informed Change is better received when it’s implemented in phases Share the Vision Involve those Impacted by the Change Establish Measures of Success Implement the Change Measure Results Communicate through Phases Build a Plan Lead by Example This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 36. Analysis Tools (1/2) 36 Select the Method you want to use: SEMrush Google Analytics Screaming frog Small SEO tool Spyfu Google Search Console MOZ PRO Ahrefs Open site explorer This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 37. Analysis Tools (2/2) 37 Select the Method you want to use: Check My Links BuzzStream Found's SEO Audit Tool Screaming Frog's SEO Spider HubSpot's Website Grader Woorank SEMrush UpCity's SEO Report Card Google's Webmaster Tools Moz's Pro Tools Remove'em Varvy's SEO Overview Tool
- 38. Analysis and Design (1/3) 38 Time Spent Small E-commerce Large E-commerce Rank 1 – 10,000 As per Alexa Rank Rank 10,000 – 100,000 As per Alexa Rank 70 Sec 200 Sec9.4% 34% Bounce Rate Small E-commerce Large E-commerce Rank 1 – 10,000 As per Alexa Rank Rank 10,000 – 100,000 As per Alexa Rank Active Time Small E-commerce Large E-commerce Rank 1 – 10,000 As per Alexa Rank Rank 10,000 – 100,000 As per Alexa Rank 23% 12.5% This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 39. Analysis and Design (2/3) 39 76.83K Pageviews Nov 2018 : 39.39 K 58.89K Unique Pageviews Nov 2018 : 33.54 K 66.69K Users Nov 2018 : 37.83 K 37.83K Sessions Nov 2018 : 20.28 K 0K 20K 40K 60K 80K 100K Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Pageviews,UniquePageviews Pageviews Vs Unique Pageviews Pageviews Unique Pageviews 0K 20K 40K 60K 80K Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Sessions,Users Sessions Vs Users Sessions Users This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
- 40. Analysis and Design (3/3) 40 0.67% Goal 1: Registered via Any Form Nov 2018 : 39.39 K $372.40 Average Value Site Avg: 0.67% (0.00%) 51.76% Bounce Rate Site Avg : 51.76% (0.00%) $372.40 Avg. Time on Site Site Avg: 00:04:33 (0.00%) 18,701 Visits % of Site Total: 100.00% 59.43% %New Visits Site Avg: 59.35% (0.14%) This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 41. Ecommerce Management KPIs & Dashboard 41 KPI Metrics KPI Dashboards
- 42. Ecommerce Management KPI Metrics (1/2) 42 $184 per visit Revenue Per Visitor Target: 75% 8 Carts abandoned Shopping Cart Abandoned (Last 3 Days) 61 Carts initiated Order Value $240 Average Order Value 77.1% Completed Shopping Cart Conversion Rate 138 Orders 179 carts initiated Target: 75% 43.6% carts initiated Shopping Cart Sessions (Last 30 Days) 6,817 total sessions on site This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 43. Ecommerce Management KPI Metrics (2/2) 43 21 Avg. Product Views 24.2 % Coupon Usage Rate 78.2% first visit conversion Target : 80% 3 Orders not delivered within 7-10 days Gross Profit Margin 38.5% Cart Abandonment 45% Viral Coefficient 1.25 Average Order value $125 8.5% 29% 40% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product Views per Session Coupon Conversion New Customer of First Visit On-Time Delivery
- 44. Ecommerce Management KPI Dashboard (1/2) 44 Product Amount %Sold Rocks $2,400 30.50% Trimming $2,300 30.20% Maintenance & Repair $2,200 25.50% Pest Control $1,500 20.60% Installation $300 5.50% Gardening $50 0.60% Total $8,750 Current YTD Feb 1,2017 to Jan 22,2018 Sales by Product QuickBooks & Shopify: Marketing Expenses and Sales (Last 30Days) Average Product Price $2,000 Last 100 Subscriptions 30% Vs $2,000 prev. 100 subscriptions Avg. Number of Orders per Customer (Last 30 days) 4.00 Vs. 2.00 prev. month 3,500 Max (7days): 5,000Min (7days): 0 Visitors Online Now Salesforce Accounts by Country Invalid State information provided for 650 to 14000 accounts Amount Sold Advertising & Promotion $22,500 12.80% vs $21,500(prev.) $14,500 12.50% vs $21,500(prev.) 2,345 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 0 500 1000 1500 2000 0 20 40 60 Avg.ResponseTimeinms. LoadtimeinSec Aug 1, 12:00 PM to Aug 2, 10:00 AM Pingdom & Google Analysis: Load Time VS Response Time Page Load Time (GA) Redirection Time (GA) Server Response Time(GA) Response Time(Pingdom) Mar 2020 May 2020 July 2020 Product Page visits 600 -20% 170 -35% 130 160.5% Completion Rate 0.5% -70% 80 180% 0.9% 130% New Customers 1,500 25% 0 -95% 15 -25% Returning Customers 1,500 65% 120 95% 0 950% Avg. Revenue/ Buyer $2000 -60% $200 160% $2.500 169% Total Transaction 3500 -25% 50 -45% 10 -40% Total Revenue 20000 -50% 20000 90% 15,500 901% Total Revenue 7000 -95% $10000 -95% $25,500 -95%
- 45. 0 2000 4000 6000 8000 Sep-19 Oct-19 Nov-19 Dec-19 Jan-20 Feb-20 Monthly Trend in Sales by product Product A Product B Product C Product D 0 2000 4000 6000 8000 Sep-19 Oct-19 Nov-19 Dec-19 Jan-20 Feb-20 Monthly Trend in Sales by Lead Source Email Product B Product C Product D Ecommerce Management KPI Dashboard (2/2) 45 Total Sales this month $12,560 Growth in Sales this month 17.56% Total Volume sold this month $1,156 Growth in Volume sold this month 13.89% Average Purchase Value $17,000 Growth in Average Purchase Value 8.92% 48% 52% Returning Vs New Customers Returning Customers New Customers $1236 $3513 $2645 $4155 Revenue by Product Product A Product B Product C Product D Channel Revenue Expenses Profit ROI Volume Sold Email Marketing $4,342 $3,425 $917 27% 510 SEO $3256 $1,370 $1,886 138% 390 Phone Marketing $1,085 $1,522 -$437 -29% 110 Social Media $1294 $1,294 $877 68% 210 Total $7611 $7,611 $3,243 43% 1,220 Profit & ROI by Channel This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
- 46. Digital Economy Icons Slide 46
- 48. 48 Coffee Break We Back In 15 Minutes 10:15 am. To10:30 am.
- 49. Stacked Column 49 30 40 60 60 65 20 40 80 85 50 70 40 70 76 30 60 65 95 0 10 20 30 40 50 60 70 80 90 100 FY 12 FY 13 FY 14 FY 15 FY 16 FY 17 FY 18 FY 19 FY 20 SalesinPercentage(%) Product 01 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. Product 02 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
- 50. Column Chart 50 0 1 2 3 4 5 6 7 FY 14 FY 16 FY 17 FY 18 FY 20 0 0.5 1 1.5 2 2.5 3 3.5 4 4.5 FY 15 FY 16 FY 17 FY 19 FY 20 Product 01 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. Product 02 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
- 51. Our Team 51 Name Here Designation This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Name Here Designation This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Name Here Designation This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 52. Comparison 52 Brand 01 10% Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Brand 02 75% Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Brand 03 80% Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. VS VS
- 53. Puzzle 53 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here 01 0203 04
- 54. Financial 54 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 45% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 85% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 30%
- 55. Our Mission 55 Vision This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Mission This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Goals This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 56. Timeline 56 20182017 2019 2020 Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 57. Thank You 57 Address # street number, city, state Contact Number 0123456789 Email Address emailaddress123@gmail.com