The Power
of Using
LinkedIn
AboutLinkedIn • Linking in… Let’s be “friends”
• Personal Profiles vs. Company Profiles
• The New and Improved Look
LEAD GENERATION
helpful tips | success stories
Should we be friends?
Should we be friends?
Free Tips on Using LinkedIn for Business
Free Tips on Using LinkedIn for Business
slogan
😉
background
picture
search
Search to Generate Leads
Generate
LEADS
ForFREE
Free Tips on Using LinkedIn for Business
Melanie
X
Graphic Designer
Free Tips on Using LinkedIn for Business
1st | 2nd | 3rd Connections
1st Connection
Jim 2nd
Connection
Jim’s friend Jim 3rd
Connection
Jim’s friend
Jim’s friend Jim
Get introduced
BooleanSearch
(“Vice President” OR Director)
AND (Marketing OR Sales)
AND (Citigroup OR Wells Fargo)
Boolean Search
Free Tips on Using LinkedIn for Business
Free Tips on Using LinkedIn for Business
Who on earth thought of a
Boolean Search?
Free Tips on Using LinkedIn for Business
Who Viewed My Profile
Groups
 Meet and network with people in all
industries or your industry
 Offer “free” advice to people… everyone
loves free advice
 Connect with those you are trying to
connect with
stories & helpful tips
To Post Or Not To Post
 Know your target
audience and speak
to only them
 If you’re in technology,
your target audience
might not talk “tech
talk”
CompanyPosts
ProfilePosts
We all have that one “friend”…
that can drive us crazy
when we read their
status. We cringe when
we see their name
come up on their
feed…
there’s
hope!..
and a
solution
Free Tips on Using LinkedIn for Business
Getnoticed…check
yoursettings
Free Tips on Using LinkedIn for Business

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Free Tips on Using LinkedIn for Business