Empathize and define
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Cindy is a 30-year-old single architect who graduated from college less than 5 years ago and has over 7 years of professional experience. She feels disappointed in her current job and career choice, believing that her college did not adequately prepare her or help her choose a suitable profession. She seems to be looking for new career opportunities and external support to discover a path that better fits her interests and skills.
Empathize and define
- 1. Empathize and Define SAY - Empathy Map (quotes) “The School does not help students for their career choice” “I went to college without knowing how the course was” “I thought I knew everything I needed to know” “Until the day of registration I was in doubt until the hour mark the x” “I felt the desire to give up several times” “I just wanted to finish college as soon as possible to get out of the house of my grandmother”; "I always wanted to work because I thought: If I'm going to work with it, I need to learn“ “The college, for me, teaches the very basics. You really learn working.” “Schools should have a more intense contact with day to day work” “Schools should present to their students all the diverse niches of each profession. “ “I could have chosen another profession if I knew more” “The college fails to prepare for the job market” “They teach little, you learn the rest giving face to slap”
- 2. Empathize and Define DO - Empathy Map (observations) While she was being interviewed was seeking jobs through the internet and was doing her profile on linkedin. She said she was seeking jobs for architecture but sought jobs in other areas, such as administration and third sector . While she was preparing the curriculum, I realized that she gave much more emphasis to aspects related to the professional experience of than the academic experience, even though she graduated a great at a College.
- 3. Empathize and Define Think & Fell - Empathy Map (inferences) She was upset about her career choice; Actually, she was very disappointed at her current job; She seems to look at new opportunities in other areas; She seems to need external support to discover a new career; She did’t love what she does; She believes that her need it kind of universal; She seemed uncomfortable to talk about this, as it would leave her upset She thinks that college teaches very little, believe more in learning through the labor market. For her, learning by experience counts a lot more than academic. She is in a transition phase, and feel very confused and undecided which way to go; She believes in the role of schools to help students to decide the way; I think she felt very young and premature to decide which career to pursue, without knowing how it would be.
- 4. Description Stakeholder Cindy (sic), Woman, 30, architect, single, hard worker, working eight hours a day in a large company, formed in a public college with excellent quality, graduated less than 5 years, has over 7 years of professional experience, earns a salary in the average market, do, independent, pay bills from home, lives alone.
- 5. Description Stakeholder Cindy, Woman, 30, architect, single, hard worker, working eight hours a day in a large company, formed in a public college with excellent quality, graduated less than 5 years, has over 7 years of professional experience, earns a salary in the average market, do, independent, pay bills from home, lives alone. Problem Statement Cindy needs a way to find a way to work (love) because she is unhappy and stuck in the career option realized when I was very young and inexperienced.