Presentation 1 original
- 2. The Purpose of my magazine • The purpose of the magazine is to give the young generation the influence and the confidence to prove themselves in the rap industry and to speak out from the support of the music artist that will be presented in the music magazine. The artist that will be presented in the magazine will be interviewed and will take on Q&A’s and will give out valuable information towards the spectators this information will include their personal life such as where they came from and how they have become who they are today in the rap industry. I hope as the producer of this magazine that it will attract the attention of our main target audience or in other words our primary target audience these people will be the ages of 14 to 28.
- 3. Form and price of the magazine • The form of my magazine will have images and articles about the music artist in my magazine this will help the audience get to know the artist in detail and fully know how they got to where they are today. The magazine will contain an online print and a physical print. people who view the online copy multiple will be given the opportunity to be apart of the monthly subscription this can be cancelled at anytime with no further charges with the credit or debit card they have provided with viewing the online print of the music magazine. • To focus more on the physical print these will be provided into stores such as super markets in the magazine section and newsagent's not only do these have such high popularity through uk resident's they also have a high popularity with the target audience we want to appeal to which is obviously ages 14 to 28 these kind of people will be able to afford the hard copy as we know that the price of the hard copy will be £3.75 which is a very flexible price for teenagers in order for them to get the hard copy of the music magazine and very convenient for the older ages of who we want this magazine to appeal to. Student's who have a student email can purchase the music magazine with a 10% discount this is very helpful for our customers as these guy's will be our main source of income and it's getting them immediately engaged with the magazine. The music magazine will be able to help the environment as the hard copy will be made from recycled paper this shows the wide impact physically and mentally.
- 4. Genre of the product • My magazine will be focusing on the music genre RAP. The reason why I have picked this genre is because I feel like it's not appreciated like other music genres such as pop or rock. Now in the uk rap has a large proportion of people that look up to RAP as it's quick so it can take you out of the whole real world and it just put's your mind onto the lyrics and the artist it's self that's one of the top advantages in rap. • Artist such as KSI he is founded as one of the biggest youtubers in the uk and probably the world. his road to where he is at now is the reason why I'm focusing so much on this subject. The typical capacity for RAP live venues/festivals are huge the music artist typically are huge therefore we see such a big amount of people in these festivals, and therefore so many people get influenced it's all about being yourself in this music genre and that's what people are inspired to do especially this generation of a music audience.
- 5. Content • This magazine will contain interviews and information and articles about famous and upcoming RAP music artist. This will include where they have performed in the past to interest the reader's who are viewing the music magazine. This will include future tour event's that the readers can follow up on. In the magazine it will show readers what the most listened music artist are or what song is hitting the top charts right at the same time they are reading all the information in the music magazine. • Within the exclusive interview's we ask the artist any questions that has came from the website online or any of our social media platforms this shows we are getting what the reader's want to hear and what they want from the top artist. What I intend to do in this music magazine is to explore the genre in many ways for the readers not just from the magazine but from social media platforms. @RAPUP
- 6. Target audience • My primary target audience will be the main audience that are inspired by the music genre. The main target audience will be around 14/28 from any racial background I want to involve more ethnic backgrounds into this music genre this is also referring to any social class is welcome towards the music magazine of rap. I feel these ages are the right fit for this music genre as this music generation would firmly know how to access the music videos such as you-tube or Spotify and apple music. These platforms allow the young age to find their taste in music and this is also a big platform where the primary target audience is located to find the best rap music in the uk today. • My secondary audience will be the much older generation to understand the big change from years ago to now. It's the big change from this music genre being so popular in America but now really being taken over in the uk being brought down in this part of the world and seeing the dramatic change in live concerts and seeing the huge amounts of popularity within how many tickets get sold to see the music artist. The age of the secondary audience would be the typical age of around 28-37. They will also see the big change in ethnic backgrounds for example the music artist ARDEE white British male producing music in the rap industry and now collaborating with all different race music artist to produce even bigger music .
- 7. Resources and personal • The recourses that i need to make the magazine would be a camera - to do the photoshoots to show the featured artist and to take pictures of anything else linked with the artist. (such as venues). This is to keep the interest of the reader and to show the top rap music artist of the month. • I want the camera to have multiple lenses to show the different camera angles of the music artist (tripod). A background of a picture is always helpful in this scenario. Photoshop will be used for a much more professional look towards the readers. • Within the personnel I will have a camera man in order to produce top quality pictures of the artist and an editor and an interviewer to help to publish to magazine right at the end. Editing will show the layout and enhance the pictures in a much more professional way.
- 8. Distribution and marketing • social media will play a big part in how i distribute my magazine and show it to the primary target audience who at the end of the day is the main people i want to show this to. Social media platforms such as Instagram and snapchat and twitter are the most used by this target audience, we want this magazine to be produced to . I want to advertise it in a way where it will catch the primary audience but then passed on to the secondary audience . as for my hard copy of my magazine this will be sold in news agents and super-markets. Teenagers going to super-markets with there parents and then being caught up in the magazine isle. • Another way to distribute my product is on busses where teenagers will be on most of the time such as going to school or on their way home from school. It wont just be in the bus it will be on the side of big buses and behind at the back of buses so it should be seen from every angle. This idea wont just reach the primary audience it will reach the secondary audience and tertiary as they would be driving passed busses time to time. The hard copy will cost around £3.75 but it will show our link towards the website and the most exclusive offers to attract their attention.
- 9. Sample ideas / fonts for my masthead fonts for my double page spread This font type will be used for my double page spread and this font type will be used in the front cover for the cover lines to produce a much more modern and much more formal look even though the genre might not be formal how you produce your writing and information should be professional.
- 10. Practice mood board design/ practice front cover
- 11. Sketch layouts showing front cover and double page spread • In both of the sketches i have tried to include all the most important information puff showing the exclusive offers and also a bar - code in the right bottom corner this is on the front cover of the magazine. title of the front cover will be Rapup the double page spread has included a section where there will be a Q&A this will get information from the top uk rappers right now in the uk/north London this will include information about the top music venues in north London. The main image artist will be a top rapper Santan dave and KSI will be shown in the much more smaller images alongside another artist called Tiom - wayne •
- 12. Article ideas • For each of the issues we will be interviewing a top artist famous for rap, and we will ask them questions that readers have put on the website to then be asked in the interview to get what the readers what they want to hear. As being the magazine producer, I understand that we may not be able to see the top top music artist under rap, but this won't stop us, and we will look at the emerging artist who are coming through the rap industry. Once our magazine has vast amounts of exposure then we will see the top artist to show our main aim, and this is to influence the primary audience which is the main audience that will follow top artist and their lives with how there living it with there fame and popularity. In the magazine I will include the top 50 music under rap. • This will give a little insight for the readers to see who's at the top and who's got the best music talent in the moment. We will also give the chance for readers to see what other people have thought about venues and the artist especially. This is the chance to get reviews from the readers to be able to see if there is trends with the most liked artist and venues. This could be helpful as someone who hasn't been to an artist live or hasn't been to the north London venues this will help them pick which venue and artist for the future through the reviews over pricing and reviews of how it is in general from spectators. •
- 13. Competition • my magazine will focus on specifically the music artist of the music genre rap within north London. There will be a big focus on the artist and, it is very tough to get such personal information from top artist so this shows how valuable this music magazine will be. It is at affordable for the people I'm aiming it at (teenagers). While my magazine is priced at such an affordable price of £3.75 it can be seen as such a big threat towards other big magazine organizations as my magazines such as XXL or the source.