NimbleBee_Epde16_Aalborg
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This document summarizes the Nimble Bee Design Competition, a crowdsourcing platform that runs design challenges for students. It provides statistics on past competitions, including the number of submissions, participating students and universities, and prize money awarded. The next editions will include challenges in product/package design and engineering. The document also discusses expanding the platform to engineering challenges and insights from expert surveys, including the need for support materials and a two-stage competition process.
NimbleBee_Epde16_Aalborg
- 1. Nimble Bee Design Competition A crowdsourcing platform offering real- time challenges for students: ‘How to move beyond design challenges’
- 2. Introduction CogniStreamer Innovation software & consultancy 1
- 3. CogniStreamer Headquarters: Belgium Sales offices in France, US and India Network of partners 14 years in open innovation business Top rated by Forrester and AGC E&PDE ‘16 - Aalborg 8th of September 2016
- 4. ACCELERATING INNOVATION? E&PDE ‘16 - Aalborg 8th of September 2016E&PDE ‘16 - Aalborg 8th of September 2016
- 6. Nimble Bee Design Competition NIMBLE BEE DESIGN COMPETITIONNIMBLE BEE DESIGN COMPETITION
- 7. NIMBLE BEE DESIGN COMPETITION
- 8. Current Competition Nimble Bee Design Competition 2
- 9. ACCELERATING INNOVATION? Everything starts with a well written challenge brief Further explained in live webinar with Q&A “READ THE FULL BRIEF FIRST” • Background • Aim • Task Definition • Target Group • Tonality • Requirements • Download materials • Background • Aim • Task Definition • Target Group • Tonality • Requirements • Download materials
- 10. GLOBAL NETWORK OF UNIVERSITIES
- 11. • Guided by professors • First ideas & sketches in private drawing boards • Feedback from the company COMPETITION
- 12. • Students submit their final ideas where all universities can see them • Company selects 10 best designs for the second round • Finalists prepare for consumer Q&A BENCHMARK
- 13. Designer’s concepts are challenged by consumers. This is where the real innovation happens. CONSUMER VALIDATION
- 14. Onboarding Challenge brief Ideatio n Company feedback Submssion Consumer feedback Consumer Q&A Design refinement Final submission Winner selection Contracts & payments Jury review 3 months 1 month Selection feeSelectio n finalists 3 MONTHS PROGRAM 1
- 15. Onboarding Challenge brief Ideatio n Company feedback Submssion Consumer feedback Consumer Q&A Design refinement Final submission Winner selection Contracts & payments Jury review 3 months 1 month Selection feeSelectio n finalists 3 MONTHS PROGRAM 1 2
- 19. ABInBev SECONDARY PACK CHALLENGE
- 20. Accelerated ideation • ~50 fully developed ideas/challenge in less than 3 months • 10 finished concepts validated by lead user community • IP purchase option For companies “In order to get a broader view on a specific problem in your organization, collaborating with universities is a must. CogniStreamer plays a unique role and is a good partner to coordinate the project with all these universities.” - Heineken “CogniStreamer is a flexible partner with a flexible IT platform that creates the required process towards best results!” - P&G ACCELERATION !
- 21. Accelerated learning • Guided process & mentoring • Feedback from companies & lead users • Financial Reward and Certificate of Participation For students “The direct interaction with a company helped us to develop not only as a designer but also as a person.” Alexander Lizarralde, Mondragon University, Spain “This allowed us to have a professional experience with guidance of great enterprises and advantages of being an student.” Aura Ramos, TEC Monterrey, Mexico. “Nimble Bee was my first step to believe myself that I can accomplish to understand and push boundaries of my creativity.” Nihan Sigirci, Istanbul Technical University, Turkey ACCELERATION !
- 22. Accelerated name & fame • International reputation • Showcase talents of their students • Be part of a network that is driven by innovation in teaching methods. For universities “It’s clear that sometimes we need to use, and create, new ways to exhibit the talent of our students, so the big ones can see how powerful the new generation of designers is. Nimble Bee does that.” Iván Vidal, Dirección, IED Madrid - Heineken “It was an opportunity to be a part of the Nimble Bee competition. Even the structure of the whole process was innovative.” Gülname Turan, Istanbul Technical University ACCELERATION !
- 23. Research Method Aim and applied method 3
- 24. Understand and support the expansion of a crowdsourcing platform into new markets, i.e. from design and packaging related problems to engineering type problems METHODOLOGY Aim ”
- 25. Understand and support the expansion of a crowdsourcing platform into new markets, i.e. from design and packaging related problems to engineering type problems METHODOLOGY Aim ” How to identify and implement changes that may be needed for the process, content and design of a crowdsourcing platform”
- 26. METHODOLOGY 1. Analysis of relevant existing crowdsourcing sites 2. Survey with experts of engineering design/education to gather insights How?
- 27. METHODOLOGY The questions in the survey addressed: • the contest process • the motivation • practical aspects How?
- 28. Findings Findings & statistics 4
- 29. ANALYSIS CROWDSOURCING SITES Engineering challenges Design challenges Registration Benefits of participation Statistics about participation Showcase participants / winners Detailed info of the challenges Additional support for participants No toolkits Prizes reflecting the size of the challenge
- 30. ANALYSIS CROWDSOURCING SITES Engineering challenges Design challenges Registration Benefits of participation Statistics about participation Showcase participants / winners Detailed info of the challenges Additional support for participants No toolkits Prizes reflecting the size of the challenge
- 31. INSIGHTS FROM THE EXPERTS Two rounds 1. Application round 2. Competition round Part of the curriculum Engagement fee for universities (cost-covering) Prize money for students (as motivator) Link between financial reward and status contest
- 32. INSIGHTS FROM THE EXPERTS Need for support Need for prototype kit vs. only production budget PLATFORM NEEDS TO BE: 1. A place for open communication 2. Transparant 3. Online moderated
- 33. Next edition 5
- 34. Nimble Bee Design Competition OVERALL STATISTICS (March 2016) 4 COMPETITIONS HELD, 1 RUNNING NOW 466 DESIGNS SUBMITTED 931 STUDENTS PARTICIPATED 18 UNIVERSITIES / SCHOOLS PARTICIPATED €87.794,10 PRIZE MONEY WON
- 35. Nimble Bee Design Competition WINNING DESIGNS 0 2 4 6 8 10 12 14 Appalachian State (USA) Politecnico di Milano (Italy) Istanbul Technical University (Turkey) Mondragon University (Spain) Academy of ne arts Warsaw (Poland) Tongji University (China) TEC Monterrey (Mexico) Shih Chien University (Taiwan) Howest (Belgium) IED Madrid (Spain) Total winning designs across all competitions
- 36. Nimble Bee Design Competition WINNING VS. SUBMITTED Ratio : winnings designs / submitted designs, across all competitions 0% 2% 4% 6% 8% 10% 12% 14% 16% 18% 20% Istanbul Technical University (Turkey) Appalachian State (USA) Howest (Belgium) Tongji University (China) Shih Chien University (Taiwan) Mondragon University (Spain) TEC Monterrey (Mexico) Politecnico di Milano (Italy) IED Madrid (Spain)
- 37. Nimble Bee Design Competition NEXT EDITIONS Product & package design challenges Laundry detergents Sept – Dec 2016 Engineering challenges Water appliances, technologies & materials Jan – May 2017
- 38. 0 20 40 60 80 100 120 140 160 ESAD (Portugal) Uantwerpen (Belgium) Academy of ne arts Warsaw (Poland) UNESC (Brazil) University of Cincinnati (USA) Politecnico di Milano (Italy) IUT De Chambéry (France) Art Academy of Latvia (Latvia) HKU Space (Hong Kong) Appalachian State (USA) Mondragon University (Spain) Tongji University (China) Tunghai University (China) Istanbul Technical University (Turkey) TEC Monterrey (Mexico) Shih Chien University (Taiwan) IED Madrid (Spain) Howest (Belgium) Nimble Bee Design Competition STUDENTS Total designs submitted, across all competitions
- 39. Nimble Bee Design Competition PRIZE MONEY Total prize money, across all competitions EUR 0 EUR 5,000 EUR 10,000 EUR 15,000 EUR 20,000 EUR 25,000 EUR 30,000 Appalachian State (USA) Istanbul Technical University (Turkey) Politecnico di Milano (Italy) Academy of ne arts Warsaw (Poland) Tongji University (China) Mondragon University (Spain) TEC Monterrey (Mexico) Shih Chien University (Taiwan) IED Madrid (Spain) Howest (Belgium)
- 40. Nimble Bee Design Competition STUDENTS Total students participated, across all competitions 0 50 100 150 200 250 300 Art Academy of Latvia (Latvia) ESAD (Portugal) Uantwerpen (Belgium) Academy of ne arts Warsaw (Poland) UNESC (Brazil) University of Cincinnati (USA) HKU Space (Hong Kong) Politecnico di Milano (Italy) Istanbul Technical University (Turkey) IUT De Chambéry (France) Appalachian State (USA) Tongji University (China) Tunghai University (China) Shih Chien University (Taiwan) Mondragon University (Spain) IED Madrid (Spain) TEC Monterrey (Mexico) Howest (Belgium)
- 41. Thank you! Domien Delputte Innovation Architect www.cognistreamer.com @ddomien domien.delputte@cognistreamer.com WWW.NIMBLEBEE.UNIVERSITY