media language intro editing
- 1. CW MEDIA Language 22/09/2015 9/22/2015 Term 1, Lesson 2 1 Learning Objective: To know what is meant by the terms Media Language Learning Outcome Level All: Will understand the key term – Media Language 1 Most: Will be able to use the terms correctly to describe media texts 2 Some: Will be able to identify links between Denotation & Connotation 3
- 2. Key Concepts in Media 9/22/2015 Term 1, Lesson 2 2 M ediaLanguage I nstitution G enre R epresentation A udience I deologies N arrative E conomical, social,politicscontext
- 3. In any piece of film, editors use different types of transitions to move from one clip to another. How many transitions do you think there is in the trailer for kickass 2? http://www.youtube.com/watch?v=Td921lYSBIA Connect Now watch the trailer and count the transitions. Were you close to your original guess?
- 4. Cut • The cut is the most common type of video transition. It simply means replacing one shot instantly with the next. • When you shoot video footage on your camera, there is a cut between each shot, i.e. between when you stop recording and start recording the next shot. http://www.youtube.com/watch?v=qfR4nxDlb-A
- 5. Cross Fade/Dissolve A gradual fade from one shot to the next is known as a crossfade, mix or dissolve. Watch the clip for a shopping channel. It is a promo advertising a jewellery show. Why do you think that they have used dissolves? http://www.youtube.com/watch?v=MpQGT5bbUBk Crossfades have a slower, more relaxed feel than a cut. They can be used in situations such as: •Slowing the pace of a video •Creating a mood, e.g. relaxation, thoughtfulness, etc. •Showing a sequence of scenic shots •Photo montages •Conveying a sense of passing time or changing location The speed of the crossfade transition can vary between a few frames (for relatively fast- paced content) to several seconds.
- 6. • When would you use a shot, reverse shot? • What is its effect on the audience? SHOT, REVERSE SHOT http://www.youtube.com/watch?v=QLkUHZ1qips
- 7. Jump Cut • A jump cut is a transition between two shots which appears to "jump" forward in time. A section of the clip has been removed. Watch the clip. How many jump cuts are there? http://www.youtube.com/watch?v=diNUplP7GZ8 Answer: 11 Watch again. Notice how the clip appears to jump forward in time as though a piece of the clip is missing.
- 8. Graphic Match and Cut Away http://www.youtube.com/watch?v=ONMSe_zhq70 • A graphic match, is a cut in film editing between either two different objects, two different spaces, or two different compositions in which an object in the two shots graphically match, often helping to establish a strong continuity of action and linking the two shots metaphorically. List one reason why you would use a jump cut, graphic match and cut away. ‘2001: A Space Odyssey’ Merit question
- 9. Parallel editing/intercutting • A technique which cuts between two separate events that are occurring at the same time within the context of the film. http://www.youtube.com/watch?v=D7CM32i8-Bw Although the two scenes within the John Lewis advert are in different time periods (as suggested by the costume, set and props), the parallel editing suggests that the characters actions are simultaneous. What does this connote about: • The characters relationship • The company (John Lewis) Distinction question
- 10. Match on action • A match on action is a cut that connects two different views of the same action at the same moment . • Usually captured using multi camera set up http://www.youtube.com/watch?v=j82GK TgVDkw Why do you think film makers use match on action transitions in their edit? Can you think of any other famous scenes that use match on action?
- 11. Montage Watch the clip. Why use a montage? http://www.youtube.com/watch?v=Fs59YtxkxC4 Remember: • a pass student will be able to accurately describe the technique. • A merit student will be able to discuss relevant examples of a montage. • A distinction student would be able to explain why they are used and analyse their affect.
- 12. Wipe • A wipe is a very dated form of transition that is not often adopted in modern film making. • The shot is ‘wiped’ from the screen to reveal the next shot in a variety of creative ways. http://www.youtube.com/watch?v=usXca7W_jvM
- 13. What editing transitions can you identify in these famous scenes? http://www.youtube.com/watch?v=8VP5jEAP3K4 http://www.youtube.com/watch?v=b6w4XtsfyVo http://www.youtube.com/watch?v=pixL-g7YJm8 http://www.youtube.com/watch?v=iYr39tJrNy0
- 14. Cinematography Analysis • Watch the following sequence and analyse the cinematography of the scene. • Pay close attention to the shot type, the camera angle, the camera movement and what the shot makes us feel • How has the editing been used in this sequence to influence our feelings?