Lincs networking final 23 8-2011
Download as KEY, PDF1 like276 views
BizMidlands is a business networking group that started in 2011 in the East Midlands region of the UK. It aims to connect businesses across the region through online and in-person networking events. Upcoming events include workshops, business meetings, and a major conference in October called BizGen. The document provides tips and strategies for businesses to get involved with BizMidlands through their website, social media accounts, and by attending or exhibiting at events.
Lincs networking final 23 8-2011
- 1. Welcome
- 2. History of the group • Started on LinkedIn March 2011 • Fastest growing Networking group for the East Mids • June 2011 Rebranded BizMidlands • Reach - Lincs, Notts, Leics, Derbys • 350 engaged members • May 2011 Twitter and Facebook page launched • JuneWebsite
- 3. Groups Objectives • To connect businesses across the region • To provide a platform to promote its members • To provide low or no cost marketing initiatives • To attract business for its members • To offer help and guidance
- 4. How can you help. • Register your business on BizMidlands.co.uk • Join the group on LinkedIn • Follow @BizMids on Twitter • Post discussion on LinkedIn • Connect on Facebook (search BizMidlands) • Tweet the event #BizMids @BizMids • Encourage your contacts to join in • Connect to each other • Write a review of the meeting
- 5. What’s on • WordPress in one day workshop 23rd September • September business networking Newark 20th September • Holiday Inn Presents… 29th September • BizGen 2011 Lincoln 25th October
- 6. BizGen Conference & Expo Tuesday 25th October 2011 9:00 - 5:00 The Showroom Lincoln
- 7. BizGen Conference & Expo • Free to attend • Learn new ways to promote your business • Free speed networking • Four speed networking sessions • Free business help • 35+ business exhibitions • Free training • Dozens of give-aways to visitors • Free workshops including an iPad 2 • Free business ideas • Charity auction • Make new contacts • Charity raffle
- 8. BizGen Conference & Expo Why should you exhibit? • 57,000 businesses across the region • Obtain more leads • Only one exhibiter per category • Full day event • Competitive pricing model • Heavily promoted • Meet 100s of businesses • Guest speaker opportunities • Free speed networking • Featured listing in the show guide • Showcase your business • Listing in the post show email campaign • Make new contacts
- 9. Promotion • Facebook ads and campaign • LinkedIn campaign • Lincolnshire Echo advertising • Newark advertiser advertising • Banner advertising • Word of mouth campaign • Twitter campaign • Email campaign
- 10. Price “One size” space from only £185
- 11. Register your interest Bizmidlands.co.uk/show
- 12. 90 no cost tips to boost your enquiries and business
- 13. 10 things to add to your Website 1. Develop E-Mailing list 2. Offer free guides 3. Make it easy to contact you 4. Live person on your site 5. Make your copy sell 6. Promise benefit 7. Add link button 8. Add surveys and polls 9. Update news regularly 10. Publish testimonials
- 14. 10 PR Tips 11. Offer a column in the local press 12. Enter local/national award schemes 13. Look for blogs on your target market 14. Publish “how 2 guides” 15. Offer your expertise to local press 16. Have an open day or breakfast meeting 17. Join PRweb.com 18. Prompt Customer feedback questionpro.com 19. Join linkedIn.com 20. Ask your clients for testimonials
- 15. SEO Tips 21.Create google account 22.Google maps 23.Add website to your LinkedIn profile 24.Create a LinkedIn profile for your company 25.Create Facebook page 26.Create Twitter account 27.Post web links to Twitter/Facebook/LinkedIn 28.Create YouTube Channel 29.Comment on blog post 30.List your site on free directories
- 16. 20 tips for a sales landing page 31. Strong headline 32. Strong sub headline 33. Identify connection between you and the buyer 34. What i’ve got for you 35. Testimonial 36. Pull out juicy benefit from testimonial 37. More testimonials 38. Detailed description of the offer 39. Part one of the offer followed by pt two etc with bullets 40. Objections
- 17. 20 tips for a sales landing page 41.More testimonials 42. Call to action 43. Risk reversal 44. P.S. 45. Additional points 46. Make it scanable 47. Test different headlins 48. Images alt text 49.You are not the customer 50. Keep it simple
- 18. Top 10 blogging ideas 51. Industry news 52. Opinion 53. Interviews 54. Reviews 55. Q & A 56. Debates 57. Lists 58. How to 59. Tips 60. Surveys
- 19. Top 10 twitter ideas 61. audioboo.fm 62. Tweet your new wins 63. Tweet your links 64. Get a bit.ly account 65. Launch at twitpoll 66. repeat old successful tweets 67. Tweet a photograph 68. Drive by tweets 69. Tweet a video 70. #FF
- 20. Top 10 ways to increase your Facebook fanbase 71. Landing page 72. Embed widgets 73. Invite your contacts 74. Add email signature 75. Use Facebook apps 76. Link to Twitter 77. Get fans to join by SMS (txt 32665 fan bizmidlands 78. Add button to your site and emails 79. Facebook ads 80. Facebook like widget
- 21. Top 10 LinkedIn tips 81. Make your profile client focused 82. Get connecting 83. Use search to find potential clients 84. Give testimonials 85. Helpful headline (helping clients win more business) 86. Join groups 87. Connect to group members 88. Connect your twitter acc 89. Get RSS feeds for questions 90. Answer questions
- 22. Business Breakers & Makers (These are examples for law firms, but you get the idea!!!) Breakers Makers 1. Cant get hold of anyone 1. Guarantee to speak to lawyer working on your file 2. No one returns my calls 2. Calls returned within 1 hour guaranteed 3. Bill shock 3. Guaranteed no bill shocks 4. Don’t understand process 4. Everything explained & free access to web resources 5. Don’t know what is going on 5. Web tracking & text updates 6. Have to take time off work to visit firm 6. Opening times to suit you 7. Don’t want to pay referral fees 7. No referral fees guaranteed 8. Completion does not suit 8. Completion date to suit you 9. Don’t understand Legalese 9. All explained in easy English
- 23. Thank you BizMidlands.co.uk admin@BizMidlands.co.uk @bizMids Lincolnshire and Nottinghamshire Business Network Facebook.com/BizMidlands