SlideShare a Scribd company logo
10
Most read
12
Most read
CHOOSING A QUALITATIVE DATA
ANALYSIS (QDA) PLAN
• Data Analysis should change what you do, not just
how you do it. - Matin Movassate
• If you are to choose the right data analysis plan for
your study, it is first pertinent to collect qualitative
data.
• If the data and methods of data analysis plan are right,
it will have numerous benefits, including taking the
right decisions.
What is a Qualitative Data Analysis?
• QDA is based on interpretative policy to examine the
symbolic and meaningful content of data.
• For conducting Data Analysis for any research, it is
also important to have the right methodology.
• In other words, it is interpreting the qualitative data
by many processes and procedures to transform them
into great insights for taking dynamic decisions.
What is Qualitative Data?
• Descriptive data that are non-numerical and capturing
concepts and opinions, values and behaviors of
people in a social context is called Qualitative data
Collection.
• It is the data from observation of audio and video
recordings and also reading the transcripts of
interviews and copies of documents.
What Purpose Does The Qualitative Data
Analysis Plan Perform?
• Unlike Quantitative data analysis, which is more of
numbers and statistics, qualitative analysis is analysis
of subjective and non-numerical qualitative data.
Hence it performs many functions including:
• Organizing data
• Interpreting data
• Identifying patterns
• Forming the basis for informed and verifiable
conclusions
• Ties research objectives to data
CHOOSING A QUALITATIVE DATA
ANALYSIS (QDA) PLAN
The Different Types Of Data Analysis Plans
Thematic Analysis (TA)
• TA is a flexible and non-research design specific data
analysis plan.
• It generates themes from interview data and is useful
in case studies, phenomenology, and generic
qualitative and narrative analysis, among others.
Types Of Data Analysis Plans
Interpretative Phenomenological Analysis (IPA)
• For the phenomenological research study, IPA is the
right choice. It brings out the core of the
phenomenon under review.
• Other plans like Moustakas' Modified Van Kaam,
Colaizzi, Giorgi, and Heuristic analysis also help to
study phenomenological research.
• Even TA can be used, and the ultimate aim and focus
should be to generate meaningful results.
Types Of Data Analysis Plans
Grounded Theory
• Unlike TA and IPA, the grounded theory uses specific
data analysis plan. It requires you to use the analyzed
data concurrently and applying constant comparison
method of analysis.
• . It goes beyond adding to the existing knowledge
and developing a new theory about a phenomenon
grounded on data.
Types Of Data Analysis Plans
Qualitative dissertation (QD)
• QD is the most effective of all other types of other plans and it
is used in market research.
Content Analysis
The qualitative content analysis draws realistic conclusions after
organizing and obtaining elicit meaning from the data.
It involves four major stages, which include:
• Decontextualization
• Recontextualization
• Categorization
• Compilation
Types Of Data Analysis Plans
Narrative analysis
• Narrative analysis focuses on different elements to
make diverse but equally substantial and meaningful
interpretations and conclusions.
• It is a genre of analytical frames used by researchers
to interpret information with the context of research
shared by all in daily life.
• Also known as discourse studies, is a broad term for
studying the ways of how people use language.
Types Of Data Analysis Plans
Framework analysis
• Framework analysis assesses policies and procedures
from the same people that they affect.
Framework analysis uses five steps, including:
• Familiarization
• Identifying a thematic framework
• Indexing
• Charting & mapping
• Interpretation
Types Of Data Analysis Plans
Participatory action research (PAR)
• PAR enhances collective inquiry among the
communities concerned as an approach to research
them. It also emphasizes participation and action
among them.
Case Study
• The case study qualitative analysis plan has evolved
over the last few years into a vital tool useful for
investigating trends and specific situations in a lot of
scientific disciplines.

More Related Content

PPSX
Theoretical & conceptual framework
PPTX
Qualitative research
PDF
QUANTITATIVE RESEARCH VERSUS QUALITATIVE RESEARCH
PPT
Conceptual framework
PPTX
Review of related literature presentation
PPTX
Qualitative research
PPTX
Components of research
PPT
How to formulate a research question
Theoretical & conceptual framework
Qualitative research
QUANTITATIVE RESEARCH VERSUS QUALITATIVE RESEARCH
Conceptual framework
Review of related literature presentation
Qualitative research
Components of research
How to formulate a research question

What's hot (20)

PDF
How to Write Literature Review : Thematic
PPTX
Quantitative and Qualitative Research
PPTX
Lesson 8 indicating the scope and delimitation
PPTX
Writing A Research Title
PPTX
theoretical and conceptual framework
PPT
Research methodologies
PPTX
CHARACTERISTICS OF A QUALITATIVE RESEARCH
PPTX
RESEARCH: variables, assumptions, and hypothese
PPTX
Chapter 2:review of related literature and studies
PPT
Data analysis – qualitative data presentation 2
PPT
Chapter 1-INTRODUCTION TO RESEARCH
PPT
Types of descriptive research
PPTX
How to Write background of the study..pptx
PPT
The Research Proposal
PPTX
Review of Related Literature
PPTX
Rationale justification significance of study
PPTX
Mixed methods designs
PPTX
Qualitative Research: Phenomenology
DOCX
letter of permission for practical research
PPTX
Writing research proposal
How to Write Literature Review : Thematic
Quantitative and Qualitative Research
Lesson 8 indicating the scope and delimitation
Writing A Research Title
theoretical and conceptual framework
Research methodologies
CHARACTERISTICS OF A QUALITATIVE RESEARCH
RESEARCH: variables, assumptions, and hypothese
Chapter 2:review of related literature and studies
Data analysis – qualitative data presentation 2
Chapter 1-INTRODUCTION TO RESEARCH
Types of descriptive research
How to Write background of the study..pptx
The Research Proposal
Review of Related Literature
Rationale justification significance of study
Mixed methods designs
Qualitative Research: Phenomenology
letter of permission for practical research
Writing research proposal
Ad

Similar to Choosing a qualitative data analysis Plan (20)

PDF
Qualitative data analysis: many approaches to understand user insights
PPTX
Qualitative analysis of data. STRATEGIES FOR ANALYZING OBSERVATIONS
PDF
Qualitative data management analyis and report writing_BUET.pdf
PDF
Qualitative data management analyis and report writing
PDF
Qualitative data management analyis and report writing_BUET.pdf
PDF
Qualitative Data Analysis by Dr. Vikramjit Singh
PPTX
Understanding Qualitative Research
PPT
Chapter13 Intro to Qualitative Data Analysis
PPTX
Collecting, analyzing, and interpreting qualitative data
PPT
Thematic Qualitative Data Analysis By IGS.ppt
PPTX
RM Quantitative methods emphasize objective measurements and the statistical
PDF
Analysing qualitative data from information organizations
PPT
Qualitative Data Analysis
PPT
Qualitative data analysis - Martyn Hammersley
PPTX
Group 12_ Qualitative Data Analysis.pptx
PPT
Qualitative data analysis research school
PPT
Qualitative data analysis research school martyn hammersley
PPT
Qualitative data analysis research school
PDF
Methods of qualitative data analysis
PPTX
Lesson 3 Presentation of analysis and data.pptx
Qualitative data analysis: many approaches to understand user insights
Qualitative analysis of data. STRATEGIES FOR ANALYZING OBSERVATIONS
Qualitative data management analyis and report writing_BUET.pdf
Qualitative data management analyis and report writing
Qualitative data management analyis and report writing_BUET.pdf
Qualitative Data Analysis by Dr. Vikramjit Singh
Understanding Qualitative Research
Chapter13 Intro to Qualitative Data Analysis
Collecting, analyzing, and interpreting qualitative data
Thematic Qualitative Data Analysis By IGS.ppt
RM Quantitative methods emphasize objective measurements and the statistical
Analysing qualitative data from information organizations
Qualitative Data Analysis
Qualitative data analysis - Martyn Hammersley
Group 12_ Qualitative Data Analysis.pptx
Qualitative data analysis research school
Qualitative data analysis research school martyn hammersley
Qualitative data analysis research school
Methods of qualitative data analysis
Lesson 3 Presentation of analysis and data.pptx
Ad

More from Stats Statswork (20)

PDF
AI & ML in Healthcare – From Research to Real-World Impact.pdf
PPTX
AI & ML in Healthcare Data-Driven Medical Transformation.pptx
PDF
AI, ML, and IoT in Medical Devices for Smarter Healthcare.pdf
PPTX
AI, ML, and IoT Applications in Medical Devices for UK HealthTech.pptx
PPTX
Transformative AI & Machine Learning Solutions by Statswork
PDF
Revolutionizing Business with AI & Machine Learning – Statswork
PPTX
Unlock Scalable Intelligence: Explore Statswork’s End-to-End AI & ML Services
PDF
“AI Innovation Whitepaper: How Statswork Drives Smarter Business Decisions th...
PDF
Manual vs Automated Data Entry – A Strategic Guide for B2B Professionals
PPTX
Manual vs Automated Data Entry: Choosing the Right Model for Your B2B Needs
PDF
[Free PDF] Learn how to mitigate outsourcing risks in 2025.
PPTX
Thinking of outsourcing data entry in 2025?
PPTX
Data Preparation Guide for AI & ML Projects.pptx
PDF
Preparing Structured Data for AI & ML Modeling
PDF
Your Partner in Statistical Programming & Biostatistics
PPTX
Precision-Driven Biostatistics & Statistical Programming
PPTX
Establish Authority with Thought Leadership | Statswork
PDF
Elevate Your Voice with Thought Leadership Strategy & Execution Services
PDF
Smarter Data Starts Here: Collection & Mining by Statswork
PPTX
Drive Insight with Smart Data Collection & Mining – Powered by Statswork
AI & ML in Healthcare – From Research to Real-World Impact.pdf
AI & ML in Healthcare Data-Driven Medical Transformation.pptx
AI, ML, and IoT in Medical Devices for Smarter Healthcare.pdf
AI, ML, and IoT Applications in Medical Devices for UK HealthTech.pptx
Transformative AI & Machine Learning Solutions by Statswork
Revolutionizing Business with AI & Machine Learning – Statswork
Unlock Scalable Intelligence: Explore Statswork’s End-to-End AI & ML Services
“AI Innovation Whitepaper: How Statswork Drives Smarter Business Decisions th...
Manual vs Automated Data Entry – A Strategic Guide for B2B Professionals
Manual vs Automated Data Entry: Choosing the Right Model for Your B2B Needs
[Free PDF] Learn how to mitigate outsourcing risks in 2025.
Thinking of outsourcing data entry in 2025?
Data Preparation Guide for AI & ML Projects.pptx
Preparing Structured Data for AI & ML Modeling
Your Partner in Statistical Programming & Biostatistics
Precision-Driven Biostatistics & Statistical Programming
Establish Authority with Thought Leadership | Statswork
Elevate Your Voice with Thought Leadership Strategy & Execution Services
Smarter Data Starts Here: Collection & Mining by Statswork
Drive Insight with Smart Data Collection & Mining – Powered by Statswork

Recently uploaded (20)

PPTX
PPT- ENG7_QUARTER1_LESSON1_WEEK1. IMAGERY -DESCRIPTIONS pptx.pptx
PPTX
Renaissance Architecture: A Journey from Faith to Humanism
PDF
ANTIBIOTICS.pptx.pdf………………… xxxxxxxxxxxxx
PPTX
Microbial diseases, their pathogenesis and prophylaxis
PPTX
IMMUNITY IMMUNITY refers to protection against infection, and the immune syst...
PDF
Basic Mud Logging Guide for educational purpose
PPTX
Cell Structure & Organelles in detailed.
PPTX
Introduction_to_Human_Anatomy_and_Physiology_for_B.Pharm.pptx
PPTX
school management -TNTEU- B.Ed., Semester II Unit 1.pptx
PPTX
Lesson notes of climatology university.
PDF
Supply Chain Operations Speaking Notes -ICLT Program
PDF
Chapter 2 Heredity, Prenatal Development, and Birth.pdf
PDF
01-Introduction-to-Information-Management.pdf
PDF
Black Hat USA 2025 - Micro ICS Summit - ICS/OT Threat Landscape
PPTX
master seminar digital applications in india
PPTX
Cell Types and Its function , kingdom of life
PDF
Insiders guide to clinical Medicine.pdf
PDF
Module 4: Burden of Disease Tutorial Slides S2 2025
PPTX
Pharma ospi slides which help in ospi learning
PDF
FourierSeries-QuestionsWithAnswers(Part-A).pdf
PPT- ENG7_QUARTER1_LESSON1_WEEK1. IMAGERY -DESCRIPTIONS pptx.pptx
Renaissance Architecture: A Journey from Faith to Humanism
ANTIBIOTICS.pptx.pdf………………… xxxxxxxxxxxxx
Microbial diseases, their pathogenesis and prophylaxis
IMMUNITY IMMUNITY refers to protection against infection, and the immune syst...
Basic Mud Logging Guide for educational purpose
Cell Structure & Organelles in detailed.
Introduction_to_Human_Anatomy_and_Physiology_for_B.Pharm.pptx
school management -TNTEU- B.Ed., Semester II Unit 1.pptx
Lesson notes of climatology university.
Supply Chain Operations Speaking Notes -ICLT Program
Chapter 2 Heredity, Prenatal Development, and Birth.pdf
01-Introduction-to-Information-Management.pdf
Black Hat USA 2025 - Micro ICS Summit - ICS/OT Threat Landscape
master seminar digital applications in india
Cell Types and Its function , kingdom of life
Insiders guide to clinical Medicine.pdf
Module 4: Burden of Disease Tutorial Slides S2 2025
Pharma ospi slides which help in ospi learning
FourierSeries-QuestionsWithAnswers(Part-A).pdf

Choosing a qualitative data analysis Plan

  • 1. CHOOSING A QUALITATIVE DATA ANALYSIS (QDA) PLAN • Data Analysis should change what you do, not just how you do it. - Matin Movassate • If you are to choose the right data analysis plan for your study, it is first pertinent to collect qualitative data. • If the data and methods of data analysis plan are right, it will have numerous benefits, including taking the right decisions.
  • 2. What is a Qualitative Data Analysis? • QDA is based on interpretative policy to examine the symbolic and meaningful content of data. • For conducting Data Analysis for any research, it is also important to have the right methodology. • In other words, it is interpreting the qualitative data by many processes and procedures to transform them into great insights for taking dynamic decisions.
  • 3. What is Qualitative Data? • Descriptive data that are non-numerical and capturing concepts and opinions, values and behaviors of people in a social context is called Qualitative data Collection. • It is the data from observation of audio and video recordings and also reading the transcripts of interviews and copies of documents.
  • 4. What Purpose Does The Qualitative Data Analysis Plan Perform? • Unlike Quantitative data analysis, which is more of numbers and statistics, qualitative analysis is analysis of subjective and non-numerical qualitative data. Hence it performs many functions including: • Organizing data • Interpreting data • Identifying patterns • Forming the basis for informed and verifiable conclusions • Ties research objectives to data
  • 5. CHOOSING A QUALITATIVE DATA ANALYSIS (QDA) PLAN
  • 6. The Different Types Of Data Analysis Plans Thematic Analysis (TA) • TA is a flexible and non-research design specific data analysis plan. • It generates themes from interview data and is useful in case studies, phenomenology, and generic qualitative and narrative analysis, among others.
  • 7. Types Of Data Analysis Plans Interpretative Phenomenological Analysis (IPA) • For the phenomenological research study, IPA is the right choice. It brings out the core of the phenomenon under review. • Other plans like Moustakas' Modified Van Kaam, Colaizzi, Giorgi, and Heuristic analysis also help to study phenomenological research. • Even TA can be used, and the ultimate aim and focus should be to generate meaningful results.
  • 8. Types Of Data Analysis Plans Grounded Theory • Unlike TA and IPA, the grounded theory uses specific data analysis plan. It requires you to use the analyzed data concurrently and applying constant comparison method of analysis. • . It goes beyond adding to the existing knowledge and developing a new theory about a phenomenon grounded on data.
  • 9. Types Of Data Analysis Plans Qualitative dissertation (QD) • QD is the most effective of all other types of other plans and it is used in market research. Content Analysis The qualitative content analysis draws realistic conclusions after organizing and obtaining elicit meaning from the data. It involves four major stages, which include: • Decontextualization • Recontextualization • Categorization • Compilation
  • 10. Types Of Data Analysis Plans Narrative analysis • Narrative analysis focuses on different elements to make diverse but equally substantial and meaningful interpretations and conclusions. • It is a genre of analytical frames used by researchers to interpret information with the context of research shared by all in daily life. • Also known as discourse studies, is a broad term for studying the ways of how people use language.
  • 11. Types Of Data Analysis Plans Framework analysis • Framework analysis assesses policies and procedures from the same people that they affect. Framework analysis uses five steps, including: • Familiarization • Identifying a thematic framework • Indexing • Charting & mapping • Interpretation
  • 12. Types Of Data Analysis Plans Participatory action research (PAR) • PAR enhances collective inquiry among the communities concerned as an approach to research them. It also emphasizes participation and action among them. Case Study • The case study qualitative analysis plan has evolved over the last few years into a vital tool useful for investigating trends and specific situations in a lot of scientific disciplines.