Using Design Thinking in Innovation and How to Apply it to Your Career
- 1. Using Design Thinking in Innovation and How to Apply it to Your Career Craig Damlo 2015 PNW AIAA Technical Symposium - Northwest Aerospace at the Forefront of Innovation
- 2. Agenda: ๏Design Thinking Overview ๏Aerospace Applications ๏Career Applications
- 3. Traditional Innovation Process Strategy Brainstorming Development Define Evaluation
- 6. “People who design products are experts cursed by their knowledge, and they can’t imagine what it’s like to be as ignorant as the rest of us. Chip Heath Made to Stick
- 9. Design Thinking Process 16% 16%
- 10. The Edges - Proof
- 16. Does it work? Low-Birth-Weight Infant Mortality
- 17. Embrace ✤Create a cheaper and easier-to-maintain incubator for clinics in Nepal ✤Visit to Nepal found that incubators won’t work; homes don’t have electricity and are long distances to hospital ✤How might we create a baby-warming device that helps parents in remote villages give their dying infants a chance to survive
- 18. Design Thinking in Aerospace How Can it be Applied?
- 19. What’s Missing? Strategy Brainstorming Development Define Evaluation
- 24. Empathize - Who & How ✤Builders ✤Operators ✤Passengers
- 25. Why It’s Important 20152010 20202005 2025 Roll Out First Flight Named 787 First Delivery -9 First Flight -9 First Delivery -10 First Delivery Current Backlog Public Acknowledgement of iPhone Roll Out Launch 3G Launch 4 Launch 5 Launch 5C Launch 6 Launch iMplant
- 26. Design Thinking in Your Career Really just career advice
- 27. Design Thinking •How do people view you? •How do you see yourself happy?
- 28. Design Thinking •What is the job you want?
- 29. •What can you do to get there? •What training can you take? Design Thinking
- 30. Design Thinking •Write a job description and search for it online
- 31. •Try other jobs: •Volunteer for projects •Look for internal transfers Design Thinking
- 32. Recognize and use the cultural language of your company.
- 33. Always carry a notebook. Always take notes.
- 34. Have fun! 32% 3% 23% 42% Personal Work Commuting Sleep
- 37. Find a mentor.
- 38. Hack your HR policies.
- 39. Key Takeaways •Empathy is key •Design for the edges •Don’t just meet requirements •Solve problems & provide solutions •Try, try, and try again •Learn from your failures