Technology: The Leap Forward
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This document discusses technology and innovation in Jordan. It highlights key drivers of regional innovation like resources, culture, and infrastructure. It also discusses how technology is transforming lives through access to tools, storage, social networks, and mobility. The document emphasizes that collaboration and understanding user needs are important for technology development. It notes challenges to technology adoption in the Middle East like resistance to change but says investing for growth can help companies succeed during slowdowns.
Technology: The Leap Forward
- 1. Technology: The Leap ForwardHusni KhuffashCountry ManagerMicrosoft Jordan
- 4. Need for Continuous Innovation“Innovation is the industrial engine of the 21st century”4
- 5. Key drivers of regional innovationResourcesCultureInfrastructure
- 6. 6Technology Transforming our livesAccessTHE CLOUD!Tools of productionStorageSocial NetworksMobility & New DevicesAdvertising
- 7. Opportunities for you – Your potential to be what’s next Approximately $200,000 worth of Microsoft Software per Startup
- 8. Collaboration is crucial“Some secrets are more valuable when shared”-Ed McCracken– Steve Jobs, Fortune8
- 9. 9Fulfilling user needs should be the focus70-80% of new product development that fails does so because of a failure to understand user needs
- 10. Moving fast then iterating is the best way to proceed“Big will not beat small anymore. It will be fast beating slow”- Rupert Murdoch10
- 12. What’s stopping usOnly 3.2% of the 28.5% worldwide internet penetration comes from the Middle EastTechnology in EducationResistance to change
- 13. How winners get ahead in a slowdownInvest for growthDrive profit by targetingManage costs 13
- 14. Video
Editor's Notes
- #14: Facing a downturn the best performing companies open up more of a performance gap over their competitors than during more buoyant economic conditions.They do this by continuing invest selectively in the best growth opportunities, ensuring they keep driving profitable areas hard and being rigourous about cost management. In doing this they build capabilities which sustain success in the future. “There’s never a better time to steal market share than in a recession. In the Great Depression, W K Kellogg continued marketing his cereals as all his rivals were cutting back; in doing so, he pulled ahead of Post Cereals in sales, a change that has never been reversed” (Advertising on the Edge, The Economist)