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Measurable  knowledge management  with  Web 2.0 technologies Peter H. Reiser http://blogs/sun.com/peterreiser http://twitter.com/peterreiser
Agenda 08.15-08.20 [Ebneter] Introduction  08.20-09.00 [Reiser] "Measurable Knowledge Management"  09.15-10.00 Team work 1  (30' + 15' discussion ) 10.15-11.00 [Reiser] "Use of Web 2.0 technologies"  11.15-12.00 Team work 2  (30' + 15' discussion )
Knowledge Management Knowledge sharing is a  “ good thing”  BUT... What is my personal RoI? Users Management What is the  business case? How do I  measure success ? (My knowledge  is my power.) What is  the RoI? How is KM  integrated into our CRM strategy The material’s confidential. I’m too busy to  create content. My time is better  spent generating  revenue.
Objectives  1.  Standardization  of the  „Offering creation, Selling &  Delivery  Methodologies  “ 2.Seamless  integration  of KM into business processes  3. Standardized  Community Framework  to support virtual teams and communities  4. Maximize and  measurable  re-use   of  Solution Offerings and  Customer projects
Standardization  Methodologies
4. Solution Measurement 2. Solution Creation 5. AIM Project Execution & Measurement 3. Solution Publishing Solution Life cyle 1. Organization Creation Collaborative  Command & Control: P&L  & RoI
Integration Business Processes and Applications
Solution Readiness Dashboard Example Solution Readiness  Field  GTM Readiness
KMS Dashboard
Standardized Community Framework
Project Overview
Document tagging
Project Statistics
Lecture 1: What business metrics could you use to prove  the   business case   for  Knowledge Management ?
Results (IC reuse / Win rate)
Results (Hours saved by Reuse)
Artifacts Metrics
Community in a Box Scalable Enterprise Architecture How to build vibrant communities “ What is in it for Me “ Any internal or external community Architecture  Methodology Value System Community 1 Community 2 Community n Architecture
Architecture  Methodology Architecture  Community 1 Community 2 Community n Value System
Technical Architecture Community Services Widgets Social Graph
Architecture  If You Build it,   Will They Come? Architecture  Methodology Value System Community 1 Community 2 Community n
Methodology  Architecture  Methodology Value System Community 1 Community 2 Community n Architecture
Community Methodology MMFI  –  Make Me Feel Included What is the common cause ? Do you listen to me? Do you understand me? WIIFM   – What Is In it For Me Can you provide  what I need any time, anywhere on any device? MMFV  – Make Me Feel Valued Can I trust you? Do you trust me? Do you value me? How ?
Value System Architecture  Methodology Value System Community 1 Community 2 Community n Architecture
Social Value / Community  Equity Social reputation
Who can I trust ?
What is my status in the community ?
What is in it for me?
Community Equity CONTRIBUTION  EQUITY Attachments Wiki Blogs IP SKILLS EQUITY Enterprise User Skills Rating Training PARTICIPATION EQUITY Rate Comment Re-use Tags ROLE EQUITY Business Projects Formal Informal CQ+PQ+SQ+RQ Personal Equity
Information Equity  Content  Activities  People  create modify download view rate comment tag
Personal  Equity  my Community Equity Activities  Me  Contribution create modify Tag Participation view rate comment reuse People
Tag Equity Java TQ=30 Ruby TQ=20
Tag Equity Java TQ=60 Ruby TQ=60
Tag Equity TQ(Java)=30 TQ(Ruby)=20 TQ(Java)=30 TQ(Ruby)=40 Java TQ=60 Ruby TQ=60
Lecture 2: What  metrics could you use to show  the  Value of  Social Networking and Communities to the Users and Business ?
Use Cases Show all Contribution Tags of a user ordered by Tag Equity (Social value of a tag) Objective: Show a users expertise based on her/his overall contribution Show all Contributions from user ordered by Information Equity (Social value of an information) Objective:  Show a users contributions with the highest social value
Use Cases Show the top xx  information for tag x Objective: List top contributions Show the top xx experts for tag x Objective: Automatically calculate expertise of users (our countries with expertise) based on the social feedback they receive on their contributions
Example #'s SunSpace Total users: (logged in to SunSpace): 31115 Total user contributed (> 1 contribution) 3708 Total Content: 45089 (SunSpace wiki  minus wiki/home/forum/people pages) + Myshare attachments) Contributors versus Consumers: 12% ( Pareto's Law  ) Content Creators from Group : PES: 4624 (10.26%) DES 72 (.16%) CTS 2117(4.7%) Comm Drivers: 17513 (38.84%)
Thank  you ... [email_address]
http://blogs.sun.com/peterreiser

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Measureable Knowledge Management

  • 1. Measurable knowledge management with Web 2.0 technologies Peter H. Reiser http://blogs/sun.com/peterreiser http://twitter.com/peterreiser
  • 2. Agenda 08.15-08.20 [Ebneter] Introduction 08.20-09.00 [Reiser] "Measurable Knowledge Management" 09.15-10.00 Team work 1 (30' + 15' discussion ) 10.15-11.00 [Reiser] "Use of Web 2.0 technologies" 11.15-12.00 Team work 2 (30' + 15' discussion )
  • 3. Knowledge Management Knowledge sharing is a “ good thing” BUT... What is my personal RoI? Users Management What is the business case? How do I measure success ? (My knowledge is my power.) What is the RoI? How is KM integrated into our CRM strategy The material’s confidential. I’m too busy to create content. My time is better spent generating revenue.
  • 4. Objectives 1. Standardization of the „Offering creation, Selling & Delivery Methodologies “ 2.Seamless integration of KM into business processes 3. Standardized Community Framework to support virtual teams and communities 4. Maximize and measurable re-use of Solution Offerings and Customer projects
  • 6. 4. Solution Measurement 2. Solution Creation 5. AIM Project Execution & Measurement 3. Solution Publishing Solution Life cyle 1. Organization Creation Collaborative Command & Control: P&L & RoI
  • 8. Solution Readiness Dashboard Example Solution Readiness Field GTM Readiness
  • 14. Lecture 1: What business metrics could you use to prove the business case for Knowledge Management ?
  • 15. Results (IC reuse / Win rate)
  • 16. Results (Hours saved by Reuse)
  • 18. Community in a Box Scalable Enterprise Architecture How to build vibrant communities “ What is in it for Me “ Any internal or external community Architecture Methodology Value System Community 1 Community 2 Community n Architecture
  • 19. Architecture Methodology Architecture Community 1 Community 2 Community n Value System
  • 20. Technical Architecture Community Services Widgets Social Graph
  • 21. Architecture If You Build it, Will They Come? Architecture Methodology Value System Community 1 Community 2 Community n
  • 22. Methodology Architecture Methodology Value System Community 1 Community 2 Community n Architecture
  • 23. Community Methodology MMFI – Make Me Feel Included What is the common cause ? Do you listen to me? Do you understand me? WIIFM – What Is In it For Me Can you provide what I need any time, anywhere on any device? MMFV – Make Me Feel Valued Can I trust you? Do you trust me? Do you value me? How ?
  • 24. Value System Architecture Methodology Value System Community 1 Community 2 Community n Architecture
  • 25. Social Value / Community Equity Social reputation
  • 26. Who can I trust ?
  • 27. What is my status in the community ?
  • 28. What is in it for me?
  • 29. Community Equity CONTRIBUTION EQUITY Attachments Wiki Blogs IP SKILLS EQUITY Enterprise User Skills Rating Training PARTICIPATION EQUITY Rate Comment Re-use Tags ROLE EQUITY Business Projects Formal Informal CQ+PQ+SQ+RQ Personal Equity
  • 30. Information Equity Content Activities People create modify download view rate comment tag
  • 31. Personal Equity my Community Equity Activities Me Contribution create modify Tag Participation view rate comment reuse People
  • 32. Tag Equity Java TQ=30 Ruby TQ=20
  • 33. Tag Equity Java TQ=60 Ruby TQ=60
  • 34. Tag Equity TQ(Java)=30 TQ(Ruby)=20 TQ(Java)=30 TQ(Ruby)=40 Java TQ=60 Ruby TQ=60
  • 35. Lecture 2: What metrics could you use to show the Value of Social Networking and Communities to the Users and Business ?
  • 36. Use Cases Show all Contribution Tags of a user ordered by Tag Equity (Social value of a tag) Objective: Show a users expertise based on her/his overall contribution Show all Contributions from user ordered by Information Equity (Social value of an information) Objective: Show a users contributions with the highest social value
  • 37. Use Cases Show the top xx information for tag x Objective: List top contributions Show the top xx experts for tag x Objective: Automatically calculate expertise of users (our countries with expertise) based on the social feedback they receive on their contributions
  • 38. Example #'s SunSpace Total users: (logged in to SunSpace): 31115 Total user contributed (> 1 contribution) 3708 Total Content: 45089 (SunSpace wiki  minus wiki/home/forum/people pages) + Myshare attachments) Contributors versus Consumers: 12% ( Pareto's Law ) Content Creators from Group : PES: 4624 (10.26%) DES 72 (.16%) CTS 2117(4.7%) Comm Drivers: 17513 (38.84%)
  • 39. Thank you ... [email_address]

Editor's Notes

  • #13: This provides for a comprehensive view of the tools that are owned and supported by Eteam and are used by GSO and CSD
  • #19: CE 2.0 consist of three building block CE 2.0 architecture The architecture is based on reusable web services, standard protocols (Restful, ATOM, WebDAV) and extensible set of web widgets. Community Life cycle Methodology To drive a consistent community model, we creating a standard methodology called “Community in a Box” It describes the tools, roles and psychological dynamics of a community and provides a cook book how to build/sustain and archive measurable communities. Community Equity The objective is to show you the Social Capital and Trust you gain by actively participate in communities
  • #20: CE 2.0 consist of three building block CE 2.0 architecture The architecture is based on reusable web services, standard protocols (Restful, ATOM, WebDAV) and extensible set of web widgets. Community Life cycle Methodology To drive a consistent community model, we creating a standard methodology called “Community in a Box” It describes the tools, roles and psychological dynamics of a community and provides a cook book how to build/sustain and archive measurable communities. Community Equity The objective is to show you the Social Capital and Trust you gain by actively participate in communities
  • #21: We are implementing this architecture in a phased approach. You might have notices that we already integrated the CE 2.0 Rating/Comment, Tagging and Attachment service (myShare with the August release for Cepedia. In addition we launched the CE2.0 search services which is the first ture mashup service by showing the related document types, tags, people, communities and email alias in a single search result. With CE2.0/CEC we launch the first pilot of the Social network services. Go to surl/ceclive and experience it yourself. Lookup the session content, rate and leave your feedback via session forum. Find your peers on the site and add them as friends...
  • #22: CE 2.0 consist of three building block CE 2.0 architecture The architecture is based on reusable web services, standard protocols (Restful, ATOM, WebDAV) and extensible set of web widgets. Community Life cycle Methodology To drive a consistent community model, we creating a standard methodology called “Community in a Box” It describes the tools, roles and psychological dynamics of a community and provides a cook book how to build/sustain and archive measurable communities. Community Equity The objective is to show you the Social Capital and Trust you gain by actively participate in communities
  • #25: CE 2.0 consist of three building block CE 2.0 architecture The architecture is based on reusable web services, standard protocols (Restful, ATOM, WebDAV) and extensible set of web widgets. Community Life cycle Methodology To drive a consistent community model, we creating a standard methodology called “Community in a Box” It describes the tools, roles and psychological dynamics of a community and provides a cook book how to build/sustain and archive measurable communities. Community Equity The objective is to show you the Social Capital and Trust you gain by actively participate in communities
  • #26: Web 2.0 is a user centric phenomena . People can express themselves through blogs, videos, podcast etc. The community decides what is hot through rating,voting, comments. The community creates a dynamic social value system were good content bubbles up and less interesting content bubbles down.. But how do YOU gain reputation and trust in a virtual world ?
  • #27: As part of CE 2.0 we are creating a Community Equity System which shows you to value you generate by actively participating in Online communities. AT CEC we running the first pilot of Community Equity ... How do you participate ? Very simple , go to surl/ceclive and rate for sessions you have visited, provide feedback or adding related content to CEC into your myshare. You will automatically see what Contribution or Participation Equity you have got by going to your myProfle and watch the Personal Equity Widget. Furhermore we have a contest for the most active contributor and participant. You can check the current status on the CEC home page.