Lean canvas introduction
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The document discusses how the Business Model Canvas can be used together with Lean Startup principles to develop a repeatable and scalable business model. It recommends using the Canvas as a scorecard to track progress and update it weekly based on insights and customer feedback, highlighting changes in red. Tools mentioned for this process include using A3 paper, post-its, the Business Model Toolbox iPad app, and LeanCanvas.com.
Lean canvas introduction
- 1. Business Model Canvas meets Lean Startup Lean Startup meetup Wellington, NZ 20 July 2012 by Michael Elwood-Smith, Creative HQ Acknowledgements to: • businessmodelgeneration.com • Alex Osterwalder et al • Steve Blank , Bob Dorf • Eric Ries
- 2. Why? Great product ≠ business success No business plan survives first customer contact Revenue is the life-blood of a business High-growth, investable businesses need a repeatable, scalable business model (make money, be profitable, grow)
- 4. Business Model Canvas Introduction
- 19. There are no facts inside the building, so get outside...
- 20. How? • Use the Canvas as a scorecard to track progress in search for a business model • Update Canvas weekly with new insight – highlight changes in RED • As you accept changes integrate to Canvas by changing to BLACK • Repeat with new changes Ref: Steve Blank, “The Startup Owner’s Manual” in RED
- 21. Lean Startup – Agile Sprints HYPOTHESES (GUESSES) IDEAS DESIGN INSIGHTS LEARN BUILD EXPERIMENTS DATA CODE MEASURE TEST Ref: Eric Ries, “The Lean Startup”
- 22. Tools • A3 Paper & Post-its • iPad – Business Model Toolbox • Includes business model calculator • http://www.businessmodelgeneration.com/toolbox • www.LeanCanvas.com – Collaborative plus experiment tracking Action for Startup Weekend: Signup to Lean Canvas
- 23. More info www.Steveblank.com Creating Startup Success 101 http://www.slideshare.net/sblank/successful- entrepreneurship-1 Lean LaunchPad http://i245.stanford.edu/